Since our first Perspectives of 2012 was published so close to President's Day, we took Presidential technology as our theme and decided to ask the question: What if the Presidents had used technology? If tools like YouTube, Facebook and Twitter had been available to our historical leaders, how would they have used them?
In less than 20 years the Internet has evolved from an academic exercise of interconnected computers, to communication systems that redefine corporate communication. From a few thousand static web pages, to always-on on-demand multimedia news and entertainment channels. From providing simple discussion forums and chat rooms to a hugely popular web of experiences for real-time social interaction. So what comes next? Social media will infiltrate and enhance all of our personal and commercial, private and public endeavors faster than you think.
The Revolution will not be Televised...but if you're lucky, it'll be memed.Tara Hunt
I gave this presentation at CTAM Canada's annual gathering at Corus HQ in Toronto on June 20th. I think it's safe to say that it was a bit...um...controversial.
In order to prepare for this talk, I poured over mutiple reports and studies about the state of the Canadian Media and Entertainment industry. These reports included a lot of hand-wringing over online and American VOD services (Neflix, etc), but really discounted "User-Uploaded Video" (or "User-Generated Content") as largely irrelevant (except for the CRTC, who seems to want to regulate and tax creators).
So...that's what I focused on in here: UGC, including Creators (and online influencers), remix/mashup culture, stans/super fans, and social media content in general.
Three points where I think the audience winced:
1. with the enormous growth in available content, we are seeing a huge appetite for diverse stories - we don't need any more content aimed at white people.
2. the biggest competitors for attention are your own audience, who are no longer "consumers"...they are creators. And there are many of them and growing.
3. stop worrying about people stealing your content. Content isn't where the value lies. Attention is where the value lies. You should be encouraging them to steal! It's free marketing!
I guess I can understand why my message was a little controversial, but I want to help, not hurt.
I hope you enjoy this 101 guide to getting started with foursquare for business. And while our stories are primarily examples from our success using the tools in the restaurant business, I think you'll find many applications. Please feel free to share as much as you'd like.
Vermont Association of Broadcasters - Broadcasting is SocialAllie Danziger
Benny Herzog and Allie Danziger spoke on May 22nd to the Vermont Association of Broadcasters about the "old school" vs. the "new school" methods of communications and sales, and how to strategically merge the two.
The FDA's October 2011 warning letter to Otsuka demonstrates the importance of making accurate and fully supported claims and associations on pharmaceutical websites.
Insights: Interviews on the Future of Social Media - Edited by Anil Dash & Gi...Brian Solis
This book was created as an exclusive reward for backers
of ThinkUp in the fall of 2013. The interviews
documented here took place over the span of several
months, but have been edited as lightly as possible to
best capture the energy and inspiration of the
interviewees.
The book’s first goal is to help members get more value out of using ThinkUp. More deeply, we hope these interviews reveal the thought involved in creating technology that is meaningful, built on ideas thatemerge over years or even decades of work.
In less than 20 years the Internet has evolved from an academic exercise of interconnected computers, to communication systems that redefine corporate communication. From a few thousand static web pages, to always-on on-demand multimedia news and entertainment channels. From providing simple discussion forums and chat rooms to a hugely popular web of experiences for real-time social interaction. So what comes next? Social media will infiltrate and enhance all of our personal and commercial, private and public endeavors faster than you think.
The Revolution will not be Televised...but if you're lucky, it'll be memed.Tara Hunt
I gave this presentation at CTAM Canada's annual gathering at Corus HQ in Toronto on June 20th. I think it's safe to say that it was a bit...um...controversial.
In order to prepare for this talk, I poured over mutiple reports and studies about the state of the Canadian Media and Entertainment industry. These reports included a lot of hand-wringing over online and American VOD services (Neflix, etc), but really discounted "User-Uploaded Video" (or "User-Generated Content") as largely irrelevant (except for the CRTC, who seems to want to regulate and tax creators).
So...that's what I focused on in here: UGC, including Creators (and online influencers), remix/mashup culture, stans/super fans, and social media content in general.
Three points where I think the audience winced:
1. with the enormous growth in available content, we are seeing a huge appetite for diverse stories - we don't need any more content aimed at white people.
2. the biggest competitors for attention are your own audience, who are no longer "consumers"...they are creators. And there are many of them and growing.
3. stop worrying about people stealing your content. Content isn't where the value lies. Attention is where the value lies. You should be encouraging them to steal! It's free marketing!
I guess I can understand why my message was a little controversial, but I want to help, not hurt.
I hope you enjoy this 101 guide to getting started with foursquare for business. And while our stories are primarily examples from our success using the tools in the restaurant business, I think you'll find many applications. Please feel free to share as much as you'd like.
Vermont Association of Broadcasters - Broadcasting is SocialAllie Danziger
Benny Herzog and Allie Danziger spoke on May 22nd to the Vermont Association of Broadcasters about the "old school" vs. the "new school" methods of communications and sales, and how to strategically merge the two.
The FDA's October 2011 warning letter to Otsuka demonstrates the importance of making accurate and fully supported claims and associations on pharmaceutical websites.
Insights: Interviews on the Future of Social Media - Edited by Anil Dash & Gi...Brian Solis
This book was created as an exclusive reward for backers
of ThinkUp in the fall of 2013. The interviews
documented here took place over the span of several
months, but have been edited as lightly as possible to
best capture the energy and inspiration of the
interviewees.
The book’s first goal is to help members get more value out of using ThinkUp. More deeply, we hope these interviews reveal the thought involved in creating technology that is meaningful, built on ideas thatemerge over years or even decades of work.
Social media what's going? v3 by Laurent François aka lilzeonLaurent François
The 3rd edition of "Social Media: what's going on?". 2011 trends on social media, insights. This presentation is used as an introduction to digital marketing in the era of Social Web.
Author: Laurent François aka lilzeon
This year has always seen the release of top influencers lists from Onalytica, Brand24 and a number of others. But this top 50 social media influencer list uses the best algorithm of all to determine who is influential. Who are the top social media influencers of 2017. For original article visit http://joelcomm.com/top-50-social-media-influencers-2017.html
The power of consumers to control and distribute media content, shape future brands and adapt offerings into their spheres of influence. Consumers are the new face of media companies.
Data visualization is about transforming numbers into knowledge, making information meaningful. I was one of 50 contributors to this free, Creative Commons licensed eBook, which provides a comprehensive overview of how to approach, develop, design, and publish great data visualizations.
Learn more about the project, interact with the eBook online, and get involved in future iterations at https://infoactive.co/data-design
Slides from the Social Media panel at NVision, a conference on the future of journalism held March 30, 2009 at the Newseum in Washington, D.C. Panelists include Patrick Cooper of USA Today, Etan Horowitz of the Orlando Sentinel, Scott Karp of Publish2, and Jennifer Golbeck, a professor at the University of Maryland.
Five Social Media Trends We Spotted in the MidtermsCision
The 2010 midterm elections weren’t just fought across TV and radio – they were fought across social media networks too. For three weeks, Vocus monitored key races in Massachusetts, Kentucky
and Nevada to spot emerging trends – here’s what we found…
UPDATED AND UPGRADED BY "Making researchers famous with social media" ON 9 FEB 2012. MB
Presentation for UTS Library Research Week 2011 on how academic researchers can make use of various social technologies and networks.
My thanks to a colleague, Sally Scholfield for her assistance with this.
I have not described the social technologies, tools and articles referred to or linked within this presentation. Short descriptions can be found on the Diigo list that brings it all together here:
http://www.diigo.com/list/malbooth/uts-library-research-week
The search giant Google has gone back to its roots with the launch of a new technology – “Google Knowledge Graph”. The technology, launched on May 16, leverages the idea of a “semantic Web” focused entirely on user experience. Now when users input a search query on Google, relevant and related information about that query will be provided in a box to the right of the results page. These results will go above and beyond what has previously been provided on search results pages. While users will benefit from more relevant and accessible search results, marketers may see changes in their organic rankings and side-site metrics.
RTC Perspectives, May 2012: Thank You, Star TrekRTC
This quarter, "Perspectives" focused on Star Trek and looked at the developments in culture, technology, medicine and even travel that we owe to this iconic series. Contributions come from the Dii, Account, Creative, Strategy, and PM teams at RTC, and original cover art is by Joshua Scott.
Social media what's going? v3 by Laurent François aka lilzeonLaurent François
The 3rd edition of "Social Media: what's going on?". 2011 trends on social media, insights. This presentation is used as an introduction to digital marketing in the era of Social Web.
Author: Laurent François aka lilzeon
This year has always seen the release of top influencers lists from Onalytica, Brand24 and a number of others. But this top 50 social media influencer list uses the best algorithm of all to determine who is influential. Who are the top social media influencers of 2017. For original article visit http://joelcomm.com/top-50-social-media-influencers-2017.html
The power of consumers to control and distribute media content, shape future brands and adapt offerings into their spheres of influence. Consumers are the new face of media companies.
Data visualization is about transforming numbers into knowledge, making information meaningful. I was one of 50 contributors to this free, Creative Commons licensed eBook, which provides a comprehensive overview of how to approach, develop, design, and publish great data visualizations.
Learn more about the project, interact with the eBook online, and get involved in future iterations at https://infoactive.co/data-design
Slides from the Social Media panel at NVision, a conference on the future of journalism held March 30, 2009 at the Newseum in Washington, D.C. Panelists include Patrick Cooper of USA Today, Etan Horowitz of the Orlando Sentinel, Scott Karp of Publish2, and Jennifer Golbeck, a professor at the University of Maryland.
Five Social Media Trends We Spotted in the MidtermsCision
The 2010 midterm elections weren’t just fought across TV and radio – they were fought across social media networks too. For three weeks, Vocus monitored key races in Massachusetts, Kentucky
and Nevada to spot emerging trends – here’s what we found…
UPDATED AND UPGRADED BY "Making researchers famous with social media" ON 9 FEB 2012. MB
Presentation for UTS Library Research Week 2011 on how academic researchers can make use of various social technologies and networks.
My thanks to a colleague, Sally Scholfield for her assistance with this.
I have not described the social technologies, tools and articles referred to or linked within this presentation. Short descriptions can be found on the Diigo list that brings it all together here:
http://www.diigo.com/list/malbooth/uts-library-research-week
The search giant Google has gone back to its roots with the launch of a new technology – “Google Knowledge Graph”. The technology, launched on May 16, leverages the idea of a “semantic Web” focused entirely on user experience. Now when users input a search query on Google, relevant and related information about that query will be provided in a box to the right of the results page. These results will go above and beyond what has previously been provided on search results pages. While users will benefit from more relevant and accessible search results, marketers may see changes in their organic rankings and side-site metrics.
RTC Perspectives, May 2012: Thank You, Star TrekRTC
This quarter, "Perspectives" focused on Star Trek and looked at the developments in culture, technology, medicine and even travel that we owe to this iconic series. Contributions come from the Dii, Account, Creative, Strategy, and PM teams at RTC, and original cover art is by Joshua Scott.
RTC POVs: Facebook Timeline for Pharma Brand Pages, April 2012RTC
Facebook has rolled out its Timeline feature for brand pages, and is offering more options than ever for brands to connect with their fans within the social network. However, there are implications for pharma that marketers must be aware of.
RTC POVs: FDA Warning Letter for Copaxone, March 2012RTC
In March of 2012, the FDA released a warning letter for the drug Copaxone for its patient testimonial website. In this POV, Dii's Ruth Lim discusses the FDA's concerns and the implications for pharma companies and marketers.
RTC POVs: FDA Guidance on TV Ad Pre-Dissemination ReviewRTC
In March 2012, the FDA released new guidelines for certain direct-to-consumer television ads. In this POV, Leigh Miller discusses RTC’s interpretation of the guidance as well as implications for broadcast media as a whole.
FDA Warning Letters: Dr. Reddy's Labs, January 2012RTC
The FDA recently released a warning letter to Dr. Reddy’s Laboratories’ for the HCP site for their product Fondaparinux. The website was cited for failing to prominently display the boxed warning in both the copy and navigation. This POV, from RTC's Digital Integration and Innovation team, gives more background on the FDA warning and discusses the implications for drug companies and marketers.
In late 2011, the FDA released a document addressing how the pharmaceutical industry can and should respond to requests about off-label drug usage. This POV provides more information about the guidance document, highlights the key issues, and offers use cases to consider in the digital realm.
RTC's Dii team has created this overview of the various options that are available to patients looking for support in managing their health care. The landscape includes mobile apps, devices, websites, and more.
In the vast landscape of cinema, stories have been told, retold, and reimagined in countless ways. At the heart of this narrative evolution lies the concept of a "remake". A successful remake allows us to revisit cherished tales through a fresh lens, often reflecting a different era's perspective or harnessing the power of advanced technology. Yet, the question remains, what makes a remake successful? Today, we will delve deeper into this subject, identifying the key ingredients that contribute to the success of a remake.
From the Editor's Desk: 115th Father's day Celebration - When we see Father's day in Hindu context, Nanda Baba is the most vivid figure which comes to the mind. Nanda Baba who was the foster father of Lord Krishna is known to provide love, care and affection to Lord Krishna and Balarama along with his wife Yashoda; Letter’s to the Editor: Mother's Day - Mother is a precious life for their children. Mother is life breath for her children. Mother's lap is the world happiness whose debt can never be paid.
240529_Teleprotection Global Market Report 2024.pdfMadhura TBRC
The teleprotection market size has grown
exponentially in recent years. It will grow from
$21.92 billion in 2023 to $28.11 billion in 2024 at a
compound annual growth rate (CAGR) of 28.2%. The
teleprotection market size is expected to see
exponential growth in the next few years. It will grow
to $70.77 billion in 2028 at a compound annual
growth rate (CAGR) of 26.0%.
Maximizing Your Streaming Experience with XCIPTV- Tips for 2024.pdfXtreame HDTV
In today’s digital age, streaming services have become an integral part of our entertainment lives. Among the myriad of options available, XCIPTV stands out as a premier choice for those seeking seamless, high-quality streaming. This comprehensive guide will delve into the features, benefits, and user experience of XCIPTV, illustrating why it is a top contender in the IPTV industry.
Young Tom Selleck: A Journey Through His Early Years and Rise to Stardomgreendigital
Introduction
When one thinks of Hollywood legends, Tom Selleck is a name that comes to mind. Known for his charming smile, rugged good looks. and the iconic mustache that has become synonymous with his persona. Tom Selleck has had a prolific career spanning decades. But, the journey of young Tom Selleck, from his early years to becoming a household name. is a story filled with determination, talent, and a touch of luck. This article delves into young Tom Selleck's life, background, early struggles. and pivotal moments that led to his rise in Hollywood.
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Early Life and Background
Family Roots and Childhood
Thomas William Selleck was born in Detroit, Michigan, on January 29, 1945. He was the second of four children in a close-knit family. His father, Robert Dean Selleck, was a real estate investor and executive. while his mother, Martha Selleck, was a homemaker. The Selleck family relocated to Sherman Oaks, California. when Tom was a child, setting the stage for his future in the entertainment industry.
Education and Early Interests
Growing up, young Tom Selleck was an active and athletic child. He attended Grant High School in Van Nuys, California. where he excelled in sports, particularly basketball. His tall and athletic build made him a standout player, and he earned a basketball scholarship to the University of Southern California (U.S.C.). While at U.S.C., Selleck studied business administration. but his interests shifted toward acting.
Discovery of Acting Passion
Tom Selleck's journey into acting was serendipitous. During his time at U.S.C., a drama coach encouraged him to try acting. This nudge led him to join the Hills Playhouse, where he began honing his craft. Transitioning from an aspiring athlete to an actor took time. but young Tom Selleck became drawn to the performance world.
Early Career Struggles
Breaking Into the Industry
The path to stardom was a challenging one for young Tom Selleck. Like many aspiring actors, he faced many rejections and struggled to find steady work. A series of minor roles and guest appearances on television shows marked his early career. In 1965, he debuted on the syndicated show "The Dating Game." which gave him some exposure but did not lead to immediate success.
The Commercial Breakthrough
During the late 1960s and early 1970s, Selleck began appearing in television commercials. His rugged good looks and charismatic presence made him a popular brand choice. He starred in advertisements for Pepsi-Cola, Revlon, and Close-Up toothpaste. These commercials provided financial stability and helped him gain visibility in the industry.
Struggling Actor in Hollywood
Despite his success in commercials. breaking into large acting roles remained a challenge for young Tom Selleck. He auditioned and took on small parts in T.V. shows and movies. Some of his early television appearances included roles in popular series like Lancer, The F.B.I., and Bracken's World. But, it would take a
Meet Dinah Mattingly – Larry Bird’s Partner in Life and Loveget joys
Get an intimate look at Dinah Mattingly’s life alongside NBA icon Larry Bird. From their humble beginnings to their life today, discover the love and partnership that have defined their relationship.
Panchayat Season 3 - Official Trailer.pdfSuleman Rana
The dearest series "Panchayat" is set to make a victorious return with its third season, and the fervor is discernible. The authority trailer, delivered on May 28, guarantees one more enamoring venture through the country heartland of India.
Jitendra Kumar keeps on sparkling as Abhishek Tripathi, the city-reared engineer who ends up functioning as the secretary of the Panchayat office in the curious town of Phulera. His nuanced depiction of a young fellow exploring the difficulties of country life while endeavoring to adjust to his new environmental factors has earned far and wide recognition.
Neena Gupta and Raghubir Yadav return as Manju Devi and Brij Bhushan Dubey, separately. Their dynamic science and immaculate acting rejuvenate the hardships of town administration. Gupta's depiction of the town Pradhan with an ever-evolving outlook, matched with Yadav's carefully prepared exhibition, adds profundity and credibility to the story.
New Difficulties and Experiences
The trailer indicates new difficulties anticipating the characters, as Abhishek keeps on wrestling with his part in the town and his yearnings for a superior future. The series has reliably offset humor with social editorial, and Season 3 looks ready to dig much more profound into the intricacies of rustic organization and self-awareness.
Watchers can hope to see a greater amount of the enchanting and particular residents who have become fan top picks. Their connections and the one of a kind cut of-life situations give a reviving and interesting portrayal of provincial India, featuring the two its appeal and its difficulties.
A Mix of Humor and Heart
One of the signs of "Panchayat" is its capacity to mix humor with sincere narrating. The trailer features minutes that guarantee to convey giggles, as well as scenes that pull at the heartstrings. This equilibrium has been a critical calculate the show's prosperity, resounding with crowds across different socioeconomics.
Creation Greatness
The creation quality remaining parts first rate, with the beautiful setting of Phulera town filling in as a scenery that upgrades the narrating. The meticulousness in portraying provincial life, joined with sharp composition and solid exhibitions, guarantees that "Panchayat" keeps on hanging out in the packed web series scene.
Expectation and Delivery
As the delivery date draws near, expectation for "Panchayat" Season 3 is at a record-breaking high. The authority trailer has previously created critical buzz, with fans enthusiastically anticipating the continuation of Abhishek Tripathi's excursion and the new undertakings that lie ahead in Phulera.
All in all, the authority trailer for "Panchayat" Season 3 recommends that watchers are in for another drawing in and engaging ride. Yet again with its charming characters, convincing story, and ideal mix of humor and show, the new season is set to enamor crowds. Write in your schedules and prepare to get back to the endearing universe of "Panchayat."
Experience the thrill of Progressive Puzzle Adventures, like Scavenger Hunt Games and Escape Room Activities combined Solve Treasure Hunt Puzzles online.
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From Slave to Scourge: The Existential Choice of Django Unchained. The Philos...Rodney Thomas Jr
#SSAPhilosophy #DjangoUnchained #DjangoFreeman #ExistentialPhilosophy #Freedom #Identity #Justice #Courage #Rebellion #Transformation
Welcome to SSA Philosophy, your ultimate destination for diving deep into the profound philosophies of iconic characters from video games, movies, and TV shows. In this episode, we explore the powerful journey and existential philosophy of Django Freeman from Quentin Tarantino’s masterful film, "Django Unchained," in our video titled, "From Slave to Scourge: The Existential Choice of Django Unchained. The Philosophy of Django Freeman!"
From Slave to Scourge: The Existential Choice of Django Unchained – The Philosophy of Django Freeman!
Join me as we delve into the existential philosophy of Django Freeman, uncovering the profound lessons and timeless wisdom his character offers. Through his story, we find inspiration in the power of choice, the quest for justice, and the courage to defy oppression. Django Freeman’s philosophy is a testament to the human spirit’s unyielding drive for freedom and justice.
Don’t forget to like, comment, and subscribe to SSA Philosophy for more in-depth explorations of the philosophies behind your favorite characters. Hit the notification bell to stay updated on our latest videos. Let’s discover the principles that shape these icons and the profound lessons they offer.
Django Freeman’s story is one of the most compelling narratives of transformation and empowerment in cinema. A former slave turned relentless bounty hunter, Django’s journey is not just a physical liberation but an existential quest for identity, justice, and retribution. This video delves into the core philosophical elements that define Django’s character and the profound choices he makes throughout his journey.
Link to video: https://youtu.be/GszqrXk38qk
Scandal! Teasers June 2024 on etv Forum.co.zaIsaac More
Monday, 3 June 2024
Episode 47
A friend is compelled to expose a manipulative scheme to prevent another from making a grave mistake. In a frantic bid to save Jojo, Phakamile agrees to a meeting that unbeknownst to her, will seal her fate.
Tuesday, 4 June 2024
Episode 48
A mother, with her son's best interests at heart, finds him unready to heed her advice. Motshabi finds herself in an unmanageable situation, sinking fast like in quicksand.
Wednesday, 5 June 2024
Episode 49
A woman fabricates a diabolical lie to cover up an indiscretion. Overwhelmed by guilt, she makes a spontaneous confession that could be devastating to another heart.
Thursday, 6 June 2024
Episode 50
Linda unwittingly discloses damning information. Nhlamulo and Vuvu try to guide their friend towards the right decision.
Friday, 7 June 2024
Episode 51
Jojo's life continues to spiral out of control. Dintle weaves a web of lies to conceal that she is not as successful as everyone believes.
Monday, 10 June 2024
Episode 52
A heated confrontation between lovers leads to a devastating admission of guilt. Dintle's desperation takes a new turn, leaving her with dwindling options.
Tuesday, 11 June 2024
Episode 53
Unable to resort to violence, Taps issues a verbal threat, leaving Mdala unsettled. A sister must explain her life choices to regain her brother's trust.
Wednesday, 12 June 2024
Episode 54
Winnie makes a very troubling discovery. Taps follows through on his threat, leaving a woman reeling. Layla, oblivious to the truth, offers an incentive.
Thursday, 13 June 2024
Episode 55
A nosy relative arrives just in time to thwart a man's fatal decision. Dintle manipulates Khanyi to tug at Mo's heartstrings and get what she wants.
Friday, 14 June 2024
Episode 56
Tlhogi is shocked by Mdala's reaction following the revelation of their indiscretion. Jojo is in disbelief when the punishment for his crime is revealed.
Monday, 17 June 2024
Episode 57
A woman reprimands another to stay in her lane, leading to a damning revelation. A man decides to leave his broken life behind.
Tuesday, 18 June 2024
Episode 58
Nhlamulo learns that due to his actions, his worst fears have come true. Caiphus' extravagant promises to suppliers get him into trouble with Ndu.
Wednesday, 19 June 2024
Episode 59
A woman manages to kill two birds with one stone. Business doom looms over Chillax. A sobering incident makes a woman realize how far she's fallen.
Thursday, 20 June 2024
Episode 60
Taps' offer to help Nhlamulo comes with hidden motives. Caiphus' new ideas for Chillax have MaHilda excited. A blast from the past recognizes Dintle, not for her newfound fame.
Friday, 21 June 2024
Episode 61
Taps is hungry for revenge and finds a rope to hang Mdala with. Chillax's new job opportunity elicits mixed reactions from the public. Roommates' initial meeting starts off on the wrong foot.
Monday, 24 June 2024
Episode 62
Taps seizes new information and recruits someone on the inside. Mary's new job
Tom Selleck Net Worth: A Comprehensive Analysisgreendigital
Over several decades, Tom Selleck, a name synonymous with charisma. From his iconic role as Thomas Magnum in the television series "Magnum, P.I." to his enduring presence in "Blue Bloods," Selleck has captivated audiences with his versatility and charm. As a result, "Tom Selleck net worth" has become a topic of great interest among fans. and financial enthusiasts alike. This article delves deep into Tom Selleck's wealth, exploring his career, assets, endorsements. and business ventures that contribute to his impressive economic standing.
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Early Life and Career Beginnings
The Foundation of Tom Selleck's Wealth
Born on January 29, 1945, in Detroit, Michigan, Tom Selleck grew up in Sherman Oaks, California. His journey towards building a large net worth began with humble origins. , Selleck pursued a business administration degree at the University of Southern California (USC) on a basketball scholarship. But, his interest shifted towards acting. leading him to study at the Hills Playhouse under Milton Katselas.
Minor roles in television and films marked Selleck's early career. He appeared in commercials and took on small parts in T.V. series such as "The Dating Game" and "Lancer." These initial steps, although modest. laid the groundwork for his future success and the growth of Tom Selleck net worth. Breakthrough with "Magnum, P.I."
The Role that Defined Tom Selleck's Career
Tom Selleck's breakthrough came with the role of Thomas Magnum in the CBS television series "Magnum, P.I." (1980-1988). This role made him a household name and boosted his net worth. The series' popularity resulted in Selleck earning large salaries. leading to financial stability and increased recognition in Hollywood.
"Magnum P.I." garnered high ratings and critical acclaim during its run. Selleck's portrayal of the charming and resourceful private investigator resonated with audiences. making him one of the most beloved television actors of the 1980s. The success of "Magnum P.I." played a pivotal role in shaping Tom Selleck net worth, establishing him as a major star.
Film Career and Diversification
Expanding Tom Selleck's Financial Portfolio
While "Magnum, P.I." was a cornerstone of Selleck's career, he did not limit himself to television. He ventured into films, further enhancing Tom Selleck net worth. His filmography includes notable movies such as "Three Men and a Baby" (1987). which became the highest-grossing film of the year, and its sequel, "Three Men and a Little Lady" (1990). These box office successes contributed to his wealth.
Selleck's versatility allowed him to transition between genres. from comedies like "Mr. Baseball" (1992) to westerns such as "Quigley Down Under" (1990). This diversification showcased his acting range. and provided many income streams, reinforcing Tom Selleck net worth.
Television Resurgence with "Blue Bloods"
Sustaining Wealth through Consistent Success
In 2010, Tom Selleck began starring as Frank Reagan i
Skeem Saam in June 2024 available on ForumIsaac More
Monday, June 3, 2024 - Episode 241: Sergeant Rathebe nabs a top scammer in Turfloop. Meikie is furious at her uncle's reaction to the truth about Ntswaki.
Tuesday, June 4, 2024 - Episode 242: Babeile uncovers the truth behind Rathebe’s latest actions. Leeto's announcement shocks his employees, and Ntswaki’s ordeal haunts her family.
Wednesday, June 5, 2024 - Episode 243: Rathebe blocks Babeile from investigating further. Melita warns Eunice to stay clear of Mr. Kgomo.
Thursday, June 6, 2024 - Episode 244: Tbose surrenders to the police while an intruder meddles in his affairs. Rathebe's secret mission faces a setback.
Friday, June 7, 2024 - Episode 245: Rathebe’s antics reach Kganyago. Tbose dodges a bullet, but a nightmare looms. Mr. Kgomo accuses Melita of witchcraft.
Monday, June 10, 2024 - Episode 246: Ntswaki struggles on her first day back at school. Babeile is stunned by Rathebe’s romance with Bullet Mabuza.
Tuesday, June 11, 2024 - Episode 247: An unexpected turn halts Rathebe’s investigation. The press discovers Mr. Kgomo’s affair with a young employee.
Wednesday, June 12, 2024 - Episode 248: Rathebe chases a criminal, resorting to gunfire. Turf High is rife with tension and transfer threats.
Thursday, June 13, 2024 - Episode 249: Rathebe traps Kganyago. John warns Toby to stop harassing Ntswaki.
Friday, June 14, 2024 - Episode 250: Babeile is cleared to investigate Rathebe. Melita gains Mr. Kgomo’s trust, and Jacobeth devises a financial solution.
Monday, June 17, 2024 - Episode 251: Rathebe feels the pressure as Babeile closes in. Mr. Kgomo and Eunice clash. Jacobeth risks her safety in pursuit of Kganyago.
Tuesday, June 18, 2024 - Episode 252: Bullet Mabuza retaliates against Jacobeth. Pitsi inadvertently reveals his parents’ plans. Nkosi is shocked by Khwezi’s decision on LJ’s future.
Wednesday, June 19, 2024 - Episode 253: Jacobeth is ensnared in deceit. Evelyn is stressed over Toby’s case, and Letetswe reveals shocking academic results.
Thursday, June 20, 2024 - Episode 254: Elizabeth learns Jacobeth is in Mpumalanga. Kganyago's past is exposed, and Lehasa discovers his son is in KZN.
Friday, June 21, 2024 - Episode 255: Elizabeth confirms Jacobeth’s dubious activities in Mpumalanga. Rathebe lies about her relationship with Bullet, and Jacobeth faces theft accusations.
Monday, June 24, 2024 - Episode 256: Rathebe spies on Kganyago. Lehasa plans to retrieve his son from KZN, fearing what awaits.
Tuesday, June 25, 2024 - Episode 257: MaNtuli fears for Kwaito’s safety in Mpumalanga. Mr. Kgomo and Melita reconcile.
Wednesday, June 26, 2024 - Episode 258: Kganyago makes a bold escape. Elizabeth receives a shocking message from Kwaito. Mrs. Khoza defends her husband against scam accusations.
Thursday, June 27, 2024 - Episode 259: Babeile's skillful arrest changes the game. Tbose and Kwaito face a hostage crisis.
Friday, June 28, 2024 - Episode 260: Two women face the reality of being scammed. Turf is rocked by breaking
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I Know Dino Trivia: Part 3. Test your dino knowledge
RTC Perspectives: February 2012
1.
2. From the Editor: Presidents and Technology
During the height of the Great Depression, President Franklin Delano Roosevelt turned to technology to unite the country. Using
the fairly new medium of broadcast radio, he was able to reach directly into the homes of Americans. These broadcasts were
notable especially for their informal and personal tone. These informal broadcasts were actually the precursors to weekly
Presidential radio broadcasts that still continue today. Radio was still cutting-edge technology when FDR began these broadcasts,
but just like the technologies of today — it was rapidly adopted by the public. When the first Presidential Fireside Chat was
broadcasted, more Americans had radios than telephones.1
FDR actually began his “Fireside Chats” while governor of New York, but it is the use of these informal and personal radio
broadcasts during the Great Depression and World War II that captured the popular imagination and became such a part of
FDR’s legacy that they are even represented in the FDR Memorial in Washington, D.C. While it may seem strange to think that
Podcasting, Tweeting, G+ Hangouts or Pinterest Pinning could ever become part of a Presidential memorial, it’s really no stranger
than a radio broadcast.
It has been true in the past and it is still true now that how the President chooses to use technology can actually help to make
technologies mainstream that have otherwise been in more niche use. Just think back to how novel candidate Howard Dean’s
use of social media seemed just a few years ago. When the press picks up on a new way a Presidential candidate or President is
using technology, it has the power to push that technology into the mainstream. Think how commonplace “YouTube debates” or
chats with candidates seem now, or taking questions from Twitter. Don’t be surprised if every campaign commercial begins to
have a hashtag present and you start seeing them on buttons and literature.
Since our first edition of Perspectives for 2012 was being published so close to President’s Day, we decided to take a look at how
the past leaders of our nation may have utilized technology — and what technologies of today we think they would have used if
it had been available. With the 2012 Presidential elections moving into high gear, we’re seeing campaigns use every form of
communication technology they can. Why not look back and take lessons from history?
We hope you enjoy our exploration and encourage you to join us in the conversation!
All the best,
Carlen Lea Lesser, VP/Director
Digital Integration & Innovation
P.S. I also want to give a special thanks to RTC’s Josh Scott for our amazing cover art. It’s a “visual Perspective” on the theme for
the issue. We’re so thrilled he is adding his considerable talents as an illustrator to Perspectives!
1
http://www.history.com/topics/radio-and-television
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3. Table of Contents
From the Editor............................................................................................................................................ 1
Meet YouTube Star Ronald Reagan ………………………………………………………………..……………………………..………3
Teddy Roosevelt: Virtual Hunter, Book Reviewer and Taxidermist...…….…..………………………….…….…….…..4
If Only President Ong Teng Cheong Used Facebook ………………………….…………………………………………….…….5
@TJ (thomas jefferson) #pursuitofhappiness …………………………………………………………………….…..………….….6
George Washington Knows How to Use the Google……………………….………………………………………………………7
Jackie, 2 repins………………………………………………………………………………………………..…………….……………………...8
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4. Meet YouTube Star Ronald Reagan
Summary: Ronald Reagan, known as the Great Communicator, honed
Sara Weiner, Associate Director
his presentation skills first as a radio sports reporter and then as a
Digital Integration & Innovation
Hollywood actor, before beginning his political career. During his
campaign and in his Presidency, he capitalized on his communication Years of planning, prodding & implementing
charisma and personal appearance during televised debates, news digital stuff. Philadelphia born ’n’ raised.
conferences and Presidential speeches. If he were to do it all again Geeky, athletic and green. Go Big Red!
today, YouTube and other online video platforms would expand his
visual footprint and provide him with another television-like medium.
Key Information
Known for his exceptional oratory skills over the decades, Ronald Reagan
earned himself the title of “The Great Communicator.” His ability to present
sensitive policy material with timing, humor and a strategic choice of words
was developed in his early career. First as a radio sportscaster in Des Moines,
Iowa, and later as a Hollywood movie star, Reagan learned the value of
presentation and delivery well before he ever ran for President. As a result,
memorable televised debates and speeches throughout his campaigns and
Presidency show a man who is confident in his message and comfortable in
front of the cameras.
In decades where the Web didn’t exist, Reagan took advantage of television
to make his presence known. In one particular instance, he even paid for a
Presidential debate himself so as to ensure he would get televised face
time—time that showed his wit, charisma and approachable persona.
Reagan understood the value of personality, and used televised moments to his advantage.
Implications
Reagan’s demeanor, appearance and oratory skills differentiated him from other candidates and other Presidents before and
since. Television provided Reagan with a visual and auditory communication channel that capitalized on these skill assets, so if he
were running today, surely Reagan would utilize YouTube, WebEx, Vimeo and any platform where he could host a personal
channel, have live streaming events, and/or utilize both visual and verbal communication in the form of online video.
YouTube, which alone gets 800 million unique visitors each month, would have expanded this strategy into the homes of
millions, both domestic and abroad. Similar outcomes could be garnered from Vimeo. WebEx or Adobe Connect could offer
exclusive real-time Q&A with the President, akin to the way Presidential candidates now televise university visits. Whichever
platform Reagan chose, Web-based video platforms in general would allow the 2012 Reagan to reach a wider (and perhaps
younger) audience, through a less expensive and more intimate/interactive option than television.
Sources:
http://www.2020site.org/fun-facts/Ronald-Reagan-Fun-Facts.html
http://www.bukisa.com/articles/193718_fun-and-interesting-facts-about-ronald-reagan#ixzz1lLLvpaSB
http://www.mrmediatraining.com/index.php/2011/02/04/ronald-reagan-at-100-the-great-communicator/
Copyright RTCRM www.slideshare.net/RTCAgency ~3~
5. Teddy Roosevelt: Virtual Hunter, Book Reviewer and Taxidermist
Summary: Theodore “Teddy” Roosevelt, the larger-than-life, boisterous, Rebecca Johnson, Strategist
thrill-seeking 26th President of the United States: It’s hard to imagine him Digital Integration and Innovation
sitting still at a computer desk typing email responses day in and day out.
And that wouldn’t be incorrect, for while Roosevelt certainly would have Tradigital marketer. Social media junkie. DC
Locavore. Native NYCer. Soccer enthusiast.
used present-day technology to further understand the world around
Aspiring urban homesteader. NPR fiend.
him, it would only be a supplement, not replacement, for real-world, @digibec
firsthand experiences.
Key Information
President Roosevelt has a voracious appetite for reading, but he’s not into that whole eBook trend. In fact, he doesn’t get why
anyone would prefer a digital book to an actual, physical, in-your-hands, “I’ve finished this now I can put it on my bookshelf”
book. Teddy is a book annotator; the type who underlines personally profound passages, scribbles illegible notes in the margins
and earmarks pages that require revisiting or referencing. When it comes to purchasing books, he researches and reads reviews
about books on Amazon but still goes to the bookstore to purchase them even if that means he has to wait a few days. A friend
of his, William Howard Taft, turned him on to GoodReads.com, a social media platform that lets Teddy connect with his reading
buddies, keep track of his past reads, currently reading and want-to read books and lets him post personal reviews of his reads
and have other users “like,” comment on and debate his reviews.
Roosevelt used to be a hunter. And not just of deer and ducks; he was a big-game safari enthusiast. However, times have
changed and Roosevelt, the staunch and ardent conservationist, understands and complies with national and international
hunting regulations. In order to relive his wilder days, Teddy recently bought two hunting-focused arcade games—Big Buck
Hunter and Big Buck Hunter: African Safari—that come complete with dual pump-action shotguns and a wide array of locales and
game. Roosevelt particularly likes the tournament mode, where he can challenge his hunting buddies and show them who the
real gamekeeper is.
Roosevelt is constantly looking for and learning new life skills (especially if they have to do with survival or the wilderness) and
do-it-yourself projects. He’s particularly gotten further into taxidermy, which he began learning at the age of 9, and which he’s
been using to start a museum containing the animals he’s hunted and captured during his travels. After a little perusing of the
Internet he’s found a robust community of taxidermists, both professionals and hobbyists, and they’ve been sharing tips and
tricks via various online forums. This same community turned him on to the reality TV show “American Stuffers,” which
chronicles a family of professional taxidermists and the stories behind their clients. He’s learned a lot from the online taxidermy
community and the TV show, and really thinks his skills are drastically improving; in fact, he’s even been able to answer some of
the forum questions and he’s thinking about making his own taxidermy video tutorials.
Implications
What can be learned from Teddy Roosevelt’s hypothetical uses of modern technology and digital platforms? The answer is that
Roosevelt’s habits and approach wouldn’t be too dissimilar from a great deal of present-day people’s, because he believed in
getting out into the world and having active, hands-on, real-life learning experiences. Despite giving him access to new sources of
information and exposure to different cultures and phenomenon, in Roosevelt’s eyes, the Internet and advances in technology
would always play second fiddle to his innate curiosity and passion for understanding and exploring the world. In fact, it’s
possible that Roosevelt would have found technology such as cellphones, digital cameras, etc., an annoying distraction and
hindrance to fully experiencing the wonders of the world. One shudders to imagine Roosevelt hiking
through Yellowstone National Park, and when he pauses at a scenic overpass to take in its beauty, having
his cell phone go off.
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6. If Only President Ong Teng Cheong Used Facebook
Summary: Since declaring in his inauguration speech, “My loyalty is, first and Ruth Lim, Coordinator
foremost, to the people of Singapore,” the late President Ong Teng Cheong will Digital Integration & Innovation
always be most fondly remembered as the “People’s President.” Given Ong Teng
Cheong’s vocal and unconventional leadership style, coupled with his charismatic Understanding the people behind the screen.
personality, there is little doubt that the President would probably be one of the
Advertising enthusiast. Asian perspective.
earliest politicians in his time to make use of new technology to communicate his
Marathon shopper. Pass over the coffee please.
political agenda to the public, had it been available during his term.
Key Information
As Singapore operates in the Westminster Parliamentary System, the Prime Minister is the head of government, while the
President’s role is largely ceremonial. However, the President does have constitutional power over government expenditure of
financial reserves and appointments to key public offices.1
The late President Ong Teng Chong was the first elected President of Singapore (previous Presidents were appointed by the
government), and was in office from 1993 to 1999.2 Having served his term with dogged determination to do right by his country,
the late President is best remembered (and celebrated, by political leftists) for his head-on confrontation with the ruling party
(whose members made up 95% of the government) by pushing for transparency in their use of the country’s financial reserves.
It was often said that the late President stepped down from his Presidency a sad man. Despite the tedious six-year-long dispute
with the government, President Ong later confided in an interview that he was never granted a complete account of the
country’s reserves.3
Implications
Due to the government’s tight-fisted control over the country’s mass media, the term-long dispute between the late President
and the government went on, with the Singaporean public having little or almost no information about what was happening
behind closed doors. Unlike with traditional mass media, the Singapore government exerts minimal control over free speech on
the Internet — this hints at the possibility that things might have turned out differently had the President had access to the
digital technology of today during his term in office.
Social Media: Social media has proven time and again its immense power to influence politics in countries all over the
world. Popular social media platforms such as Facebook, Twitter or even YouTube would have empowered the
President to express and gain public awareness for his political agenda, and rally the people he is fighting for to join him
in the fight (and still be legal in Singapore’s book!). Had the late President been able to rally the public to openly express
support his agenda, I believe that the government would have felt the pressure to prioritize the issue and respond with
greater urgency.
Constitution Mobile App: From his very first day in office, the President’s top priority was to fulfill his role in accordance
to the Constitution (which is also the root cause of his dispute with the government). By endorsing or even sponsoring
the development of mobile apps that educate the public of the country’s constitution, such as the Constitution app,
currently available on Apple iTunes, the President would be able to motivate the public (especially the younger
generation) to become more familiar with, as well as better understand, the Singaporean Constitution. This would be a
critical knowledge set that would empower the people to join him in being vigilant in ensuring that the government
always acts in accordance with the Constitution.
1
President of Singapore, retrieved from http://en.wikipedia.org/wiki/President_of_Singapore
2
Ong Teng Cheong, retrieved from http://infopedia.nl.sg/articles/SIP_161__2008-11-24.html
3
The Mess That Is Our Presidency, retrieved from http://www.yawningbread.org/arch_2005/yax-444.htm
Copyright RTCRM www.slideshare.net/RTCAgency ~5~
7. @TJ (thomas jefferson) #pursuitofhappiness
Summary: As one of the “founding fathers,” Thomas Jefferson shaped the Remy Wainfeld, Intern
course of American history for centuries to come. With a political ideology Digital Integration & Innovation
steeped in universal human rights, Jefferson fought for the protection of
individual civil liberties. If Jefferson had access to modern technology, DC Hoya in a New York state of mind.
Twitter would have served as the ideal platform to garner support for his Entertainment enthusiast. Food lover. Pysch
political ideology, listen to and understand his constituents and involve nerd. Spanish wannabe.
the electorate in political dialogue.
Key Information
As a patriot during the American Revolution, the third President of the United States of America, and a fervent advocate of
liberty, Thomas Jefferson will always be remembered for his strong influence on American history and revered for his continuing
legacy. Throughout his political career, Jefferson strongly supported many revolutionary causes that championed universal rights
based on the concept of human dignity. He constantly strove for political and social progress.
As a passionate politician who preferred to speak with his quill pen, Jefferson would have taken full advantage of Twitter.
Famous for having authored many patriotic pamphlets, the Declaration of Independence and other political memoranda,
Jefferson was entrusted by other politicians with the responsibility of representing the unified message of many revolutionary
causes. Due to his eloquent and elegant manipulation of the written word, Jefferson was well known as a silent (in person), but
powerful, member of Congress.1 @TJ would have enabled Jefferson to spread the main ideas of these dense documents in
compact and easily digestible 140-character snippets. As a supporter of universal human rights, Jefferson could have given a
wider audience access to these documents often only available to the political elite, and mobilized a greater portion of the
electorate. Twitter could have helped Jefferson better understand the needs, opinions and concerns of American citizens. Often
unable to communicate directly with the electorate due to distance, Twitter provides a digital communication pathway. Twitter
gives every person a voice, as well as equal access to participate in political dialogue, truly valuing the democratic ideals for
which Jefferson fought.
Implications and Action Items
Due to the inherent democratic nature of Twitter and its ability to connect people, jump-start causes and facilitate dialogue,
Jefferson could have greatly utilized the communication platform, bearing in mind the following implications:
Understand Your Audience. The hashtag (#) feature of Twitter aggregates trending topics and further propels popular
ideas. The retweet feature enables followers to spread others’ messages to their own followers, and further increase
exposure to a particular tweet. These features allow politicians to regularly understand the issues that concern the
public, and further adapt their campaign platform and policy recommendations accordingly. Similarly, brands can
conduct social listening to gain insight into how people view, understand and relate with their brands.
Speak Directly. The “at” (@) feature allows individuals to speak directly with each other. This feature would have
enabled Jefferson, who frequently collaborated with others, to communicate directly with his constituents and involve
them in the political discourse. Brands can similarly utilize the @ feature to engage directly with the consumer.
Be the Change. Due to the speed and far-reaching exposure that Twitter grants users in spreading their message, many
political movements this past year, including the Arab Spring and Occupy Wall Street, employed Twitter to promote
their cause and build a following. As an original American patriot, Jefferson could have employed Twitter to mobilize all
segments of the American population, and even the international community.
1
“Thomas Jefferson,” The White House. http://1.usa.gov/2d9VMG
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8. George Washington Knows How to Use the Google
Summary: Our first President was well loved by his people, both David BenBassett, Coordinator
professionally and personally. A major passion for military ventures turned Digital Integration & Innovation
George Washington into a man well versed in strategy and efficiency, skills
that established him as the precedent for great Presidents to come. University of Maryland business student.
Looking back, which of today’s digital platforms could Washington have Marketing focused. Tennis player. Gadget nerd.
benefitted from? Chopping down a cherry tree? There’s an app for that. Searching the twitterverse for people and
Writing the Constitution? No problem, with Google Docs. ideas. @benbassett919
Key Information
If George Washington were somehow back alive today he would be popular because zombies are trendy. However, he was a
man who once relished anything that made himself and his people more effective, and I’m sure Washington would go wide-eyed
at the technology we’ve been afforded. He might recall being elected to preside over one of the most important events in U.S.
history, the meeting of the First Constitutional Convention. Washington lived his life for democracy and fought both from the
front lines and behind a desk to give the American people a voice. While he was not known specifically for his speaking or
writing, he was known to collaborate and converse with his soldiers and subordinates. So with that said…
Mr. President, meet Google. Google+ and Google Docs, to be specific.
Despite its flaws, Google+ (G+) would be a perfect tool for the Convention. With no Expedia or Kayak, many delegates were held
up by poor conditions and it took time to assemble everyone in one place. With just a few colonial laptops, Washington could’ve
hosted a G+ Constitutional Hangout! Imagine him sitting in the State House with those who had arrived, watching a projection of
the remaining delegates’ faces as one after the next took the main spot when they spoke up to make their case. They might even
make snarky comments over G-chat as New York bickered with Virginia. Aside from allowing everyone to “be in the room,”
Google automatically focuses the screen on the person currently speaking, which would have allowed Washington to easily
moderate the convention, stepping in when things got out of hand or he wanted to guide the discussion in another direction.
Google Docs, on the other hand, would’ve made writing the actual document a breeze, though it would’ve lacked the fancy
parchment-scroll look of the original. Each member could’ve added in bits and pieces as they came up with them, leaving
comments and suggestions for later review. Washington may have even shared the draft with the American people, allowing the
proud citizens of the early States to help draft the code that would apply to every future generation of Americans. Washington
probably would have loved the ability to get all those involved who had stake in the outcome.
Implications and Action Items
So what would George Washington want us to take away from his introduction to modern technology? He probably would have
rejoiced in how connected the people of a nation so much larger than his own have become and would ask us to unite as a
strong nation and do some good. Here’s how we can facilitate this:
Get Personal. Phone interviews and conference calls can be awkward and result in misinterpreted information. Use
tools like Hangouts, Cisco and Skype to make meetings more personal. Not only does video chat allow you to see faces,
but also body language so you can determine whether your audience is keeping up or if they require more explanation.
Get Efficient. With technology, travel time can be productive time. With collaborative tools, all members of a team can
work on the same document at the same time without having multiple files, making drafting and deck building a snap.
Get Together. Easy sharing functionality can let you get ideas from the people who interact with
your products most frequently; your customers. Reach out to your target customers and pick their
brains to ensure you remain customer-centric.
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9. Jackie, 2 repins
Summary: Jacqueline Kennedy was known for bringing poise, style and Lian Han, Strategist
grace to her famous post as First Lady. In today’s social media Digital Integration & Innovation
environment, she would be able to leverage a host of new visual sharing
platforms like Pinterest and Flickr to interact directly with her fans and DC resident with a love for new media and art.
followers while building a deep media story and providing a “behind-the- Kennedy/Johnson ’60.
scenes” glance at life in the Oval Office.
Key Information
Jacqueline Kennedy Onassis ranks as one of the most visually and culturally vibrant
First Ladies in American history. In addition to bringing a dash of class and color to
the historically drab White House “scene,” she brought together noted poets,
musicians and artists to mingle with statesmen and politicians. Her support of the
arts, her sense of fashion and her ability to soften even the tensest diplomatic
situations provides enormous context and practical lessons for marketers today.
Jackie Kennedy was very much a visual communicator. With her early
photojournalism career and her signature fashion sense as well as the dramatic
renovation of the White House interior, she would have thrived in today’s
environment where shareable media platforms like Pinterest and Flickr engage
users through crowd-sourced content. These platforms reflect the same attitude
of cultural co-mingling, universal sharing and sophisticated atmosphere that Jackie
infused into the White House and American experience.
Pinterest would have been an ideal platform for her fans to understand the depth
and influences of the iconic Jackie O, from fashion and cuisine to documentation
of her international travels and cultural awareness. Flickr, on the other hand,
would be a perfect platform to chart the progress of the newly renovated White
House interior.
Implications
So what can we learn from Jacqueline Kennedy’s adaptation to 21st century media? Allowing her photography to show that
“slice-of-life” perspective in a controlled, monitored environment would be a perfect outlet for Jackie’s creativity to shine
through, in addition to garnering “favorites” and comments from loyal followers. Pinterest’s ability to upload photos and original
content alongside repinning and commenting would build a vibrant followership rife with discussion, recycling and new imagery.
Pinterest and Flickr both reside within a positive, feedback-driven online community that encourages collaboration between
creator and consumer. These platforms provide marketers with the ability to interact directly with supporters while providing a
controllable outlet for brand transparency and process. These attributes are key to building an ongoing dialogue and relationship
with customers — likely the most important relationship marketing principle.
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