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Raghda Tarek Rashed
Mohandessin | Cairo
raghdarashed1@gmail.com | +20100.70.30.149 |
LinkedIn: https://www.linkedin.com/profile/view?id=282771853&trk=nav_responsive_tab_profile_pic
_______________________________________________________________________________________________________
A recent Business Administration graduate, majored in Marketing from Georgia State University in Cairo. I
would like to obtain a position that utilizes and further develops my analytical skills and knowledge in a
practical and fast-paced environment. My career goal is to assume a role, which allows me to take
responsibility for the analysis and interpretation of commercial data for a well-respected and marketing-
leading company.
Areas of Expertise
Personal Selling – Social Media Marketing – Sales Management – Advertising – International Marketing – Retailing
– Consumer Behavior – Business-to-Business – Marketing Research – Strategic Management – New Product
Management – Marketing Problems
EDUCATION
________________________________________________________________
Bachelor of Business Administration, Marketing Major
Faculty of Commerce, Georgia State University Joint Program
Cairo University, Giza, Egypt
Accumulative Grade: Good (C)
Graduation Class: June 2013
High School
GCSE, Manor House School (2006 – 2009)
Saint Joseph School (SjS) (1996 – 2006)
EXPERIENCE
________________________________________________________________
Wadi Degla,
Marketing Analyst since Jan 2015
Currently, I’m part of a team that is responsible for all types of advertisements for all Wadi Degla Clubs.
Types of Ads:
- Covering Marketing Campaigns
- Social Media Ads & designs
- Organizing Conferences (Press Conferences, Honoring Athletes...etc.)
- Organizing events on annual occasions in all clubs (Feast, Christmas, Ramadan…etc.)
- All printed materials (flyers, brochures, newspaper ads)
- Getting Sponsors
- Radio Ads
- Contacting advertising agencies for creative work
Other tasks:
- Complete concept-testing for new products
- Perform extensive market research
- Identify positive financial outcomes to increase profitability
- Assess client’s promotional needs
- Create questionnaire and surveys
- Generate reports that analyze competition and customers
-
I was responsible for two main projects: The District & Cairo Tower
- I maintain the relationship between Pro-Ads and the clients, our main client is “Wadi Degla” I work
as the liaison between Pro-Ads and our client for setting up designs and everything
- I’m experienced in all types of BTL Ads & in organizing different kinds of events and
activation.
I handled a Ramadan Tent project, “Khayamiya” that took place at Omar El Khayam Boat,
Zamalek, I did everything related to Sponsorship Packages, Corporate Deals & Marketing for
the project.
Leap Media, BTL (Below The Line) Agency,
Account Executive Intern Feb 2014 To May 2014
As an Account Executive, my tasks were:
- Maintaining the relationship between the agency and the client.
- Act as the liaison between the client and the creative team to ensure the client’s needs and goals are
being met on every project.
- Managing pitches to the client, the client’s budget.
Wadi Degla Holding Company,
Marketing Intern Feb 2013 To June 2013
I took this internship during my last semester of University, as we were obliged to do a 4-month internship.
 I worked as a Marketing Researcher for WadiDegla Clubs, My tasks included:
- Collecting data and information about consumer opinions’ about Food & Beverage, Sports Activities,
and Club’s Security…etc.
- Developing Questionnaires
- Analyzing those Questionnaires and entering their data on the SPSS then come out with a
presentation displaying these data on graphs and other illustrating figures.
 I also worked on the Market Entry for “Deglawy Stores”. My marketing team and me analyzed the
market and studied our competitors and did a whole Market entry strategy.

Extracurricular Activities
“CAPS” 2011
- External Committee member, CAPS(Career Advising & Placement Services)
- CAPS is a student activity responsible for organizing Cairo University’s employment fair.
Personal Skills
________________________________________________________________________________________________
- Interested in Arts & Crafts - Self-Motivating
- Problem Solving - Positive attitude towards change - Written and verbal communication
skills
- Computer Skills: Mac/PC – MS Office Suite (Word, Excel, PowerPoint) – Social Media Platforms.
Languages
________________________________________________________________
- Arabic: Mother tongue - English: Excellent
- French: Fair (TOEFL ITP test passed with score 567)

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Raghda tarek's CV '15

  • 1. Raghda Tarek Rashed Mohandessin | Cairo raghdarashed1@gmail.com | +20100.70.30.149 | LinkedIn: https://www.linkedin.com/profile/view?id=282771853&trk=nav_responsive_tab_profile_pic _______________________________________________________________________________________________________ A recent Business Administration graduate, majored in Marketing from Georgia State University in Cairo. I would like to obtain a position that utilizes and further develops my analytical skills and knowledge in a practical and fast-paced environment. My career goal is to assume a role, which allows me to take responsibility for the analysis and interpretation of commercial data for a well-respected and marketing- leading company. Areas of Expertise Personal Selling – Social Media Marketing – Sales Management – Advertising – International Marketing – Retailing – Consumer Behavior – Business-to-Business – Marketing Research – Strategic Management – New Product Management – Marketing Problems EDUCATION ________________________________________________________________ Bachelor of Business Administration, Marketing Major Faculty of Commerce, Georgia State University Joint Program Cairo University, Giza, Egypt Accumulative Grade: Good (C) Graduation Class: June 2013 High School GCSE, Manor House School (2006 – 2009) Saint Joseph School (SjS) (1996 – 2006) EXPERIENCE ________________________________________________________________ Wadi Degla, Marketing Analyst since Jan 2015 Currently, I’m part of a team that is responsible for all types of advertisements for all Wadi Degla Clubs. Types of Ads: - Covering Marketing Campaigns - Social Media Ads & designs - Organizing Conferences (Press Conferences, Honoring Athletes...etc.) - Organizing events on annual occasions in all clubs (Feast, Christmas, Ramadan…etc.) - All printed materials (flyers, brochures, newspaper ads) - Getting Sponsors - Radio Ads - Contacting advertising agencies for creative work
  • 2. Other tasks: - Complete concept-testing for new products - Perform extensive market research - Identify positive financial outcomes to increase profitability - Assess client’s promotional needs - Create questionnaire and surveys - Generate reports that analyze competition and customers - I was responsible for two main projects: The District & Cairo Tower - I maintain the relationship between Pro-Ads and the clients, our main client is “Wadi Degla” I work as the liaison between Pro-Ads and our client for setting up designs and everything - I’m experienced in all types of BTL Ads & in organizing different kinds of events and activation. I handled a Ramadan Tent project, “Khayamiya” that took place at Omar El Khayam Boat, Zamalek, I did everything related to Sponsorship Packages, Corporate Deals & Marketing for the project. Leap Media, BTL (Below The Line) Agency, Account Executive Intern Feb 2014 To May 2014 As an Account Executive, my tasks were: - Maintaining the relationship between the agency and the client. - Act as the liaison between the client and the creative team to ensure the client’s needs and goals are being met on every project. - Managing pitches to the client, the client’s budget. Wadi Degla Holding Company, Marketing Intern Feb 2013 To June 2013 I took this internship during my last semester of University, as we were obliged to do a 4-month internship.  I worked as a Marketing Researcher for WadiDegla Clubs, My tasks included: - Collecting data and information about consumer opinions’ about Food & Beverage, Sports Activities, and Club’s Security…etc. - Developing Questionnaires - Analyzing those Questionnaires and entering their data on the SPSS then come out with a presentation displaying these data on graphs and other illustrating figures.  I also worked on the Market Entry for “Deglawy Stores”. My marketing team and me analyzed the market and studied our competitors and did a whole Market entry strategy.  Extracurricular Activities “CAPS” 2011 - External Committee member, CAPS(Career Advising & Placement Services) - CAPS is a student activity responsible for organizing Cairo University’s employment fair.
  • 3. Personal Skills ________________________________________________________________________________________________ - Interested in Arts & Crafts - Self-Motivating - Problem Solving - Positive attitude towards change - Written and verbal communication skills - Computer Skills: Mac/PC – MS Office Suite (Word, Excel, PowerPoint) – Social Media Platforms. Languages ________________________________________________________________ - Arabic: Mother tongue - English: Excellent - French: Fair (TOEFL ITP test passed with score 567)