This document describes QuHealth, a proposed program that would store students' emergency contact and health history information on their student ID cards, which could be accessed in an emergency at the local Yale New Haven Hospital. The founders are Jennifer Hanlon, Alex Felice, and John Barbaro. They plan to conduct surveys of health professionals and parents/students to test the value and viability of the idea before implementing it at Quinnipiac University. The goal is to provide peace of mind to students and parents by facilitating medical care in an emergency situation off campus.

1. QUHEALTH
Jennifer Hanlon & Alex Felice
ENT 410
Dr. Jasinski

2. WHAT IS QU HEALTH?
 QuHealth is a program that wants to ensure that students, as well
as their parents, have peace of mind when venturing off to
college. Often times students go off to college in a new city or
state, and parents worry what will happen to them in an
emergency. Through QUHealth, student's ID cards (which
students carry at all times) at Quinnipiac University will be able to
store various significant facts about them, such an emergency
contact information and important health history. This information
will be able to be accessed by the closest hospital, Yale New
Haven Hospital. QuHealth has been a vision in the making for
over a year. In these coming months we plan to set the foundation
for QuHealth to become a reality.

3. WHAT IS QU HEALTH? CONT.
 "QuHealth is a service that aims to use Quinnipiac students ID cards
as a mobile health record incase of an emergency."
 Our Team consists of John Barbaro (founder), Jennifer Hanlon
(founder) and Alex Felice (co-founder)
 Blog: http://quhealth.blogspot.com
 Twitter: @quhealth
 Email: quhealth@gmail.com

4. BUSINESS MODEL CANVAS

5. MARKET TYPE
 4 different customers:
 Yale-New Haven Hospital (potentially other surrounding hospitals)
 Quinnipiac University- must want and agree to implement service
 Parents of Quinnipiac Students- must find it necessary to provide their
children with this extra safety precaution
 Quinnipiac Students- believe it will be necessary for their parents to purchase
this extra service for their safety

6. MARKET SIZE
 Currently, we are focusing on having QuHealth become only
available on the Quinnipiac campus.
 Quinnipiac has a total of 8,352 students, with 6,262 of these being
undergraduates.
 Our service is aimed mainly at undergraduates, particularly
incoming freshman. The idea being this is that if they buy the
service their freshman year, they will continue to use it in the
following years (repeat customers).
 In 2013 QU welcomed 1, 800 freshman, and that number will
continue to grow as the university expands. We plan on capturing
7% of the market within the first year, 12% in the second year, and
17% in the third.

7. COMPETITORS
 Currently we have not identified any direct competitors. We
believe we have a unique idea that has not been executed at any
other university campus before.
 However, some indirect competitors could be smart phone apps
that allow customers to input their health information, such as
Capzule PHR or MyMedical.

8. EXPERIMENTS TO TEST VALUE
PROPOSITION AND CUSTOMER
SEGMENT
 Interview of health care provides to ensure
 This idea is viable
 This idea is something that would help speed up the process of an emergecy
room visit
 Surveys
 Health professionals (doctors, EMTs, emergency room admissions, nurses)
 Parents
 Students
We plan on visiting Quinnipiac health services, North Haven campus, and Yale-
New Haven Hospital and speaking to an array of health care professionals that
can give us opinions and insight into the viability of our idea

9. EXPERIMENTS TO TEST VALUE
PROPOSITION AND CUSTOMER
SEGMENT CONT.
 We hope that Yale-New Haven Hospital provides us with
feedback that tells us our idea is viable and would not only benefit
students, but make it faster for the staff at the hospital
 We are looking for parents to be interested in this service and
want to use it as it eases their peace of mind knowing their
children can potentially be safer during their time at Quinnipiac

10. CUSTOMER/PARTNER CONTACT
LIST
 Yale-New Haven Hospital
 Quinnipiac University