Kaleidoscope Film Distribution would be a good company to distribute the film because they specialize in psychological thrillers like the one being discussed. While a larger company might ignore an unknown writer, Kaleidoscope tends to notice and support new talent. The film will likely appeal more to audiences in the UK since the actors and characters are British, but Americans also enjoy British dramas that offer a change from big Hollywood films. Due to its broad audience appeal across different social groups, marketing strategies like social media, teaser trailers, and TV/radio ads could be used to create buzz and engage viewers.

1. What kind of media institution might distribute
your media product and why?

2. What is distribution?
Distribution is the process of getting a film to a larger audience done through marketing strategies.
Film distributors try to make a film is internationally well know and to get as many people to what it is
possible. One a film is filmed, edited and complete, a distributor will begin to work on its release; they will
secure screening as start a buzz around the film. Every film has a different plan as to how they get their
film to their target audience. Some examples of film distributors are; 20th Century Fox, Entertainment One
UK, Lionsgate and Studiocanal.

3. Distributors and Audience
We think that Syncopy would be a good distributer as they like the psychological aspect of the film which
is something we have really developed on the opening sequence, however i still feel Kaleidoscope would
be better for our film as they're independent, they tend to notice unknown writers and producers major
companies would ignore.
Kaleidoscope Film Distribution would also be a good company to approach with our thriller because they
also specialize in psychological thrillers.
I think our film will appeal to a larger audience, however it may appeal more to people in the UK as the
actors and characters are British so therefore it will be more related to the British public, however
Americans do enjoy British drama, e.g. Sherlock, as it is different to what they're used to, e.g. Big
Hollywood films like Star Wars, so therefore seen as more exciting and interesting.

4. Audience appeal
I think that due to the lack of dominance to one social category, our audience
appeals to many people regardless of social group. To create a buzz for our film
certain marketing strategies would be used. For example the use of social media
would have a strong part of advertising the movie. Furthermore, teaser trailers
could be released leading up to the release to engage the audience. In addition,
due to the large audience appeal many more methods could be used such as tv
and radio to market the film.