Project guidance for bba students - Osmania University, Hyderabad, BBA PROJECTS, MARKETING PROJECTS, HR PROJECTS, FINANCE PROJECTS, CHAPTERISATION OF PROJECT,

1. Project Guidance
For
BBA students
(2020)
Presented by
BALASRI PRASAD KAMARAPU
B.SC(KU), MBA(OU), NET(UGC), (Ph.D)(MGU)
(Based on information from “one day FDP on BBA projects Guidance” by Prof. Sree ramulu, Chairman –
BOS, Dept. of Management, Osmania University)

2. General Information
1. There are 135 BBA colleges under jurisdiction of Osmania
University.
2. Project should be done at least for 45 days.
3. Minimum number of pages is 60.
4. Total marks is 100 and pass marks is 50%.
5. Topics banned for project: Cash Flow Statement, Working
Capital Management, Funds Flow, Ratio Analysis.

3. Chapterisation
I. Introduction of Research Study
a. Background of the study
b. Objectives of the study
i. Related to topic
ii. Demographics
iii. Actual Study
iv. Suggestions and recommendations
c. Scope of the study
d. Limitations of the study
i. Duration of the study
ii. Geographical boundaries

4. II. Review of Literature
 Previous study for your study.
 Minimum of 25 articles to be reviewed.
 Past and present study.
 Oxford model of presentation format:
Author name, Journal name, Publication year, page number
Search in Google.com
Type topic of the project and type Scholarly articles .
Example: Topic of the project : “Customer satisfaction of two wheelers”
Google search: “Customer satisfaction of two wheelers Scholarly
articles”

5. III. Research Methodology
a. Methodology Adopted
b. Data Management
i. Primary Data
At least 3-4 months data to be collected for BBA
students
ii. Secondary Data
 At least one year data to be collected
c. Population
d. Sample Size
 Minimum 50 for BBA students
e. Statistical tools used for data analysis
f. Period of Study
 More than 45 days for BBA students

6. IV. Theoretical framework
 No reference is required
 Start with “According to XYZ”
V. Company Profile
a. Vision and mission statements
b. Objectives and Targets
c. Achievements, awards, rewards etc.
VI. Research Data Analysis
 Interpretation of data collected
 One table for each question of questionnaire.

7. VII. Research findings and conclusion
VIII. Suggestions and Recommendations
IX. Bibliography
 Minimum of 40 books to be referred.
 Soft copies of books can be obtained from ww.pdfdrive.com
X. Questionnaire