The media institution that would distribute the filmmaker's low-budget thriller film is Skyline Productions for film production and Candi Studios for distribution. These are independent, low-budget companies suited for a student film rather than large Hollywood studios. The film will be advertised through screenings, DVD releases, social media promotion, and film festivals to build an audience and gauge interest in funding a full-length film. The goal is to gain enough popularity to attract funding from British organizations like the BFI, Film4 Productions, or BBC Films to produce the full film for a wider UK audience.