Chelmsford College is a further education college in Essex that has been operating for nearly 50 years across 3 sites. However, its buildings are in poor condition and funding for a new build disappeared. The document outlines Chelmsford College's plans to refurbish parts of the existing buildings over the summer of 2010 to improve the learner experience. It also presents a longer term plan from 2011-2012 to redevelop key areas including a new welcome area, electrical and engineering facilities, and media/art and design facilities. The document emphasizes the importance of internal and external communications throughout the redevelopment process to keep stakeholders informed and invested in the improvements.

1. Building ForOur Future Redevelopment at Chelmsford College Nikki Kennard Marketing Manager

3. Based across 3 sites in heart of Essex

4. Chelmsford College is ‘Good’

5. Highlighted in Ofsted – condition of buildings

6. Funding for new build disappearedWhat can we do now?

7. Something Immediate Phase 1 Primary Focus The ‘Learner Experience’ Equipment/Facilities To overcome the ‘let-down’

8. Refurbishment Summer 2010 Princes Road Refectory Reception Princes Room Moulsham Street Refectory Learning Centre Dovedale Nursery

9. Princes Road

10. Refectory and Reception

11. Moulsham Street

12. Dovedale Nursery

13. Internal Communications Plan Who What When Where/How Why

14. Who? Estates/Facilities Marketing All Staff/Learners

15. What? Clear message Relevant information Specifics on what is happening How it benefits the College

16. When? Key dates Consistency Communications Time Plan

17. Where/How? Visuals – Displays Intranet Email Forum Face-to-Face

18. Why? Keep staff/learners informed Ensure they are part of the process Build up awareness Build up investment in the new/improved facilities

19. External Communications Local Press Relaunch Events

20. Before

21. After

22. Before

23. After

24. Before

25. After

26. Before

27. After

28. Before

29. After

30. Plan B – Redevelopment 2011-2012 New Welcome Area Electrical & Engineering Media, Art & Design

32. Clear security line

34. State-of-the-art facilities

36. State-of-the-art facilities

38. Next Steps Planning approved Roll out new communications plan Internal External

39. Thank you