2. What is an audience?
• An audience is a number of spectators that
consume a form of media text whether it be
by reading, listening or watching. Without an
audience, media would be worthless. No
audience=No media. The media uses audience
to stay profitable. No Audience=No Profit.
3. Audience Classifications
• An audience can be classified into 3
categories:
1. Demographic- Age, Gender, Class and
Ethnicity
2. Psychographic- Attitudes, beliefs and
interests
3. Geographic- where the audience comes from
(city, nationality etc…)
4. My audience
• From researching my genre of indie music I
have a clear understanding of the audience
that my magazine will appeal to. The target
audience for the magazine is mainly teenagers
and people in their early 20s. This audience
will have similar costume to the bands/artist
featured and their lifestyles may relate.
5. Opinion Poll
• If a new indie music magazine was brought
out, would you be interested in buying it?
YES
NO
• Would you prefer a simple/basic layout or a
more complex/cluttered layout? (Circle one)
• Do you prefer a wide range of colours or a
small range? (circle one)
6. Using the results
• But collecting the results of this poll I will be
able to see what the majority of the people
would prefer and I can adjust my magazine to
suit their wants. This will hopefully make the
magazine more popular. It will also save time
while making the magazine is a will know
what my audience want before hand, which
saves time in the long run.
