The document discusses different techniques used in a film opening to attract the target audience of action film fans aged 18-44. A chase scene was included to create fast-paced tension, while the main character being an attractive young woman was meant to appeal to both male and female viewers. Enigma codes were also left unresolved to trigger the audience's curiosity and desire to learn the answers by continuing to watch. Moving credits were used to maintain the fast pace and interest level established by the chase scene.