This document outlines the publication plan for NME magazine, a weekly music magazine distributed in newsagents, supermarkets, and music stores. The magazine takes a fan-based approach, focusing on fan opinions, insights from interviews and articles. It uses an informal style with humor and big images rather than extensive text. Regular content includes editor's letters, reviews of recent performances, albums, bands, and top songs as well as critic opinions, album reviews, celebrity profiles, and interviews.

1. Publication Plan Sean Clampitt

2. Title: NME Positioning Statement: For The Fans. Frequency of Publication: Weekly Price: £2.20 Distribution: Newsagents, Supermarkets, Music Stores (HMV). Rationale: The approach of this magazine is very much fan based opinions and insights, the articles and interviews are based on what the fans think, want and ask, rather than what for example the top 40 Songs think.

3. Style: Informal style of text that talks directly to the audience using humour and opinions of fans, the style of the magazine focuses mainly on big images to give the message rather than a lot of boring text.# Regular Content: Editors Letter Recent performances New albums New Bands Featured artists Featured content: CD Prices Music video prices Critics opinions Album Reviews

4. Interviews with bands Celebrity profiles Top 10 Rock songs of week