Learn about how product management differs for a B2C vs. B2B product. Gather tips and tricks to set yourself up for a successful transition between the two.
"Observations of a B2C PM who went to the dark side"
Product management changes a lot whether or not you're in B2C or B2B. With B2C being the clear darling of the press and different books on the subject, I wanted to share my views on what makes B2B different for a Product Manager.
Presentation made at La Product Conference in Paris on June 21st 2016
The document summarizes discussions from a Lean Startup Circle event focused on product management in B2B companies. Key topics discussed included how to create internal buy-in for customer development, why potential customers may not be buying a product, how B2B customer development differs from B2C, how to add more value to an existing product, and how to get time with customers for interviews.
Businesses who provide support to other businesses (aka B2B) need to focus on customer experience and customer satisfaction to ensure growth and profitability in today's competitive environment. To do this, they need to understand the fundamental differences between customer support for B2B and B2C. This straightforward presentation lays out the differences in an easy to read format.
Enliven CEM is an analytics platform that delivers business and customer insights to banks. It enables banks to send personalized campaigns and offers to customers across channels based on a 360 degree view of each customer. The platform features next generation analytics, data visualization, and an actionability engine to define customer actions and responses. It offers use cases like customer profiling, linking customer products, real-time interaction monitoring, and 360 degree views to drive personalized recommendations and issue resolution.
Brand, Service & Commerce convergence tacticsValtech
We see that digital champion brands look at brand, service, and commerce in an integrated way. At the heart of customer experience lies the continuous improvement of these three dimensions.
Disruptors like HelloFresh (Food), Coolblue (Retail), and AirBnB (Travel) have combined brand, service, and commerce into a platform that gives the customer a distinctive total experience thanks to an ecosystem consisting of products and services.
Fdc 180911- keynote presentatie - alexander van eerden - building blocksFlevum
Director's Challenge | Data Science Trends en de kansen voor uw business
Dat de impact van data science op business modellen groot is zal niemand zijn ontgaan. Het verandert traditionele proposities en klantrelaties en het opent deuren voor explosieve groei. Frontrunners als Google, Uber en Takeaway.com hebben bewezen dat een revolutionaire visie in combinatie met de toepassing van moderne technologieën kan leiden tot grootse successen. Toch blijkt de implementatie voor veel bedrijven nog niet zo makkelijk.
Tijdens deze bijeenkomst zal Alexander op basis van de trends inzoomen op de waarde die data science aan uw business kan toevoegen en concrete handvatten bieden om er direct mee aan de slag te gaan.
Nieuwsgierig geworden? We kunnen alvast in een tipje van de sluier oplichten in dit artikel: Top 4 Data Science Trends that will have a serious impact on your business in 2018!
Changing Business Models: The Shift to B2B2C and D2C SalesAshish Saxena
Times are changing, and business models are no longer limited to only B2B or B2C. We are seeing a slow
change to alternative models such as B2B2C (business-to-business-to-consumer), D2C (direct-to-consumer)
or B2E (business-to-employee) in order to better meet more specific end-consumer needs.
In this white paper, we’re delving into the trends impacting this shift away from traditional business models in
the e-commerce landscape. We’re also sharing a useful step-by-step guide on how to implement a successful
D2C strategy.
Simplify, Optimize and Secure every Stakeholder Communicationmhough
Customers' expectations are changing. Companies' systems are changing. How can you engage and retain customers in such a complex environment? By Simplifying, Optimizing and Securing every communication. This presentation will show how your company can create a "Communication Hub" that will unify communications across business units; create highly personalized documents for customers, and partners; and deliver your message in the manner that the stakeholder chooses- be it paper, email or social media. By using the Communication Hub strategy, you can economically add sophistication, customization and flexibility to your communications, while also making document production simpler, more reliable, and more secure. Choose to attend this session and choose to Optimize every Customer Contact.
"Observations of a B2C PM who went to the dark side"
Product management changes a lot whether or not you're in B2C or B2B. With B2C being the clear darling of the press and different books on the subject, I wanted to share my views on what makes B2B different for a Product Manager.
Presentation made at La Product Conference in Paris on June 21st 2016
The document summarizes discussions from a Lean Startup Circle event focused on product management in B2B companies. Key topics discussed included how to create internal buy-in for customer development, why potential customers may not be buying a product, how B2B customer development differs from B2C, how to add more value to an existing product, and how to get time with customers for interviews.
Businesses who provide support to other businesses (aka B2B) need to focus on customer experience and customer satisfaction to ensure growth and profitability in today's competitive environment. To do this, they need to understand the fundamental differences between customer support for B2B and B2C. This straightforward presentation lays out the differences in an easy to read format.
Enliven CEM is an analytics platform that delivers business and customer insights to banks. It enables banks to send personalized campaigns and offers to customers across channels based on a 360 degree view of each customer. The platform features next generation analytics, data visualization, and an actionability engine to define customer actions and responses. It offers use cases like customer profiling, linking customer products, real-time interaction monitoring, and 360 degree views to drive personalized recommendations and issue resolution.
Brand, Service & Commerce convergence tacticsValtech
We see that digital champion brands look at brand, service, and commerce in an integrated way. At the heart of customer experience lies the continuous improvement of these three dimensions.
Disruptors like HelloFresh (Food), Coolblue (Retail), and AirBnB (Travel) have combined brand, service, and commerce into a platform that gives the customer a distinctive total experience thanks to an ecosystem consisting of products and services.
Fdc 180911- keynote presentatie - alexander van eerden - building blocksFlevum
Director's Challenge | Data Science Trends en de kansen voor uw business
Dat de impact van data science op business modellen groot is zal niemand zijn ontgaan. Het verandert traditionele proposities en klantrelaties en het opent deuren voor explosieve groei. Frontrunners als Google, Uber en Takeaway.com hebben bewezen dat een revolutionaire visie in combinatie met de toepassing van moderne technologieën kan leiden tot grootse successen. Toch blijkt de implementatie voor veel bedrijven nog niet zo makkelijk.
Tijdens deze bijeenkomst zal Alexander op basis van de trends inzoomen op de waarde die data science aan uw business kan toevoegen en concrete handvatten bieden om er direct mee aan de slag te gaan.
Nieuwsgierig geworden? We kunnen alvast in een tipje van de sluier oplichten in dit artikel: Top 4 Data Science Trends that will have a serious impact on your business in 2018!
Changing Business Models: The Shift to B2B2C and D2C SalesAshish Saxena
Times are changing, and business models are no longer limited to only B2B or B2C. We are seeing a slow
change to alternative models such as B2B2C (business-to-business-to-consumer), D2C (direct-to-consumer)
or B2E (business-to-employee) in order to better meet more specific end-consumer needs.
In this white paper, we’re delving into the trends impacting this shift away from traditional business models in
the e-commerce landscape. We’re also sharing a useful step-by-step guide on how to implement a successful
D2C strategy.
Simplify, Optimize and Secure every Stakeholder Communicationmhough
Customers' expectations are changing. Companies' systems are changing. How can you engage and retain customers in such a complex environment? By Simplifying, Optimizing and Securing every communication. This presentation will show how your company can create a "Communication Hub" that will unify communications across business units; create highly personalized documents for customers, and partners; and deliver your message in the manner that the stakeholder chooses- be it paper, email or social media. By using the Communication Hub strategy, you can economically add sophistication, customization and flexibility to your communications, while also making document production simpler, more reliable, and more secure. Choose to attend this session and choose to Optimize every Customer Contact.
eCRM: How to build strong customer relations with Re(al-time)MarketingSemetis
eCRM presentation @Semetis event of 23-Nov-12: How to build strong one2one relations with Client Remarketing Management? How to build strong customer relations with Re(al-time)Marketing?
This document discusses customer relationship management (CRM) and customer experience (CX) management. It defines CRM as a system for managing interactions with current and future customers through sales, marketing, customer service and technical support. Key characteristics of CRM include relationship management, sales force automation, use of data warehouse technology, and opportunity management. Implementing CRM involves analyzing, planning, implementing, testing, deploying and training. CX management focuses on creating complete customer profiles, personalizing interactions, and providing the right information at the right time. Benefits include strengthening brands, boosting revenue and loyalty, and lowering costs.
The document discusses how conventional ecommerce solutions focus on business needs rather than customers. It introduces JDECommerceCX as a solution that enhances ecommerce stores with customer experience (CX) features by integrating the store with a company's JDEdwards ERP system. This allows for real-time processing, customer analytics and reports, an attractive user interface, and adaptive capabilities. Key benefits of JDECommerceCX include a responsive design, interactive product catalog, automatic data reconciliations, easy configuration and integration, real-time sales management, and ability to manage multiple stores and inventory lines efficiently.
Enhancement Of Customer Digital Engagement On Online Platform PowerPoint Pres...SlideTeam
Customer retention on digital platform is the need of hour. The goal of the firm is to improve digital engagement by enhancing customer experience. The firm wants to boost up its customer loyalty, acquisition and retention by engaging customer on digital platforms and devices. This template is useful for the top level management in enhancing digital capability of the firm by increasing customer engagement on different digital platforms. A survey will be conducted which will assess overall customer experience on digital platform in terms of how effective is firms digital marketing campaign, whether the firm has effective onboarding process, etc. Being a digital firm, it is necessary to look for aspects that help firm in engaging customers digitally as it is found from several statistics that highly engaged customers will purchase frequently which ultimately leads to increased customer lifetime value. Active engagement of customers can be achieved through digital storytelling in the form of advertisement on various digital channels. Email marketing campaign is also an effective way of engaging with customers by sending customized messages at right moment. Tracking customer engagement across various digital channels will help firm in targeting the potential customers. As a digitally active firm, it is necessary to be in sync with future requirements by keeping track of the future trends that are prevailing in the industry. https://bit.ly/33Ur6Bb
Electronic direct marketing (EDM) provides 5 key benefits: 1) It allows businesses to remind prospects of their offerings to influence future purchasing decisions, 2) It helps build trust and rapport with customers by developing understanding of the brand personality, 3) It keeps clients informed of important updates efficiently and affordably, 4) EDM campaigns are very cost-effective to set up and maintain once an email list is established, and 5) EDM allows for quick turnaround of marketing messages to support time-sensitive campaigns or work in synergy with other marketing efforts.
The document describes the Smart Button loyalty and rewards platform. It allows businesses to (1) track customer behavior across multiple touchpoints to build profiles, (2) analyze transaction and survey data to understand customer preferences, spending habits and more, and (3) target customers with personalized messaging and offers to increase purchases and desired behaviors. The platform provides features to launch, manage and optimize loyalty programs with real-time analytics at an affordable cost.
- The RBGE is a modular suite of advanced customer analytics models developed by Deloitte to help retail banks gain deeper insights from customer data and address growth challenges throughout the customer lifecycle.
- The core of RBGE is a comprehensive customer database combining internal and external customer data. Predictive analytical models are built on this database, including propensity to buy, segmentation, customer lifetime value, and churn models.
- Model outputs can be used in CRM systems and sales interactions to select the most appropriate offerings for customers. RBGE can deliver increases in up-sell by 15-25%, cross-sell by up to 45%, and marketing campaign success up to 30%. It also improves the customer experience.
The document discusses the benefits of a Customer Communication Management (CCM) solution. It describes challenges like consolidating data from multiple sources, enforcing branding guidelines, and managing promotions. The CCM solution addresses these by allowing targeted promotions, security features, integration capabilities, and ease of design. It provides benefits like single templates across channels, regulatory compliance, cost optimization, and enhanced customer experience. A case study example describes how a leading bank deployed CCM to streamline letter generation and distribution through multiple channels.
This document discusses business-to-consumer (B2C) e-commerce. It defines B2C and explains that while B2B makes up 90% of e-commerce, B2C is growing at 10%. The document outlines benefits and challenges of B2C for businesses and consumer needs and concerns. It discusses the importance of building trust between businesses and customers through strategies like customer relationship management, assurance services, and personalizing the customer experience. Examples like Nexchange and Lands' End are provided to illustrate real-world B2C strategies.
The document compares old media buying and auction-mediated media buying. Some key differences include:
1) In old media, costs are fixed while auction-mediated costs are variable based on results.
2) Old media buying involves human negotiations while auction-mediated buying is done through an automated system online.
3) Metrics in old media are typically nominal and difficult to capture, while digital media provides real-time, granular metrics.
This is a white paper I wrote a couple of years ago on the knotty subject of segmentation. I\'ve found that 90% or more of segmentation projects do not meet the original objectives. It amazes me that most of the planet persists in making the same mistakes on segmentation again and again. Many segmentation frameworks last about as long as the tenure of the CMO. Then the CMO is replaced and a new one is launched! I\'ve tried to outline the main pitfalls and how you avoid them. Comments welcome.
The document demonstrates Newgen's on-demand customer communication management solution for car insurance policy origination. The end-to-end process is shown, including the customer frontend, backend processing by OmniFlow, and role of integrated solutions like rules management and output management. Key steps involve the customer providing information, getting a premium quote, optionally saving the quote or purchasing the policy, and backend case management and policy issuance upon purchase. The solution allows customers to retrieve past communications and offers multiple distribution channels for quotes and policies.
Customer intimacy as recession proof strategyRemco Kroes
1) Maintain a centralized view of customer data from all departments to better understand customers and personalize marketing messages.
2) Use drip marketing by sending a thoughtful series of communications to customers and prospects over time to convert more leads into loyal customers.
3) Track customer behavior and responses to marketing messages and automatically trigger sales to follow up on clicks or other interactions.
Susan Cordts, President/CEO of Adaptive Technologies, Inc. (ATi) provided this presentation to attendees of the American Marketing Association Phoenix meeting on August 27, 2008. The presentation details analytics, customer values and how to target the right customer, at the right time, with the right message and media.
In this webinar we will take a look at the key trends that are set to shape tomorrow's bank. First off we'll be discussing some of the trends that were emerging towards the end of last year, such as omni-channel banking. Then we'll move on to how these trends are likely to develop, how IT and business teams can work together to meet them head on, and exactly what banks need to do to create the type of personal and relevant experiences that lead to greater ROIs.
Retaining Customers In An Economic Downturn03Paul Greenberg
The document discusses strategies for customer relationship management (CRM) during economic downturns. It suggests focusing on customer retention rather than new customer acquisition since retention costs are much lower. Engaging loyal customers through communications and providing value can help a business acquire new customers through word-of-mouth promotion. The document also discusses adjusting pricing, payment options, and loyalty programs to meet customer needs and retaining customers as partners through the downturn.
Presentation on creating authentic customer experiences in next best action marketing. Design for Conversion unconference, september 2010, Cologne. See http://designforconversion.nl/4th-dfc-cologne/ for more info.
This document outlines a proposed solution called PointCatcher that aims to address issues with existing business reward point programs. PointCatcher would create a universal points program that is easy and affordable for small businesses to use, compatible for B2B transactions, and allows consumers to earn spendable points by following and engaging with member businesses on a social network platform. The proposal discusses the current loyalty landscape, how PointCatcher would work, its coverage of B2B, B2C and C2C transactions, projections, team, and timeline to full launch in April 2015.
How to Transition to B2C vs. B2B Product Management by Amazon PMProduct School
Main takeaways:
- What are the key differences between B2C vs. B2B Product Management
- What it takes to be successful in each
- How to successfully transition between the two, and why
eCRM: How to build strong customer relations with Re(al-time)MarketingSemetis
eCRM presentation @Semetis event of 23-Nov-12: How to build strong one2one relations with Client Remarketing Management? How to build strong customer relations with Re(al-time)Marketing?
This document discusses customer relationship management (CRM) and customer experience (CX) management. It defines CRM as a system for managing interactions with current and future customers through sales, marketing, customer service and technical support. Key characteristics of CRM include relationship management, sales force automation, use of data warehouse technology, and opportunity management. Implementing CRM involves analyzing, planning, implementing, testing, deploying and training. CX management focuses on creating complete customer profiles, personalizing interactions, and providing the right information at the right time. Benefits include strengthening brands, boosting revenue and loyalty, and lowering costs.
The document discusses how conventional ecommerce solutions focus on business needs rather than customers. It introduces JDECommerceCX as a solution that enhances ecommerce stores with customer experience (CX) features by integrating the store with a company's JDEdwards ERP system. This allows for real-time processing, customer analytics and reports, an attractive user interface, and adaptive capabilities. Key benefits of JDECommerceCX include a responsive design, interactive product catalog, automatic data reconciliations, easy configuration and integration, real-time sales management, and ability to manage multiple stores and inventory lines efficiently.
Enhancement Of Customer Digital Engagement On Online Platform PowerPoint Pres...SlideTeam
Customer retention on digital platform is the need of hour. The goal of the firm is to improve digital engagement by enhancing customer experience. The firm wants to boost up its customer loyalty, acquisition and retention by engaging customer on digital platforms and devices. This template is useful for the top level management in enhancing digital capability of the firm by increasing customer engagement on different digital platforms. A survey will be conducted which will assess overall customer experience on digital platform in terms of how effective is firms digital marketing campaign, whether the firm has effective onboarding process, etc. Being a digital firm, it is necessary to look for aspects that help firm in engaging customers digitally as it is found from several statistics that highly engaged customers will purchase frequently which ultimately leads to increased customer lifetime value. Active engagement of customers can be achieved through digital storytelling in the form of advertisement on various digital channels. Email marketing campaign is also an effective way of engaging with customers by sending customized messages at right moment. Tracking customer engagement across various digital channels will help firm in targeting the potential customers. As a digitally active firm, it is necessary to be in sync with future requirements by keeping track of the future trends that are prevailing in the industry. https://bit.ly/33Ur6Bb
Electronic direct marketing (EDM) provides 5 key benefits: 1) It allows businesses to remind prospects of their offerings to influence future purchasing decisions, 2) It helps build trust and rapport with customers by developing understanding of the brand personality, 3) It keeps clients informed of important updates efficiently and affordably, 4) EDM campaigns are very cost-effective to set up and maintain once an email list is established, and 5) EDM allows for quick turnaround of marketing messages to support time-sensitive campaigns or work in synergy with other marketing efforts.
The document describes the Smart Button loyalty and rewards platform. It allows businesses to (1) track customer behavior across multiple touchpoints to build profiles, (2) analyze transaction and survey data to understand customer preferences, spending habits and more, and (3) target customers with personalized messaging and offers to increase purchases and desired behaviors. The platform provides features to launch, manage and optimize loyalty programs with real-time analytics at an affordable cost.
- The RBGE is a modular suite of advanced customer analytics models developed by Deloitte to help retail banks gain deeper insights from customer data and address growth challenges throughout the customer lifecycle.
- The core of RBGE is a comprehensive customer database combining internal and external customer data. Predictive analytical models are built on this database, including propensity to buy, segmentation, customer lifetime value, and churn models.
- Model outputs can be used in CRM systems and sales interactions to select the most appropriate offerings for customers. RBGE can deliver increases in up-sell by 15-25%, cross-sell by up to 45%, and marketing campaign success up to 30%. It also improves the customer experience.
The document discusses the benefits of a Customer Communication Management (CCM) solution. It describes challenges like consolidating data from multiple sources, enforcing branding guidelines, and managing promotions. The CCM solution addresses these by allowing targeted promotions, security features, integration capabilities, and ease of design. It provides benefits like single templates across channels, regulatory compliance, cost optimization, and enhanced customer experience. A case study example describes how a leading bank deployed CCM to streamline letter generation and distribution through multiple channels.
This document discusses business-to-consumer (B2C) e-commerce. It defines B2C and explains that while B2B makes up 90% of e-commerce, B2C is growing at 10%. The document outlines benefits and challenges of B2C for businesses and consumer needs and concerns. It discusses the importance of building trust between businesses and customers through strategies like customer relationship management, assurance services, and personalizing the customer experience. Examples like Nexchange and Lands' End are provided to illustrate real-world B2C strategies.
The document compares old media buying and auction-mediated media buying. Some key differences include:
1) In old media, costs are fixed while auction-mediated costs are variable based on results.
2) Old media buying involves human negotiations while auction-mediated buying is done through an automated system online.
3) Metrics in old media are typically nominal and difficult to capture, while digital media provides real-time, granular metrics.
This is a white paper I wrote a couple of years ago on the knotty subject of segmentation. I\'ve found that 90% or more of segmentation projects do not meet the original objectives. It amazes me that most of the planet persists in making the same mistakes on segmentation again and again. Many segmentation frameworks last about as long as the tenure of the CMO. Then the CMO is replaced and a new one is launched! I\'ve tried to outline the main pitfalls and how you avoid them. Comments welcome.
The document demonstrates Newgen's on-demand customer communication management solution for car insurance policy origination. The end-to-end process is shown, including the customer frontend, backend processing by OmniFlow, and role of integrated solutions like rules management and output management. Key steps involve the customer providing information, getting a premium quote, optionally saving the quote or purchasing the policy, and backend case management and policy issuance upon purchase. The solution allows customers to retrieve past communications and offers multiple distribution channels for quotes and policies.
Customer intimacy as recession proof strategyRemco Kroes
1) Maintain a centralized view of customer data from all departments to better understand customers and personalize marketing messages.
2) Use drip marketing by sending a thoughtful series of communications to customers and prospects over time to convert more leads into loyal customers.
3) Track customer behavior and responses to marketing messages and automatically trigger sales to follow up on clicks or other interactions.
Susan Cordts, President/CEO of Adaptive Technologies, Inc. (ATi) provided this presentation to attendees of the American Marketing Association Phoenix meeting on August 27, 2008. The presentation details analytics, customer values and how to target the right customer, at the right time, with the right message and media.
In this webinar we will take a look at the key trends that are set to shape tomorrow's bank. First off we'll be discussing some of the trends that were emerging towards the end of last year, such as omni-channel banking. Then we'll move on to how these trends are likely to develop, how IT and business teams can work together to meet them head on, and exactly what banks need to do to create the type of personal and relevant experiences that lead to greater ROIs.
Retaining Customers In An Economic Downturn03Paul Greenberg
The document discusses strategies for customer relationship management (CRM) during economic downturns. It suggests focusing on customer retention rather than new customer acquisition since retention costs are much lower. Engaging loyal customers through communications and providing value can help a business acquire new customers through word-of-mouth promotion. The document also discusses adjusting pricing, payment options, and loyalty programs to meet customer needs and retaining customers as partners through the downturn.
Presentation on creating authentic customer experiences in next best action marketing. Design for Conversion unconference, september 2010, Cologne. See http://designforconversion.nl/4th-dfc-cologne/ for more info.
This document outlines a proposed solution called PointCatcher that aims to address issues with existing business reward point programs. PointCatcher would create a universal points program that is easy and affordable for small businesses to use, compatible for B2B transactions, and allows consumers to earn spendable points by following and engaging with member businesses on a social network platform. The proposal discusses the current loyalty landscape, how PointCatcher would work, its coverage of B2B, B2C and C2C transactions, projections, team, and timeline to full launch in April 2015.
How to Transition to B2C vs. B2B Product Management by Amazon PMProduct School
Main takeaways:
- What are the key differences between B2C vs. B2B Product Management
- What it takes to be successful in each
- How to successfully transition between the two, and why
. This task is considered important so as to allow the company to be on the beneficial side by making its presence felt on the internet and market its products and services effectively. In present time many SEO companies have come up to provide these services to these businesses and many of them have the right skills and tools to offer quality service.
Sjain Ventures- the pioneer in the field of I.T services
For increasing the position of online businesses on the search engines that would finally translate into more profits, making the utilisation of I.T services is also important.
This document provides an overview of e-business. It defines e-business as replacing physical business processes with electronic ones. E-business allows companies to conduct transactions through various electronic means like email, EDI, and websites. It discusses how companies like Dell have successfully implemented e-business strategies to lower costs, improve customer service, and increase sales. E-business provides benefits like reduced costs, improved customer satisfaction, and expanded markets if the right strategy is developed and issues like security, privacy and legal concerns are addressed.
Itskuba is an IT developer team focused on web-based technologies. They work to develop affordable and reliable systems to help clients achieve their goals online. Their services include web development, graphic design, digital media, and application development using latest web technologies. They aim to become a leading IT solutions provider in Southeast Asia by listening to clients, understanding their needs, and providing the best solutions using appropriate technologies.
This video presentation by Kevin Mendez covers key topics in e-commerce and e-business including: introduction to e-business and e-commerce; e-commerce fundamentals; e-business infrastructure; e-environment; supply chain management; e-marketing; customer relationship management; change management; analysis and design; m-commerce; and management of mobile commerce services. The document provides overviews and definitions of these topics as they relate to conducting business online.
The document discusses the key aspects of services. It defines services as deeds, processes, and performances, such as repair and maintenance services, consulting services, and training services. Customer service involves answering questions, taking orders, handling complaints, and repairs for building customer relationships. Services are intangible and involve the transfer of intangible benefits to customers. Marketing services is different than marketing products, as services have more variables in the marketing mix and operations are more closely linked to marketing. The customer experience is a major difference, as people tend to buy services from people they like.
You are a social media addict ? You have great communications skills ? You wish to be a part of a global team? You love iphones, ipads and androids...
An AVP in 6 years.....yes come join us..at imysecy
The IT buying process is a group effort than can involve up to 10 stakeholders. This presentation provides an overview of who these stakeholders are and what they want from your B2B content.
Here are the key points about reconciliation based on the information provided:
- Reconciliation refers to changing or repairing a relationship after some conflict or factor has damaged it. It can apply to relationships just beginning or those being rebuilt.
- When discussing reconciliation, the focus is often more on the steps needed to achieve it, rather than reconciliation itself. People may resist these steps and thus reconciliation.
- Reconciliation processes can happen at various levels, from individuals to communities to societies. At the local community level, reconciliation may involve neighbors from different backgrounds cooperating on common issues like safety.
- For reconciliation to occur at the community level, people must be willing to work together in spaces that were once divided. This challenges them
What can IT Consulting Services Deliver for Your Business - Important Aspects...Dynamic Excel
“Consulting offered me an opportunity to see a lot of different businesses in different regions of the world, to see how textiles were being affected by foreign competition, how technology is changing to achieve optimum level productivity for business”. Mitt Tiron
Sc bridge the gap pres brighttalk april 2014 brighttalkBarclay Rae
This document provides information about a presentation on service catalogs given at a conference in Glasgow in June 2014. It discusses why organizations implement service catalogs, including to clearly define what IT provides and to help IT become easier for customers to work with. It also discusses key aspects of effective service catalogs such as engaging with customers, focusing on business outcomes rather than individual processes, and demonstrating value to both IT and customers. The document provides examples of how to structure service catalogs and what types of documents a service catalog may include. It emphasizes that a service catalog is a process, not a single document, and involves collaboration between IT and customers.
Sc bridge the gap pres brighttalk april 2014 brighttalkBarclay Rae
This document provides information about a service catalog presentation given in Glasgow in June 2014. It discusses why organizations implement service catalogs, including to clearly define what IT does across large organizations and to help IT become easier for customers to work with. It also discusses key aspects of an effective service catalog such as engaging with customers, focusing on business outcomes rather than individual processes, and manifesting the catalog in multiple forms for different stakeholders. The document provides examples of how to structure service catalog information and what types of documents a service catalog may include. It emphasizes that the value comes from engagement between IT and customers to work towards common goals.
Delivering User Excitement in the Digital Era Through an Enterprise Service HubCognizant
To succeed in a digital world, enterprises must reengineer their help and service desks along a hub and spoke model, employing analytics and total case ownership to satisfy internal and external user needs as soon as they arise.
E-business refers to conducting business operations over the Internet. It involves using Internet technologies internally and externally to facilitate day-to-day business processes. There are different types of e-business including business-to-business (B2B), business-to-consumers (B2C), consumers-to-consumers (C2C), and business-to-administration (B2A). E-business allows companies to reduce costs, improve customer service, and increase communication and sales. However, it also faces disadvantages such as less security, less privacy for customer data, and the inability to physically examine products before purchasing.
Welcome to
A Guide for Entry-Level Tech Jobs with Web Development
The dread of starting from scratch in a junior position is highly on the list of worries for many career transitions. The fact that the phrase “entry-level” is frequently used in conjunction with other, less positive adjectives like “low-skilled” or “low-paid” doesn’t help.
On the other hand, you may have read that it’s tough to get into the tech business and that even entry-level tech jobs demand years of prior experience or a relevant college degree. Simply put, an entry-level position in technology serves as a point of entrance into the field and a doorway to a lengthy and fruitful professional path.
You’ll start out getting to enjoy all the perks of working in technology: flexible scheduling.
We’ll go over the best entry-level IT jobs you can acquire without any experience in this blog post, along with the soft skills employers are looking for.
In order to stand out in the competitive job market of today, we’ll wrap up with some useful suggestions on how to get your first entry-level IT job.
What Are The Top Entry-Level IT Positions That Don’t Require Experience?
Now let’s go into the best entry-level IT positions. The average pay is sourced from Glass door.
One of the most popular IT jobs for career changers is UX designer. Why? Because it crosses so many other disciplines, including as corporate strategy and UI design and Contrary to the perception of many other digital professionals, having a diversified experience (and transferable abilities) is viewed as a strength rather than a weakness in UX design.
UX design is fundamentally the process of creating a digital product’s functionality, usability, and overall experience. To ascertain their demands, user experience (UX) designers will carry out user research and develop user personas. Working with the UI, they will also develop user flows and wireframes.
A Cyber security Expert
Cyber security is the process of defending software and data from online dangers, such as data breaches and cyber-attacks. Analyzing security risks and vulnerabilities, inspecting a company’s security systems, and looking into IT security trends are some of the duties that a cyber-security specialist may be responsible for. However, it’s crucial to keep in mind that cyber security is a large sector that includes a number of entry-level jobs with a greater focus.
• Penetration testers, who’ll (ethically) hack their company’s security systems to identify potential areas of weakness.
• Security auditors, who’ll run ongoing audits to ensure a company’s security systems, remain compliant.
• Information security analysts, who’ll develop cyber security strategies, and monitor networks for ongoing protection against cybercrime,.
Demand for cyber security experts who can safeguard digital assets is growing as more businesses migrate their operations online and into the cloud. The Bureau of Labor Statistics predicts that during the next ten years.
The document discusses two articles about customer relationship management (CRM) and how it relates to e-business strategies. The articles examine where e-business is concentrated, why it is occurring, and the benefits of CRM technology investments. The document also provides background on the author and outlines qualitative benefits of CRM through a case study of a software company.
5 key differences between Hard skill and Soft skillsRuchiRathor2
𝐓𝐡𝐞 𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐁𝐥𝐞𝐧𝐝:
𝐖𝐡𝐲 𝐘𝐨𝐮 𝐍𝐞𝐞𝐝 𝐁𝐨𝐭𝐡 𝐇𝐚𝐫𝐝 & 𝐒𝐨𝐟𝐭 𝐒𝐤𝐢𝐥𝐥𝐬 𝐭𝐨 𝐓𝐡𝐫𝐢𝐯𝐞 💯
In today's dynamic and competitive market, a well-rounded skillset is no longer a luxury - it's a necessity.
While technical expertise (hard skills) is crucial for getting your foot in the door, it's the combination of hard and soft skills that propels you towards long-term success and career advancement. ✨
Think of it like this: Imagine a highly skilled carpenter with a masterful understanding of woodworking (hard skills). But if they struggle to communicate effectively with clients, collaborate with builders, or adapt to project changes (soft skills), their true potential remains untapped. 😐
The synergy between hard and soft skills is what creates true value in the workplace. Strong communication allows you to clearly articulate your technical expertise, while problem-solving skills help you navigate complex challenges alongside your team. 💫
By actively developing both sets of skills, you position yourself as a well-rounded professional who can not only perform tasks efficiently but also contribute meaningfully to a collaborative and dynamic work environment.
Go through the carousel and let me know your views 🤩
Learnings from Successful Jobs SearchersBruce Bennett
Are you interested to know what actions help in a job search? This webinar is the summary of several individuals who discussed their job search journey for others to follow. You will learn there are common actions that helped them succeed in their quest for gainful employment.
LinkedIn Strategic Guidelines for June 2024Bruce Bennett
LinkedIn is a powerful tool for networking, researching, and marketing yourself to clients and employers. This session teaches strategic practices for building your LinkedIn internet presence and marketing yourself. The use of # and @ symbols is covered as well as going mobile with the LinkedIn app.
I am an accomplished and driven administrative management professional with a proven track record of supporting senior executives and managing administrative teams. I am skilled in strategic planning, project management, and organizational development, and have extensive experience in improving processes, enhancing productivity, and implementing solutions to support business objectives and growth.
3. [Office – Excel/Access Services]
[Office Mobile]
Enterprises
Small & Medium Biz
Education
Consumers
[Scramble With Friends]
[Running With Friends]
[Fairy Tale Twist]
Consumers (casual gamers)
[Expedia Partner Central]
Large Biz
Small & Medium Biz
Consumers
[3P Marketplace]
[Alexa Mobile]
Small & Medium Biz
Individual Sellers
Consumers
7. Business to Business (B2B)
Software or service to help companies solve a discrete business problem.
Business productivity, communication, analytics …
8. Business to Consumer (B2C)
Software or service to help consumers to solve a personal need or a want.
Social, entertainment, health and fitness …
10. Users and Roles
Buyer vs. User
Role within Organization
The IT Department
Buyer (or non-buyer) = User
No roles (usually)
No IT department, needs to be simple
[B2B Products] [B2C Products]
11. Understanding customer needs
Industry knowledge is crucial
Customers know what they need
Easy to reach customers,
relationship building is key
Customers needs can be intuitive
Customers don’t know what they
want/need
Learning from data/behavior
[B2B Products] [B2C Products]
12. Go-to-market
Sales team / demand generation
Launches and deployment cycles
Higher reliability
Marketing focused
Launch anytime
Speed over reliability
[B2B Products] [B2C Products]
13. Monetization models
Customers willing to pay for ROI
Monetization path clear
Licensed, subscription, support
Convincing costumers to pay
Monetization may be tricky
Ads-supported, freemium
[B2B Products] [B2C Products]
15. They are really not that different
Understanding
customer needs
Designing and
validating soln
Building with
Engineering
Launching,
measuring and
Iterating
16. B2B is not boring!
Half the failure rates among startups
Growing funding into B2B startups
More end-to-end view of the business
Software made for business (SMBs to larger enterprises)
Productivity, analytics, business communication
Software made for business (SMBs to larger enterprises)
Productivity, analytics, business communication
Same core product management process
Customer empathy, understanding their needs and problems
Designing solutions that solve those problems, validating
Working with the engineering teams to build the solution
Lauching the product so its goes to the customers hands, monitoring metrics, and identifying the next set of features/optimizations
Still used by humans
More b2b startups get to iPO
B2b startups get x% higher funding
Some of the largest companies fund their consumer business through b2b