This document reflects on the work Tom Brett created for a logo and posters promoting social equality. It includes 4 logo designs, with the final design using a green and blue color scheme in the shape of the earth. 3 posters are presented, with the second poster featuring an image of an incomplete jigsaw puzzle representing an incomplete earth. Minor changes were made to increase readability, such as adjusting colors and fonts. Finally, simple merchandise items are displayed reusing the logo and poster concepts.

1. Reflection of my Work
Tom Brett

2. Logo 1
This was the first design for the logo, I originally
wanted the colours to stand out and I
remember seeing this colour scheme before. I
also chose a bright red and bold font and made
it big because I wanted to focus the attention
towards it. Even though the logo stands out, I
think the colour scheme is completely off
causing it to not appeal to the audience.
This is my second and final design for the logo,
the differences I made for this logo that
changed from the first design are the colour
scheme, the shape and the actual text in the
image. I went for a green and blue colour
scheme because its meant to look like the
earth, that’s why its also round. I got rid of the
‘RESPECT’ text because it was to bold and didn't
work with my ideas anymore.

3. Logo 2
This is my second logo idea, I prefer this logo to
my previous ones because it looks nicer and has a
better meaning to it. The purpose of this logo is to
show that we need to be speaking about every
social status because were all equal. Its in the
shape of a megaphone because that’s how people
stereotypically get the word about on the street.

4. Poster 1
This is my first poster that I
created, I used no images,
just text because that is
what I planned and also it
means that the reader has
nothing else to look at
other than the text meaning
they should take in what
the text says. I chose a light
blue colour for the
background as it’s a popular
colour, also its easy to look
at.

5. Poster 2
This is my second poster, in this
the main part of the poster is the
image in it, it shows two jigsaw
pieces missing from a jigsaw
puzzle with a picture of the earth
on it. This is symbolism to show
that the earth is not complete if
people are being casted out, as
explained in the text. I chose a
light red for the background
colour for the same reason as the
previous poster because its looks
nice and is easy on the eye.

6. Poster 3
This poster is the same as my
previous poster however you
can notice that there is more
text, this explains in detail
more about the social action
I’m supporting. I’ve also
changed the background
colour making it easy to read
the text, I also changed the
font because there is a lot of
text so by changing the font
I’m making it easier to read.

7. Merchandise
These are all the pieces of
merchandise I have created,
they are quite simple but I
like that because if it was
too over the top nobody
would buy it, so I decided to
keep my ideas plain and
simple because it has a
charm to it, I mainly just re
used my logo and poster
ideas.