The combination of the main product (album) and ancillary texts (music video, digipak, magazine advert) is effective at promoting each other. The music video, digipak, and magazine advert all reference and advertise the album. They are intended to attract an audience to the music video and encourage them to purchase the album. Together, the products develop and benefit from each other by promoting interest and sales across the materials.

2. QUESTION 2

3. HOW EFFECTIVE IS THE
COMBINATION OF YOUR MAIN
PRODUCT AND ANCILLARY TEXTS?
Digipak was advertised on my magazine advert
and the digipak advertised the album
They develop each other by promoting each
other and if one person listened to the song and
enjoyed it then they would be tempted to buy the
album.
The ancillary texts add advertisement to my main
task and include things such as reviews and
images

4. Through the music video we used synergy in order to connect
the three products so they would all benefit from each other.
While the audience can watch the video, they get to understand
the narrative and what the main character is like . If the audience
views the digipak it is likely that they have either watched the
music video already or are planning on watching it. If they
haven't watched the video already then the aim of the digipak is
to attract them to watch it and purchase the album. Inside the
digipak there are images from the music video which are meant
to try and pull the audience in
The magazine advert that we created advertises the album that
the record we used is on, so if the audience like the song or
music video it is likely that they will go out and purchase the
album.

5. On both the digipak and magazine advert we tried to make the
text as easy to read and stand out as we could by adding white
writing onto a black background. This was done to make clear
what the bands name was and what the song that we used was
called so if they wanted to go out and buy it there wouldn’t be
any confusion.
On the magazine advert we used we used a the main character
from the music video in his school suit instead of when he goes
out on the date because it looks more eye-catching and can relate
a lot to the target audience we were aiming it at.

6. I feel that the final products that we created are all linked
together well and promote each other in the ways that I wanted.
The only way that I would have liked to improve the connections
between all three is by making a lyric booklet which would
connect the song that we used and the others to the album
perfectly.

7. I feel that the final products that we created are all linked
together well and promote each other in the ways that I wanted.
The only way that I would have liked to improve the connections
between all three is by making a lyric booklet which would
connect the song that we used and the others to the album
perfectly.