The document classifies consumer goods according to their purchase patterns into five categories: basic goods which are frequently purchased with little comparison, impulse goods which are bought without thinking, urgency goods which are only purchased when needed, comparison goods where customers typically compare quality, price and style, and specialty goods and industrial products which are not commonly sought goods. It discusses the industrial product categories of raw materials, facilities, accessories/equipment, and operating supplies which are involved in the manufacturing process from raw material to distribution and delivery to customers.

1. Product classification

2. Commonly used
By comparison
Specialty
Not wanted
Classification of consumer goods according to the pattern
of purchase:

3. Basic goods: Frequently purchased
with little comparison
Goods commonly used

4. Impulse goods are bought without thinking (by impulse)
Goods commonly used

5. Urgency goods: Purchased only
when needed
Goods commonly used

6. These are goods that in the buying process the customer usually compares
quality, price, style
Comparison goods

7. Specialty goods:

8. Unsoughted goods

9. Industrial products
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Manufacturing materials and parts

10. Industrial products:
raw materials
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11. Industrial products
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Facilities

12. Servicio de
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Accessories
and equipment
Industrial products

13. Servicio de
posventa
Operating supply
Industrial products
Raw material Production Transportation Branch office
Distribution & delivery Customer sale Storage

14. Thank you