The document emphasizes the importance of obtaining tourism product knowledge for successfully managing a tourism business. It outlines practical methods such as fam trips, training, reading resources, watching YouTube tutorials, and attending live podcasts to enhance this knowledge. Additionally, it includes teaching strategies like role-playing and virtual field trips to further engage learners in understanding tourism products and destinations.

1. Tourism
Promotion
Services
Marielena C. Cruzat

3. Attendance

4. WAYS OF
OBTAINING
TOURISM
PRODUCT
KNOWLEDGE.

5. Obtaining tourism product
knowledge is the most important
element in starting and managing a
tourism business. You need to find
possible was how to obtain tourism
product knowledge to increase the
chance of doing business efficiently
and effectively.

6. Here are some of the practical
ways for obtaining tourism product
knowledge that is well explained.
The key purpose is to enable you to
grow your tourism business skills in
product development, product
marketing, sales skills, and
communication skills among others.

7. 1. FAM trips.
Make sure you start by carrying out FAM trips to places
and products you promote and sell to your customers.
Take part in different experiences such as Gorilla
trekking in Rwanda for first-hand information about
the experience. This will help you understand. The
duration of the experience. the arrangement processes
from the start to the end and the great information
through the trekking activity.

8. Hotel inspection should be part
of your routine tourism business
activity. Doing so will help you
know the best and ideal
accommodations to use in
planning seamless journeys for
your guests.

9. 2. Training & Seek tourism
consultancy.
•Through tourism training. you will be in a
position to improve our product knowledge
Every day is a learning day and keep ping
learning by attending tourism training organized
within our local area or different tourism
associations aimed at providing tourism new and
advanced tourism skills for your business.

10. See tourism business consultants for
guidance on relevant business matters
that you need clarity about. It is
important to have a list of items that you
would want a tourism business
consultant to walk you through before
setting up an appointment. Make good
use for them in obtaining tourism product
knowledge.

11. 3. More reading both offline & online
resources.
•Try and invest time in reading. a lot of literature
with correct product knowledge is available
online and in different publications. For online
readings, you can always use different search
engines with specific key terms of the subject you
want to know more about. Read and carefully
practice for the betterment of your tourism
business.

12. 4. Make use of Youtube Tutorials.
•Thousands of videos are online talking about
everything that you are looking for in line with
your tourism business. Our Youtube Channel has
excellent tutorials on how to start. run, manage,
and grow your tourism business. Dedicate time
and watch a number of videos uploaded
specifically to upskill you in doing tourism
business right and very affection and so other
Youtube channels.

13. 5. Live Podcasts
•Identify several topics that are of interest in acquiring
product knowledge. Tourism is such a huge industry
and you need to be specific about what you need to
know will help your business to grow. Sometimes, you
may be required to register to be part of the live
podcast. please do and spare time for that session.
Great scholars and speakers are always given an
opportunity to upskill and share new techniques for
making your business work for you in form of product
knowledge. a lot of benefits to attending live podcasts.

14. without a doubt. tourism product
knowledge is the leading and natural
way you can achieve success in your
tourism business, without it, you will
be like a ship without a compass.
Find and obtain tourism product
knowledge at all costs.

15. Activity1:
Teaching Strategy: Role-Playing
•Instructional Materials: Props related to tourism
(maps, brochures, travel magazines)
•Idea: Divide the class into groups and assign each
group a role (tourist, travel agent, tourism officer).
Have them act out a scenario where they promote a
tourist destination and discuss its features.
•Students are able to obtain information of the destination and
their key features using any of the mentioned ways in
obtaining information.

16. Activity 2: Virtual Fieldtrip
•Idea: Conduct a virtual field trip using
online resources, where students can
explore a tourist destination and discuss
its attractions and tourism products.
•Rubric:
- Content and Accuracy: 5 pts
- Visual Appeal: 5pts
- Presentation Delivery: 10 pts