MELANIE
BROWN
B
EVENTS
MARKETING
PUBLIC RELATIONS
41 Sterling Ave
Buffalo, NY 14216
T - 716.830.4581
E - melaniebrown1121@gmail.com
QUALIFICATIONS
Goal oriented, highly motivated Event Director in the areas of expertise including planning,
organizing and managing events, trade shows, seminars and executive meetings; managing
logistics, creating marketing plans for attendees, overseeing design and production of collateral
and promotional materials and developing sponsorship opportunities. Experienced in all aspects
of marketing and event management.
STRENGTHS
Strategic thinker and results-oriented team leader, with excellent communication skills, both
written and verbal, highly organized, detail oriented, dedicated and diligent, with ability for
thorough follow-up and multi-tasking. Establishes strong vendor relations and applies diversified
personal approaches to marketing and running events, on any scale. Articulate communicator,
personable and professional with well-defined presentation skills.
PROFESSIONAL EXPERIENCE
Southeast Works 12/14- Present
Marketing/Communications Specialist
 Develop, plan, market and execute all aspects of various large events such as Formal
galas, Trade Shows, Seminars, Art Gallery openings, Grand Re-Opening, as well as
several other smaller events and executive meetings consistently staying within budget
 Organizing and planning all out of town travel arrangements for executives including air,
hotel, vehicle rentals/charters seminar registrations etc.
 Coordinate, execute, and represent the agency at trade shows and community events
including pre-planning, show services, marketing materials, accommodations,
transportation, registrations, technical services, budget management and post-show
 Maintain and develop business to business and vendor relationships
 Representation of the agency at business groups, seminars and events intended to
promote agency awareness and community use of our services.
 Market the organization through press releases and mail campaigns
 Maintain and monitor all social media platforms
 Manage all advertising ad media buying
 Design, publication and distribution of newsletters and other printed material to
support community awareness
 Coordinate and lead both Board meetings and staff meetings
 Manage and monitor all donations and processes including a well organized database
Delaware North Company 1/14- Present
Fine Dining Server at KeyBank Center
 Enhance the dining experience by ensuring each guest receives immediate, personalized
and professional attention before, during and after The Buffalo Sabres games.
 Work within a team environment to coordinate guests’ entire dining experience.
 Train new hires.
EDUCATION
TECHNICAL SKILLS
Buffalo State College, 2014
Bachelors Degree of Arts in Public Communications
 Strong Computer skills including, but not limited to Publisher, Excel, Word and Power Point
 Event management Software
 Business Facebook, Twitter, LinkedIn, YouTube accounts as well as Google Analytics
MELANIE
BROWN
B
EVENTS
MARKETING
PUBLIC RELATIONS
41 Sterling Ave
Buffalo, NY 14216
T - 716.830.4581
E - melaniebrown1121@gmail.com
RELATED EXPERIENCE
Town Square Media Station 1/13– 5/13
Promotions Intern
 Maintain and monitor all social media platforms
 Assist with creating prize packages for WYRK winners.
 Assist in organizing station events: WYRK Spring Acoustic Show, World’s Largest
Yard Sale, Buffalo Beer on Tap, Taste of Country.

R-Event

  • 1.
    MELANIE BROWN B EVENTS MARKETING PUBLIC RELATIONS 41 SterlingAve Buffalo, NY 14216 T - 716.830.4581 E - melaniebrown1121@gmail.com QUALIFICATIONS Goal oriented, highly motivated Event Director in the areas of expertise including planning, organizing and managing events, trade shows, seminars and executive meetings; managing logistics, creating marketing plans for attendees, overseeing design and production of collateral and promotional materials and developing sponsorship opportunities. Experienced in all aspects of marketing and event management. STRENGTHS Strategic thinker and results-oriented team leader, with excellent communication skills, both written and verbal, highly organized, detail oriented, dedicated and diligent, with ability for thorough follow-up and multi-tasking. Establishes strong vendor relations and applies diversified personal approaches to marketing and running events, on any scale. Articulate communicator, personable and professional with well-defined presentation skills. PROFESSIONAL EXPERIENCE Southeast Works 12/14- Present Marketing/Communications Specialist  Develop, plan, market and execute all aspects of various large events such as Formal galas, Trade Shows, Seminars, Art Gallery openings, Grand Re-Opening, as well as several other smaller events and executive meetings consistently staying within budget  Organizing and planning all out of town travel arrangements for executives including air, hotel, vehicle rentals/charters seminar registrations etc.  Coordinate, execute, and represent the agency at trade shows and community events including pre-planning, show services, marketing materials, accommodations, transportation, registrations, technical services, budget management and post-show  Maintain and develop business to business and vendor relationships  Representation of the agency at business groups, seminars and events intended to promote agency awareness and community use of our services.  Market the organization through press releases and mail campaigns  Maintain and monitor all social media platforms  Manage all advertising ad media buying  Design, publication and distribution of newsletters and other printed material to support community awareness  Coordinate and lead both Board meetings and staff meetings  Manage and monitor all donations and processes including a well organized database Delaware North Company 1/14- Present Fine Dining Server at KeyBank Center  Enhance the dining experience by ensuring each guest receives immediate, personalized and professional attention before, during and after The Buffalo Sabres games.  Work within a team environment to coordinate guests’ entire dining experience.  Train new hires.
  • 2.
    EDUCATION TECHNICAL SKILLS Buffalo StateCollege, 2014 Bachelors Degree of Arts in Public Communications  Strong Computer skills including, but not limited to Publisher, Excel, Word and Power Point  Event management Software  Business Facebook, Twitter, LinkedIn, YouTube accounts as well as Google Analytics MELANIE BROWN B EVENTS MARKETING PUBLIC RELATIONS 41 Sterling Ave Buffalo, NY 14216 T - 716.830.4581 E - melaniebrown1121@gmail.com RELATED EXPERIENCE Town Square Media Station 1/13– 5/13 Promotions Intern  Maintain and monitor all social media platforms  Assist with creating prize packages for WYRK winners.  Assist in organizing station events: WYRK Spring Acoustic Show, World’s Largest Yard Sale, Buffalo Beer on Tap, Taste of Country.