The document discusses representation and ideology in media texts. It provides examples of how political figures like David Cameron are represented differently in various media outlets ranging from newspapers to cartoons. It also summarizes Stuart Hall's three views of representation - the reflectionist view which sees representation as a true reflection, the intentional view which sees it as the presenter's own opinion, and the constructionist view which sees it as a mixture of the event itself, opinions of those representing it, reactions to the representation, and the social context.