R BHARATHKUMAR.pdf
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This document introduces the 7Ps marketing mix model, which consists of product, price, place, promotion, people, process, and physical evidence. It provides a brief definition of each element: product refers to the goods or services being offered; price is the revenue-generating element and how much a product costs; place ensures products are conveniently distributed; promotion includes advertising and marketing activities; people includes employees and customers; process refers to how a company's operations work; and physical evidence represents how customers interact with and experience a business.
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This document introduces the 7Ps marketing mix model, which consists of product, price, place, promotion, people, process, and physical evidence. It provides a brief definition of each element: product refers to the goods or services being offered; price is the revenue-generating element and how much a product costs; place ensures products are conveniently distributed; promotion involves promotional strategies; people includes those involved in selling and representing the business; process refers to business operations; and physical evidence represents how customers interact with the business through visual elements. The marketing mix involves tactics and actions used to promote a brand in the market.
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- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
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Visit:- https://www.1solutions.biz/link-building-packages/
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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
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- 2. INTRODUCTION OF MARKETING MIX: A marketing mix consists of a combination of factors that a business can control in order to influence consumers to purchase its products.
- 4. The 7p’s Marketing Mix ▪ PRODUCT ▪ PRICE ▪ PLACE ▪ PROMOTION ▪ PEOPLE ▪ PROCESS ▪ PHYSICAL EVIDENCE
- 5. PRODUCT The marketing mix refer to the set actiobs, or tactics, that a company use to promote its brand or product in the market.
- 6. PRICE ▪ Prising is one of the four main elements of the marketing mix. Pricing is the only revenue generaring elemen in the marketing mix.
- 7. PLACE Place is the element of the marketing mix that ensures that the products is distributed and made conveniently available for the consumer at the right location at the right time.
- 8. PROMOTION The promotion mix describes a blend of promotional varibles chosen by marketers to help a firm reach its goals. It has been identified as a subset of the marketing mix.
- 9. PEOPLE Refer to anyone directly or indirectly involve in the business side of the enterprise. That means anyone involved in selling a product or service , it marketing managing teams representing customers, recruiting and training.
- 10. PROCESS The marketing mix is refer to the set of actions, or tactics, that a company brand or product in the market.
- 11. PHYSICAL EVIDECE Physical evidece refers to everything your customers see when interacting with your business.