This document summarizes the results of a survey about preferences for an indie magazine. It found that most respondents would pay £2-3.99 and preferred a formal magazine with a red, white, and black color scheme similar to Kerrang magazine but also incorporating some elements of NME. Most wanted equal amounts of images and text, a mixture of articles and interviews, and a moderately cluttered layout. The magazine will aim to follow these preferences revealed in the survey.

2. QUESTION 1
• This question shows that the £2-2.99 choice has the
highest number of responses to it with 63.64% (7
responses). However, 36.36% of people were also willing
to pay £3-3.99 for my indie magazine so I could
potentially make the price of my magazine somewhere in
between £2-£3.99.

3. QUESTION 2
• For my next question, I asked people what they
thought the colour of my indie magazine should be.
This came out with 36.36% for both the red, white
and black colour scheme and the red, black and
yellow colour scheme. Due to it being equal I will
probably add both black and yellow along with red

4. QUESTION 3
• For my next question I asked people whether they
thought my indie magazine should be formal or
infomral. In this case, about 73% of people chose the
‘formal’ response, which is why I will use it for my
work.

5. QUESTION 4
• For this question I asked my respondents, which
indie magazine they preferred out of the options I
had given them. In this way Kerrang had the highest
number of responses with 45.5%, which I will take
into account when making my magazine. However,
NME was slightly less behind with 3.6.36% of the
respones and so I will most likely add elements of
Nme to my indie magazine as well.

6. QUESTION 5
• For this question I had asked my respondents
whether or not they would want more images, text or
an equal mixture of both. The responses I was given
(as shown above) show that 63.64% of my
respondents thought that I should have an equal

7. QUESTION 6
• For my next question I asked my respondents to say whether they thought my
indie magazine should have more articles, interviews or a mixture of both. In
this instance 45.45% of my respondents chose to hae a mixture of both
interviews and articles.

8. QUESTION 7
• For my next question I asked my respondents to say
wether they thought my indie magazine should have a
simple or cluttered layout to my magazine. 54 percent of
my respondents stated that they would like me to have a
cluttered layout. However, because, 45.45% of people
wanted a simple layout I think I will go somewhere in

9. EVALUATION
To summarise the analysis of my questionnaire I will:
• Price my magazine at £2-£3.99
• Use a mostly traditional red, white and black colour scheme.
• Write my magazine formally
• Base my magazine mostly on the magazine ‘Kerrang’ but I will also use
elements of the magazine ‘NME’
• Include a fair mixture of images and text on my magazine.
• Include a fair mixture of articles and interviews
• Use a relatively cluttered layout, but not too cluttered as slightly less
than half of my respondents chose to have a simple layout.