A.Shashidhar Rao is seeking a new position with over 11 years of experience in sales and business development for building material companies. He has a proven track record of consistently exceeding sales targets, most recently raising monthly sales from 1 crore to 5 crores for H. & R. Johnson. Some of his key strengths include institutional sales, key account management, project sales, and channel sales. He holds an MBA in marketing and finance and is currently working as an area manager for sales at Nitco Ltd in Hyderabad.

1. A.Shashidhar Rao raoshashi_22yahoo.com
9553314646
Introduction:
MBA in Marketing Management with more than 11+ years’ experience in Institutional, B2B and Channel
Sales. Possess expertise in distribution channel setup & management, key account management, Trade show
execution in Building Material Industry.
Career Highlight:
 Raised the sales revenue from 1 crore to of 5 Crs on monthly basis (H. & R. Johnson).
 Signed a new showroom of 1000sft exclusively for Moen in Hyderabad (Moen India).
 Generating sales revenue from 1.5 cr to 2.0 crs on monthly basis (Greenlam Industries).
Key Strength:
 Institutional Sales
 Key account management
 Project Sales
 Channel sales
 Business Development
 Claims & Issues
 Product specification
 Market Analysis
 Customer relationship management
Academic:
 Master of Business Administration in Marketing & finance specialization from St. Anthony’s PG College,
Osmania University (2002-2004).
 B.com from Osmania University (1997-2000).
 Intermediate from A.H.M.V. Mahavidhalay, Nizamabad (1997).
 High School from A.H.M.V. Mahavidhalay, Nizamabad (1995).
Career Progression:
M/s Nitco Ltd March 2016 – Till Date
Nitco Ltd is a Ceramic Tile manufacturing company. Nitco is known for trend setters within the industry and is
today one of the largest manufactures of floor tiles in India.
Role: Area Manager Sales – Retail
Location: Hyderabad
Job Responsibilities:
 Responsible for Channel sales and Project Sales for Hyderabad Region.
 Responsible for achieving annual target.

2.  Identifying prospective clients and allocating to generate business & achieving increased sales growth
through retail sales.
 Following -up with the architects and interior decorators.
 Claim settlement of the clients or any pending issues to clear accounting for financial year.
 To have effective market intelligence on trends, competition, market prices, new projects changing
customers' preferences etc.
M/s Greenlam Industries Ltd June 2014 – March 2016
Greenlam is one of the leading laminate manufacturers and Asian market leader in decorative
laminates.Greenlam, the decorative laminate brand from Greenply is exported to more than 65 countries.
Role: Deputy Manager – Retail (Telangana)
Location: Hyderabad
Job Responsibilities:
 Responsible for Distribution Management & Channel sales for Hyderabad Region.
 Responsible for achieving monthly, quarterly & annual target.
 Driving sales Volume through adding new dealers in assigned area where no coverage has been done and
achieve desired targets.
 Managing a team of 06 employees including Assistant Managers and Sr. Sales Executives.
 Claim settlement of the clients or any pending issues to clear accounting month on month.
 To have effective market intelligence on trends, competition, market prices, Schemes etc.
 Preparing & compiling various weekly / monthly reports for assessing the sales performance.
 Meeting Architects & Interior Designers for product specifications.
M/s Moen India Private Ltd. March 2013 – June 2014
Moen is the No.1 Faucet Brand in the USA and Canada Market. Entered India in 2008. Subsidiary of Fortune Brands
Home & Security (NSYE: FBHS)
Role: Assistant sales Manager – (Andhra Pradesh)
Location: Hyderabad
Job Responsibilities:
 Responsible for Channel sales and Project Sales for Hyderabad Region.
 Responsible for achieving annual target.
 Appointed two new dealers within 2 months of joining.
 Taking care of all the tender works from offer to payment.
 Identifying prospective clients and allocating to generate business & achieving increased sales growth
through retail sales.
 Following -up with the architects and interior decorators.
 Market survey for Builders, new projects, contractors and Dealers.
Highlights

3.  Participated in IIIDs Meet this was held in the month of June 2013 @ Hyderabad.
 Acquired project with Countryside Realtors India pvt ltd.
H. & R. Johnson (India) May 2005 –March
2013
Division of Prism Cement Limited
H. & R. Johnson (India)India's No.1 Ceramic Tile manufacturing company having the most strong Brands in the
industry viz. - Johnson, Marbonite & Endura.
Role: Deputy Manager – Sales (July 2011- March 2013)
Role: Assistant Manager-Sales (July 2008 – July 2011)
Role: Senior Sales Executive (July 2007 –June 2008)
Role: Sales Executive (May 2005 – June 2007)
Location: Vizag
Job Responsibilities:
 Meeting MES, Railway, Naval base, dealers & sub dealers for specification of the products.
 Meeting Architect, Interior designers regarding to premium brands promotion.
 Driving sales Volume through adding new clients in assigned area where no coverage has been done and
achieve desired targets.
 Managing a team of 10 employees including Assistant Manager, Project Manager, and Sales officers.
 Claim settlement of the clients or any pending issues to clear accounting for financial year.
 To have effective market intelligence on trends, competition, market prices, new projects changing
customers' preferences etc.
 Preparing & compiling various weekly / monthly reports for assessing the sales performance.
Highlights:
 Due to consideration of very good performance during the year 2009, have been awarded lump sum
amount as a reward.
Internships:
Mahindra Tractors (January 2004- February 2004)
Consumer perception & Satisfaction towards Mahindra Tractors.
Personal Detail:
 Address: S/o A. Manohar Rao, D.no:1-5-1015/36/1, Bhoopathi Rao Nagar, Old Alwal,Hyderabad-
500010
 Date of Birth: 27th August, 1980
 Marital Status: Married
 Language: Telugu,English & Hindi