1. Christine Allen
79-760 Birmingham Drive
Indio, CA 92203
Phone: 760-861-9336
E-Mail: bedrosianchristine@yahoo.com
Career Focus
I am currently the Marketing and Communications Director/Membership Sales with
extensive experience in creating marketing materials, website administration, email
marketing and communications, letters to members, tours of the facility to prospective
clients, new member orientations, connectivity of members and proven membership sales.
I am Proficient in Word, Excel, Publisher, Administering Club Essential website, E-mail
Communications, Microsoft Outlook, Facebook Administration, filing, phones, fax and
leading effective meetings.
Business-savvy Marketing & Communications Director with over 11 years’ experience in
marketing with increased revenues, success of planning programs, developing and
implementing marketing materials with proven membership sales.
Highly motivated and organized sales associate with extensive customer
service and sales experience of over 20 years.
More previous Food and Beverage work history experience can be provided if
necessary.
Summary of Skills
● Employee coaching
● Marketing collateral development
● Social media marketing
● Internet marketing
● Weekly E-Newsletters via email
● Employment/Dismissal of Staff
● Recruiting
● Interviewing experience
● Negotiation skills
● Complex problem solving skills
● Creative design
● Event management
● Customer Satisfaction
● Client Relations
● Computer Proficient
● Multi-Task Management

2. ● Sales and closing procedures
● Assists with events coordination
● P&L pre and post information
● Leads social committee meetings
Accomplishments
Process Improvement
● Achieved revenue objective by implementing cost-cutting measures.
Sales and Marketing
● Increased annual gross sales.
● Creation of marketing strategies/plans and ensured operations were within
budget constraints.
● Product Roll-Out
● Responsible for marketing for product launch including public relations, direct mail
pieces, and e-mail campaign.
● Partner Development
● Effectively raised $20,000 in sponsorship dollars for the American Cancer Society
annually, a nonprofit organization through effective networking and community
involvement activities.
● Punctual and have never been written up for any infractions.
Education
Marketing in a Digital World
University of Illinois at Urbana-Champaign
Completed on September 15, 2015
Verify at coursera.org/verify/P3N7K2QMSJUP
Engagement & Nurture Marketing Strategies
Northwestern University
Completed on December 23, 2015
Verify at coursera.org/verify/NWJMY39D5FY2
The Importance of Listening
Northwestern University
Completed by Christine Michele Allen on November 15, 2015
Verify at coursera.org/verify/7DYCQY75VJBL
Communication in the 21st Century Workplace
University of California, Irvine
Completed on December 19, 2015
Verify at coursera.org/verify/5Z4ZQGEV5JRY

3. Project Management: The Basics for Success
Completed on September 13, 2015
University of California, Irvine
Verify at coursera.org/verify/C73UC4VGJ86E
Work Smarter, Not Harder: Time Management for Personal & Professional
Productivity
Completed on October 5, 2015
University of California, Irvine
Verify at coursera.org/verify/9SSD5UWBLVRH
High-Impact Business Writing
Completed on December 18, 2015
University of California, Irvine
Verify at coursera.org/verify/2FT485L4VQ6D
Advertising and Society
Completed on April 5, 2015
Duke University
Verify at coursera.org/verify/253TA9SACQ
Introduction to Marketing
Completed on May 17, 2015
University of Pennsylvania
Verify at coursera.org/verify/D76L9TAWEE
Introduction to Financial Accounting
Completed on August 19, 2015
University of Pennsylvania
Verify at coursera.org/verify/22CMXNFSBT
Learning How to Learn: Powerful mental tools to help you master tough
subjects
Completed on April 21, 2015
University of California, San Diego
Verify at coursera.org/verify/499KQEYBC7XY

4. Professional Experience
Feb. 2004 to present Mountain View Country Club
80-375 Pomelo, La Quinta, CA. 92253
760-771-4311
www.mountainviewatlaquinta.com
Marketing & Communications Director/Membership Sales
Accessed computerized personal information to answer questions related to specific
accounts.
Complied with federal, state, company policies, procedures and regulations.
Matched purchase orders with invoices and recorded the necessary information.
Reconciled and reported discrepancies found in records.
Communicated with customers, employees and other individuals to answer questions
and explain information.
Reviewed files, records and/or other documents to obtain information and respond to
requests.
Computed, recorded, and proofread data, records and reports.
Assigned tasks to associates, staffed projects, tracked progress and updated managers,
partners and clients as necessary.
Created and executed marketing/PR campaigns including new membership programs,
sales and closing paperwork.
Planned and executed events and marketing programs, producing target numbers.
Increased credibility and client awareness by developing marketing collateral and
presentations, public relations campaigns, articles and newsletters.
Has a role in assisting the General Manager with overseeing the facility and problem
solving in their absence.
Proven membership sales.
Lead Social Committee Meetings, create agendas and take meeting notes.
Jan. 2000 to Feb. 2004 La Quinta Resort & Spa
49-499 Eisenhower Dr.
La Quinta, CA 92253
760-564-4111
Supervised in a few of the F & B departments as an assistant to the General Manager
of the following outlets: Morgan's, Spa Bistro (assisted with opening as a new
restaurant), The Mountain and Dunes Clubhouse.
Responsibilities included: ordering of supplies, monthly food and beverage inventory,
scheduling of staff, forecasting, meeting budget goals, achieved revenue objective,
training of staff, providing excellent customer service, complex problem solving skills,
knowledge of POS system, submitting weekly payroll information for staff, interviewing
experience, employment/dismissal of staff, continual training of staff with incentives for
up-selling.
Assisted with training of the opening of Azur at La Quinta Resort fine dining in the
lounge and then gained a front waiter position.