The document summarizes research done on film posters, magazine reviews, and short films. It discusses common conventions found in film posters like institutional references, logos, placement of characters, and prominent titles. It also examines layout elements frequently seen in magazine reviews like star ratings, author names, and plot outlines. Additionally, it notes techniques often employed in short films such as using silence, minimal dialogue, detailed mise-en-scene, and camera shots to convey emotion without words.

1. Reflection of our research (magazine review, film poster, short film analysis) Harriet Hearn and Hannah Baker

2. Film poster research After looking and analysing a variety of film posters from different genres of films. We have become aware of the common conventions that are used within the construction of a film poster. We found that institutional references were nearly always used, and logos were used most of the time, with them being normally aligned at one side of the poster. We also found that the colours used also reflect on the genre of the film. The picture used, also reflected the narrative of the film so the audience could automatically start to understand what would happen. And depending on where the character was placed on the poster and what they were wearing showed representation of the character and their role within the film. Several of the posters also used photos merged into other photos which created the effect of lives overlapping and looked professional. This was the effect we wanted to achieve with our poster as our film included following two characters with two contrasting lives. The titles of the films were also one of the more prominent features on the poster. They were always large and nearly always took up the entire page. The main actors/actresses names were mostly at the top of the page which could be representing their importance within the film. The main image is always the most significant part of the poster, as it is the first thing the potential audience see. The picture relates to the narrative of the film which helps the audience to begin to understand what the film will include without reading any long winded information.

3. Magazine review research After analysing a variety of magazine reviews we can see that there is a various different layouts for magazine reviews. This could depend on the magazine that the review has been published in as the colours used and films reviewed would depend on the magazine. In some of the larger magazine reviews there is 2 images indented into the texts and important quotations have been boxed and placed in between the columns to attract attention to the reader. Another common convention of magazine reviews is the star rating, which is normally positioned at the bottom of the page at the end of the columns. The authors name is also written on the review at either the top or the bottom. In some magazine reviews there is a brief outline of the plot before the actual review is written. A quantity of the magazines we analysed also had a sector divider, dividing the main review from smaller reviews. Logos our also used along with the production company some where within the review.

4. Short film research After analysing a number of different short films with varying genres, we found that most short films used silence to create tension and atmosphere. However the films that did use sounds were normally just music to set the mood and tone of the short film. The ones that did use dialogue were minimal and still related effect. The mis- en-scence of the short films were all very detailed this could be because there's a shorter amount of time to get the narrative across. The representation of the characters is also clearer – by using costumes to represent their personality and other forms of mis en scene. Everything within a short film seems to have much more focus to detail. Quiet a lot of the short films we watched had an impact on the viewer whether it was a twist in the film or something relating to current affairs. During the film a variety of shots, angles and movements are used throughout the films especially with short films that have no dialogue this could be because the producer/director wants to portray there emotions through camera shots. The name of the title also changes the way the audience perceive the film.