rReliance lyf digital presence and competition analysis, Digital platforms to use for marketing, Facebook and Twitter strategies and post that can be used !
How reliamce
Extentia’s CEO Umeed Kothavala addressed students at the Department of Communication and Journalism, University of Mumbai on ‘Mobile Technology and Opportunities for the Media’.
This session was about mobile technology, related facts, mobile media channels, consumption of news on mobile, social media and mobile news, and the impact of citizen journalism.
Do let us know your comments/feedback on this presentation!
Mobile technology is changing the way we do business. Learn about the rapid growth of mobile technology and develop an action plan to build your own mobile app.
Mobile media are here.
The future is how you use them.
Learn the best mobile media practices for informing, discussing and solving. Come to Mobile Me & You at the University of Nebraska-Lincoln College of Journalism and Mass Communications, Oct. 28-30.
Extentia’s CEO Umeed Kothavala addressed students at the Department of Communication and Journalism, University of Mumbai on ‘Mobile Technology and Opportunities for the Media’.
This session was about mobile technology, related facts, mobile media channels, consumption of news on mobile, social media and mobile news, and the impact of citizen journalism.
Do let us know your comments/feedback on this presentation!
Mobile technology is changing the way we do business. Learn about the rapid growth of mobile technology and develop an action plan to build your own mobile app.
Mobile media are here.
The future is how you use them.
Learn the best mobile media practices for informing, discussing and solving. Come to Mobile Me & You at the University of Nebraska-Lincoln College of Journalism and Mass Communications, Oct. 28-30.
91mobiles consumer insights study for smartphones91mobiles
As part of the 91mobiles Consumer Insights Study, we surveyed over 15,000 smartphone users in India to gain an insight into the brand loyalty, change in phone ownership patterns, common issues users face with their devices and their satisfaction levels with the phone.
Service Solahart Telp +(021) 34082652– 082122541663 Kami Dari CV. Davinatama Service Menyediakan Jasa Perbaikan Pemanas Air SOLAHART SERVICE & PENJUALAN Pemanas air solar water heater tenaga matahari khususnya SOLAHART
SPESIFICATION
A Mesin Pemanas Air Tidak Panas, Tekanan Air Kurang Kencang
B. Tanky Bocor
C. Jasa Penurunan Unit/ Bongkar Pasang
D. Jasa Penaikan Unit/ Bongkar Pasang
E. Penggantian Sparepart,Element,Termorstat,1/2 Valve, Cek Valve Dll.
F. Pemasangan Titik Air Panas/ Instalasi Pipa Air Panas
G. Pemasangan Titik Air Dingin/ Instalasi Air Dingin
BERKALA LAYANAN:
Untuk kesehatan dan kualitas air yang digunakan adalah terpelihara dengan baik, dan pemanas air panas memiliki umur 6 bulan lama. pemanas air wajib diservice / dikeringkan.
Kami Penyedia Jasa Service Pemanas Air.
Service Solahart Dengan pengecekan dan reparasi secara rutin, maka anda akan mendapatkan 97% energi panas secara gratis dari matahari.
Kami juga saangat menjamin kwalitat/mutu produk yang kami send sangat bagus dan terjamin,untuk menjaga kerjasama antara kedua pihak.
Selain itu kami slalu memberika pelayanan yg baik untuk setiap pekerjaan yang kami tangani.
Harga bisa Nego dan Untuk Informasi Lebih lanjud bisa menghubungi No tlp yang tertera
CV. Davinatama Service
Email: davinatama@yahoo.com Website : http://www.servicesolahart.icoc.cc/
Nomer Telpon: +6221 34082652 Fax : +6221 48702925 Melayani : Jabodetabek
Khurram Khan, VP of Technology and Product at Skava, presented in a tech talk at Shop.org. Today, mobile is much more than simplifying customer facing user experiences; it's about the backend experience as well.
Mobile Gaming Application Development Mobile Gaming Application Tutorials, Course On Mobile Gaming Application Development at Learning Catalyst for beginners. The sessions will include J2ME platform & specifications, CLDC Config & MIDP Profiles, MIDlets, MIDlet User Interfaces, Low-Level MIDlet User Interface API, Networking and Persistent Storage, Packages – Mobile Gaming, Packages - Mobile Application.
Demystyfing the touch device market - Touch Tour ChennaiRIA RUI Society
This presentation is about how Touchscreen phones are dominating the market and how more and more handset makers are coming up with touch devices. How the screen has overtaken the keyboard as the input tool and about the impact of the iPhone.
Koru Wearable Trends 2015. The definitive guide to the wearable future by people busy making that future. Designers, Proeduct people and strategist should enjoy reading it. Do contact us if you want to hear more info@korulab.com
Marketing Mix of OnePlus from a User's PespectiveAks19852012
Oneplus (1+) just had a Mathematical connotation before it became - 'THE OnePlus'. Presenting my interesting take on Marketing Mix of OnePlus from a User's perspective in an unorthodox way.
MobiU2011 Lecture: STRAT121 Mobile Web - Microsoft Office & AnsibleKimberly-Clark
Learn how to effectively use the mobile internet and build a brand presence that will inform your consumer with critical information at the time and location that they need it. Microsoft and Ansible will lay a solid groundwork for mobile web, then discuss the Microsoft Office launch case study. You will learn:
> Fundamentals of the mobile web
> How marketing can support a mobile web initiative
> Tips/guideline from Microsoft Office’s launch experience
> View of the future from both Microsoft and Ansible
91mobiles consumer insights study for smartphones91mobiles
As part of the 91mobiles Consumer Insights Study, we surveyed over 15,000 smartphone users in India to gain an insight into the brand loyalty, change in phone ownership patterns, common issues users face with their devices and their satisfaction levels with the phone.
Service Solahart Telp +(021) 34082652– 082122541663 Kami Dari CV. Davinatama Service Menyediakan Jasa Perbaikan Pemanas Air SOLAHART SERVICE & PENJUALAN Pemanas air solar water heater tenaga matahari khususnya SOLAHART
SPESIFICATION
A Mesin Pemanas Air Tidak Panas, Tekanan Air Kurang Kencang
B. Tanky Bocor
C. Jasa Penurunan Unit/ Bongkar Pasang
D. Jasa Penaikan Unit/ Bongkar Pasang
E. Penggantian Sparepart,Element,Termorstat,1/2 Valve, Cek Valve Dll.
F. Pemasangan Titik Air Panas/ Instalasi Pipa Air Panas
G. Pemasangan Titik Air Dingin/ Instalasi Air Dingin
BERKALA LAYANAN:
Untuk kesehatan dan kualitas air yang digunakan adalah terpelihara dengan baik, dan pemanas air panas memiliki umur 6 bulan lama. pemanas air wajib diservice / dikeringkan.
Kami Penyedia Jasa Service Pemanas Air.
Service Solahart Dengan pengecekan dan reparasi secara rutin, maka anda akan mendapatkan 97% energi panas secara gratis dari matahari.
Kami juga saangat menjamin kwalitat/mutu produk yang kami send sangat bagus dan terjamin,untuk menjaga kerjasama antara kedua pihak.
Selain itu kami slalu memberika pelayanan yg baik untuk setiap pekerjaan yang kami tangani.
Harga bisa Nego dan Untuk Informasi Lebih lanjud bisa menghubungi No tlp yang tertera
CV. Davinatama Service
Email: davinatama@yahoo.com Website : http://www.servicesolahart.icoc.cc/
Nomer Telpon: +6221 34082652 Fax : +6221 48702925 Melayani : Jabodetabek
Khurram Khan, VP of Technology and Product at Skava, presented in a tech talk at Shop.org. Today, mobile is much more than simplifying customer facing user experiences; it's about the backend experience as well.
Mobile Gaming Application Development Mobile Gaming Application Tutorials, Course On Mobile Gaming Application Development at Learning Catalyst for beginners. The sessions will include J2ME platform & specifications, CLDC Config & MIDP Profiles, MIDlets, MIDlet User Interfaces, Low-Level MIDlet User Interface API, Networking and Persistent Storage, Packages – Mobile Gaming, Packages - Mobile Application.
Demystyfing the touch device market - Touch Tour ChennaiRIA RUI Society
This presentation is about how Touchscreen phones are dominating the market and how more and more handset makers are coming up with touch devices. How the screen has overtaken the keyboard as the input tool and about the impact of the iPhone.
Koru Wearable Trends 2015. The definitive guide to the wearable future by people busy making that future. Designers, Proeduct people and strategist should enjoy reading it. Do contact us if you want to hear more info@korulab.com
Marketing Mix of OnePlus from a User's PespectiveAks19852012
Oneplus (1+) just had a Mathematical connotation before it became - 'THE OnePlus'. Presenting my interesting take on Marketing Mix of OnePlus from a User's perspective in an unorthodox way.
MobiU2011 Lecture: STRAT121 Mobile Web - Microsoft Office & AnsibleKimberly-Clark
Learn how to effectively use the mobile internet and build a brand presence that will inform your consumer with critical information at the time and location that they need it. Microsoft and Ansible will lay a solid groundwork for mobile web, then discuss the Microsoft Office launch case study. You will learn:
> Fundamentals of the mobile web
> How marketing can support a mobile web initiative
> Tips/guideline from Microsoft Office’s launch experience
> View of the future from both Microsoft and Ansible
18 months after being called the first dead unicorn, Evernote saw its 7 billionth note taken, double paying users, and passed 200M registered users. Learn how.
This year is celebrating the tenth anniversary of the iPhone. What does it mean, a smartphone, in our lives in 2017-18?
As ex-Apple designer, let me show you few ideas that I've been talking and sharing in Leicester, Cracovia, Nantes...
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Reliance lyf Mobile Marketing PLabn
1. R E L I A N C E L Y F
FUTURE READY LYF SMARTPHONE
2. S U M M A R Y
Established in the year 2015,
launched first set of mobile in
2016, became 5th largest
smartphone player and second
largest LTE phone supplier in
India surpassing Micromax &
Lenovo
Products
1. Earth - (19k - 20k)
2. Water - (6k - 9k)
3. Wind - (5k - 8k)
4. Flame - (3k - 5k)
JIOFI
D E T A I L S
Phones are manufactured by
ZTE Corporation, distributed
through retail outlet(2000),
Grofers & Amazon
C O M P A N Y
A subsidiary of Reliance Retail,
consumer electronic arm of
Reliance Industries Ltd.
Company plans to ramp up store
count to 2500 by 2017 end.
3. T A R G E T A U D I E N C E
Demographics - Lyf targets people aged
between 18-55 which mainly includes
students, working professional,
businessman, housewives, common
cellphone users from metros, Tier 1-2-3
cities.
Psychographic - Lyf users looks for premium
features, elegant design at an affordable range
Lifestyle - Value-for-Money would certainly be one
the traits of Lyf User
4. T A R G E T A U D I E N C E
Income Level
Entry Level Customer -Individuals from
lower socio-economic classes of India
Mid-Range Consumer - Individuals from
Middle class and lower middle class,
Newcomers, White Collar Professional
Positioning - Budgeted 4G Smartphones
5. Buyer Persona
Background -
Runs a Restaurant
Working since 15 years
Married with 2 children
Demographics
Male
Age - 45
Income - INR 20,000
Suburban Mumbai
Identifiers
Calm demeanor
Not Tech Savvy
Spends weekend with family
Srini Iyer
6. C O M P E T I T I O N L A N D S C A P E
R E L I A N C E L Y F
7. M A R K E T S H A R E 2 0 1 6
1- Samsung: 22%
2 - Xiaomi: 11%
3 - Oppo: 9%
4 - Lenovo 9%
5 - Vivo 7%
5 - Reliance Lyf 7%
8. S A M S U N G
Interview with various Influencers about
their experience with C7 Pro -
#LeanIsTheNewMean
Engagement Post - Selfie with person
from History
New Product Launch -
SamsungPay/Galaxy S8
Promotional offers on new purchases
Teaser of New Product launch
Holi Pictures sharing
Quality Testing Videos
X I A O M I
Fan Festival Sale - Rs1 Flash Sale
#MiPhotographer of Month Contest
Personal Delivery of phones
Gaming contest - highest score
individuals gets gratified
Engagement with political leaders
Musical Evening - where singers
perform live
Campus Superstar - engage with
College students, students with most
votes
Random customer callout
9. O P P O
Deepika Padukone star as an
Ambassador
Posts about Mobile features, like long
battery life, fast charging
#SelfieExpert #RisingStar
Dual Front camera
Share a post & Win Contest
Signed by Deepika Padukone
Promoting Celebrity Selfies (Influencer
marketing)
#FreshFace Contest
L E N O V O
#PowerHouse Campaign - promoting
long battery life
Mobile Feature Promotion
#ImpressionJamao
Regular posting about the product
features mainly battery life
#KickAss Sale - flash sale on Flipkart
promotion
10. D I G I T A L P L A T F O R M S
SEM/SEO - Google, Bing, Yahoo etc
Would like capture the Intent based purchasing
In-Market Ads, Low Hanging Fruits
0 1
Influencer Marketing - Digit.in , NDTV-Gadgets,
Fonearena, Techivian, 91Mobile, Pricebaba
It influences buying decision
0 2
Inbound Marketing
Blogging - Most user research before buying, this
influences there buying decision
0 3
Social Media Marketing - Facebook, Twitter, Insta,
Youtube, Snapchat,
This is where they spend of most their time, Freinds
and family influences the most in buying
0 4
R E L I A N C E L Y F
11. D I G I T A L P L A T F O R M S
Online PR - News are treated as source of good deals
ET, TImes, Financial Times, etc
Large readership largely qualified TG
0 5
Ad Spends - Banner Ads/ Video Ads on Web/apps
across categories like Games, Business, Education,
Music, Sports, Travel
0 6
Groups & Forums Discussion
Quora, Facebook Groups, Forums, Reddit are great
sources marketing, User searches the forum for
insights on mobile features, usage & value
0 7
KeyNote Events - Organizing Keynote Events to
generate Hype and interest around the product/service
launch
0 8
R E L I A N C E L Y F
12. D I G I T A L P L A T F O R M S
SMS/Emailer - Period marketing, even though
highly ignored, still gives ROI, plus helps in 0 9
R E L I A N C E L Y F
MarketPlace Marketing - Preferred listing, Exclusive
store, Discounts, Promotional offers, Flash Sales
This is where influencing impulsive buying decision
helps
1 0
13. #MobileIsLyf
B I G I D E A
Idea is to show how Mobile has
become a part of our daily life, more
important than life itself!
Video/Infographics to portray minute
details where mobile fosters our daily
LYF, how handicap we become
without mobile.
Mobile connects us to our friends and
family like never before(JIO)
How connected are we, to what's
happening around the world in real
time.
14. CONTESTS
#AirBender #LyfBender
#Earth #BetterUseEarth - Contestants to
plant saplings upload videos/pictures and
pass the challenge to friends/family - User
with highest likes gets gratified
#Water #BottomsUpWater - User to
bottoms up a liter of water this summer,
fastest and most popular user gets
gratified, Users to pass the challenge to
friends & family
16. Know that feeling when you've got so many tabs open,
it slows down your phone!!
#NotAnyMore #Earth2 #3GbRAM ++ website Link++
Reliance Lyf
Reliance Lyf
Facebook Post
17. Experience the Intrigue ! Stylish and Elegant phones
#EverythingYouNeedInLyf ++Website Link++
Facebook Post
Reliance Lyf
19. When elegance meets performance
#EverythingYouNeedInLyf ++website Link++
Facebook Post
GIF LInk
https://goo.gl/YPmb8b
20. Facebook Post
Basking in the glow of being in top five phone maker, the Reliance Lyf team
dishes on how simplicity, emotion & you help make products better.
++Website Link++
Reliance Lyf
21. Don't miss any moments, make the most of Lyf
#EverythingYouNeedInLyf ++website Link++
Twitter Post
Reliance Lyf
22. Rock, even if you Drop!!
#WaterResistant #RelianceLyf ++websiteLink++
Twitter Post
Reliance Lyf
23. Colors so vivid looks real Lyf
#SmartDiplay #VividDisplay ++Websitelink++
Twitter Post
Reliance Lyf
24. Captures even the tiny heartbeat that made you happy -
#EverythingYouWantInLyf #13MPCamera ++WebsiteLink++
Twitter Post
Reliance Lyf