Janet Anastasi has over 20 years of experience in category management, sales analysis, and strategic planning. She has worked for several large consumer goods companies, utilizing analytics to improve sales and customer experience. She is proficient in data analysis tools and business software.

1. JANET ANASTASI
Marietta, GA 30068
7 7 0 - 998 - 2832 jxanastasi@gmail.com
CATEGORY MANAGEMENT PROFESSIONAL
Proven analytical aptitude with ability to effectively analyze category, sales and post-event data to
deliver actionable strategic insights and fact-based presentations that can lead to increase sales and
improved customer shopping experience.
Self-motivated, detail-oriented and able to prioritize multiple projects to maximize productivity.
Proficient in MS Office suite, syndicated data, space planning and various business tools.
PROFESSIONAL EXPERIENCE
ENVISION, LLC, John’s Creek, GA 10/15 – 6/16
Category Space Analyst – Contractor for Anheuser-Busch – Home based
• Utilize JDA Space Planning software to produce Best in Class planograms for AB retailer & wholesaler
partners.
• Develop and analyze merchandise assortments that deliver overall category growth through a combination
of internal merchandising tools coupled with retailer specific guidelines.
• Create relevant product assortments and optimal space planning that drive sales across AB’s business and
support their Category Management & National Retail Sales departments in executing Merchandise Plans.
• Analyze retail and market level IRI data and other internal AB information to develop planogram schematics.
UNILEVER, Englewood Cliffs, NJ 9/12 – 3/15
Sales Analyst – Discounter Team – Home based
Provided analytical and sales support to the Discounter, C-Store and Naturals Channel Teams.
• Participated in development of strategic alternative channels team which grew from $75M to $120M over
the past 2 years.
• Provided Business Managers with monthly and ad hoc reporting and analytics across all product groups
to manage business plans and assist decision making process.
• Provided sales support to the Team including new item onboarding, product sample coordination and
shipment reporting to achieve growth objectives.
• Monitored business via various reports uncovering opportunities to increase sales.
• Managed $45M trade marketing budget for $200M customer.
• Oversaw broker Teams’ management of trade spend to keep within budget guidelines.
• Gained proficiency in leveraging various technical tools and software resulting in more efficient
handling of the many vital daily business details.
ACOSTA SALES & MARKETING (previously C. Lloyd Johnson), Norfolk, VA 2005 - 2012
Category Analyst – Mars Military Team – Home based
Provided analytical support utilizing syndicated data and other customer specific data for the
Mars Military Channel Team.
• Analyzed syndicated data and leveraged market, product, customer & shopper knowledge to develop
selling stories for Mars Category and Business Reviews presented to the customer.
• Provided in-depth post-event analyses and evaluations for seasonal and promotional activity to
quantify lift and improve efficiency & effectiveness of promotion spending.
• Researched store level distribution and identified opportunity gaps to increase sales.
• Developed reporting to monitor speed-to-shelf of new products to ensure items were on-shelf during
critical early stages of launch to coincide with merchandising activity.

2. • Managed GSV and Period Plan reporting for all divisions of Military Team to improve Plan accuracy.
JANET ANASTASI Page Two
PROFESSIONAL EXPERIENCE continued
FOODBUY, LLC, Atlanta, Georgia 2004
Strategic Member Services Analyst
• Performed manufacturer conversion analyses to assess savings potential for clients.
• Made recommendations to clients to convert from their procurement program to Foodbuy’s program
to take advantage of savings opportunities.
• Provided Clients with monthly & quarterly reporting and ad hoc reports to monitor savings.
• Managed Client’s manufacturer program making program changes as necessary to increase savings.
• Researched and submitted data recovery opportunities to Data Acquisition Dept. to improve data quality.
INFORMATION RESOURCES, INC., Atlanta, Georgia 2000 - 2003
Project Manager – On-site at M&M/ Mars
• Provided analyses, insights, topline summaries, conclusions and recommendations to the Mars
Eastern Division Sales and Category Leadership Teams.
• Provided data for multiple categories utilizing Analyzer syndicated data software and other IRI products
and services.
• Participated in Masterfoods’ Division and Retailer Account Team meetings presenting strategic and tactical
market level and competitive retailer data.
• Trained Masterfoods Associates on IRI software, products and services.
• Utilized IRI tools to improve efficiency and decrease time spent on updating monthly reports.
MARKETING MANAGEMENT, INC., Atlanta, Georgia 1997 - 1999
Marketing Analyst – On-Site at Ahold USA
• Analyzed data for all grocery categories utilizing IRI Analyzer syndicated data software.
• Created strategic Opportunity Gap reports for Ahold Corporate and their retailer divisions.
• Provided support to Ahold Corporate Central Procurement associates and MMI Business Development
Managers on-site at Ahold’s retailer divisions.
• Liaison between Ahold Central Procurement and Food Suppliers for private label program.
• Extensive interaction with both MMI and Ahold cross functional teams during label design project.
• Proof read all artwork for label design project and managed label inventories.
• Coordinated development of 350 item premium product line from initial concept to final art.
ADDITIONAL RELATED EXPERIENCE
CADBURY SCHWEPPES INC., Stamford, Connecticut
Schweppes Division - Senior Franchise Administrator
Cadbury Confection Division - Promotion Coordinator
EDUCATION
PACE UNIVERSITY, White Plains, New York
Bachelor's of Business Administration in Marketing
PROFESSIONAL DEVELOPMENT
Syndicated data - IRI, Nielsen & Empower IT JDA Space Planning
Microsoft Office Excel, PowerPoint & Word SAP
ECRM Marketgate Business Objects

3. AMPS Merlin Essbase