The document discusses various marketing research methods that can help businesses understand their brands and target markets. It explains that marketing research involves both secondary research like online searches and primary research by designing custom studies. Some specific primary research methods mentioned include surveys, focus groups, interviews, and testing potential branding elements. The goal of marketing research is to obtain baseline brand data, explore the brand concept, and test branding strategies to help improve business performance.
Start Garden: Defining Your Target CustomerEmily Gremel
A presentation for entrepreneurs and marketers that discusses the importance of defining your target market. Research basics are outlined, and basic steps for developing and executing a research plan are outlined. The basics of consumer profiles and personas are touched on. The presentation also discusses the benefits and uses of a defined target market, and how to utilize it inside and outside your organization.
Presented for Start Garden in Grand Rapids, MI. http://startgarden.com
Market research! your action plan vancouver start upMark Eversfield
High level description of practical hands on tools to conduct market research for your business idea. Primary and secondary, qualitative and quantitative, and mobile market research. Auto tools for your competition and industry trends.
Start Garden: Defining Your Target CustomerEmily Gremel
A presentation for entrepreneurs and marketers that discusses the importance of defining your target market. Research basics are outlined, and basic steps for developing and executing a research plan are outlined. The basics of consumer profiles and personas are touched on. The presentation also discusses the benefits and uses of a defined target market, and how to utilize it inside and outside your organization.
Presented for Start Garden in Grand Rapids, MI. http://startgarden.com
Market research! your action plan vancouver start upMark Eversfield
High level description of practical hands on tools to conduct market research for your business idea. Primary and secondary, qualitative and quantitative, and mobile market research. Auto tools for your competition and industry trends.
Market research is any organized effort to gather information about target markets or customers. It is a very important component of business strategy.
An overview of the most used Research methodologies that marketers should know as they use it on daily basis.
From Qualitative to quantitative research, learn what is useful when for what purposes.
Sharing some basic principles I have learned over time
Download all the decks at
https://www.yawp.agency/private-access
https://www.linkedin.com/company/26586622/admin/
https://www.linkedin.com/in/massimilianolafranca/
Stefan & Irene photo with team at Cinnamon hotel Saigon. They send the Thank you letter to Cinnamon Hotel Saigon for their beautiful, enjoyable stay in December 2012. They appreciate the nice atmosphere, delicious breakfast, the organic attention to client . Also they enjoy the lovely rooms and especially the exceptional friendliness of Cinnamon Hotel team. Visitor at Cinnamon Hotel feel entirely welcome. They adore als the piece of craft art the team made to them. Stefan and Iren wish Cinnamon Hotel a Happy New Year 2013 and all the best for the team and their family of Cinnamon Hotel.
Market research is any organized effort to gather information about target markets or customers. It is a very important component of business strategy.
An overview of the most used Research methodologies that marketers should know as they use it on daily basis.
From Qualitative to quantitative research, learn what is useful when for what purposes.
Sharing some basic principles I have learned over time
Download all the decks at
https://www.yawp.agency/private-access
https://www.linkedin.com/company/26586622/admin/
https://www.linkedin.com/in/massimilianolafranca/
Stefan & Irene photo with team at Cinnamon hotel Saigon. They send the Thank you letter to Cinnamon Hotel Saigon for their beautiful, enjoyable stay in December 2012. They appreciate the nice atmosphere, delicious breakfast, the organic attention to client . Also they enjoy the lovely rooms and especially the exceptional friendliness of Cinnamon Hotel team. Visitor at Cinnamon Hotel feel entirely welcome. They adore als the piece of craft art the team made to them. Stefan and Iren wish Cinnamon Hotel a Happy New Year 2013 and all the best for the team and their family of Cinnamon Hotel.
The RED Advisers is a multidisciplinary company that provides consulting services in various areas of real estate and tourism, formed by a group of highly qualified professionals.
DataKraft - Powerful No-Coding Platform for Business ApplicationsTibbs Pereira
DataKraft - Build Powerful Database Applications with NO CODING! Now, 1-2 business analysts can build business-specific applications.. 20 TIMES FASTER THAN DEVELOPMENT... with NO DEVELOPERS!
This workshop slide deck describes the tools and methods for conducting market research for new products and services, including market sizing, forecasting, concept testing, demand estimates, price tests. Learn how to identify potential customers, answer key questions such as: their interest in your products/services, how much they are willing to pay, what they value, how to reach them and deliver that value.
This slide deck describes how to conduct market research to identify potential customers, test product concepts and value propositions, and pricing. Do research to answer key questions for new product market success: 1) who are your customers, 2) what is your value proposition and what are customers willing to pay; 3) how will you win customers and retain them at a profitable rate? Once you have answered these questions, you are on your way to a successful customer discovery and development process.
Understanding customers is a fundamental activity of professional Product Management. There are many ways of gathering research that will help develop this understanding and this "Briefly Explained" presentation provides context to the What, Why and When of these different methods.
“But I’m a small business owner. I don’t have time for research,” you say? On the contrary, you do and you’d better. In this tag-team presentation, GDC’s Marketing Manager Elizabeth Anderson and Cultural Anthropologist/Ethnographer Tim Craig, Ph.D. will walk you through how anyone on any budget in any time constraint can easily make use of the best research available. Tim will talk about conducting primary research (through simple, quick focus groups and interviews) and validating secondary research so you don’t take some reporter’s skewed interpretation as fact. Elizabeth will show you how easy it is to utilize social monitoring and website analytics that will assist in collecting data, as well as how to make sense of all those numbers. And together they’ll show you how these two processes can work simultaneously and continuously. That way, your customer insight will be as informed, relevant and constant as all your other business operations.
Serve your customers better with User Experience ResearchAmanda Stockwell
With the explosion of user experience (or UX) in the business world, more companies are trying to incorporate UX research methods to better serve their customers. However, one test size does not fit all. Without employing the right series of research methods, companies can end up with an incomplete or misleading picture of their users. On October 23rd, L&E Research hosted a workshop with Amanda Stockwell, VP of User Experience for 352 Inc.
The discussion covered:
How to ensure your team is asking the right questions to better understand your users and their needs and to uncover white space opportunities.
How UX work differs from traditional marketing research
An overview of the types of user experience research
What types of questions can be answered with different research methods
The best time to employ different types of research
How to Build the Foundation for Effective Segmentation, Nurturing, Sales Acceleration, and Delight
by Joshua Feinberg,
Co-Founder of SP Home Run
Co-Leader of Boca Raton HubSpot User Group
HubSpot Accredited Trainer
Within the last few years Social Media Marketing has continued to grow exponentially. While participating in social media used to be optional, it has now become a key channel for business to engage their consumers in. Connie Bensen explores 8 key areas where brands can harness social media marketing.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
1. The Johns Hopkins University Communication in Contemporary Society Branding and Advertising “ The Role of Marketing Research” President, Shugoll Research 301-656-0310 [email_address] 7475 Wisconsin Avenue, Suite 200 Bethesda, Maryland 20814 www.shugollresearch.com Merrill S. Shugoll, PRC
2.
3.
4.
5.
6.
7.
8.
9. How is it done in the “real world?” Mindmapping
10. How is it done in the “real world?” Car Analogy
11. How is it done in the “real world?” Adjectives exercise
![The Johns Hopkins University Communication in Contemporary Society Branding and Advertising “ The Role of Marketing Research” President, Shugoll Research 301-656-0310 [email_address] 7475 Wisconsin Avenue, Suite 200 Bethesda, Maryland 20814 www.shugollresearch.com Merrill S. Shugoll, PRC](https://image.slidesharecdn.com/researchpresentation-090923143342-phpapp01/85/Research-Presentation-1-320.jpg)
![[object Object],[object Object],[object Object],[object Object],Why do marketing research?](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)