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This document summarizes the evolution of media from prehistoric times to the current information age. It describes prehistoric cave paintings and clay tablets used in Mesopotamia. During the industrial age, the printing press allowed for mass production of newspapers and books. The electronic age brought transistor radios, televisions, and mainframe computers. The information age is characterized by the rise of the internet and personal computers, which enabled social networks, smartphones, and virtual reality technologies.
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There are three main classifications of information sources: primary, secondary, and tertiary. Primary sources come directly from the time period being studied and were created by people with firsthand experience. Secondary sources provide secondhand accounts, analysis, and interpretation of events. Tertiary sources summarize and synthesize primary and secondary sources to provide background information on a topic. When evaluating information, it is important to consider the reliability, accuracy, value, author, and timeliness of the source.
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Presentation 7.pptx
This document discusses different sources of media and information, including indigenous knowledge, libraries, and the internet. It defines indigenous knowledge as the practices, beliefs, and experiences of local communities generated over centuries of interacting with their territory. Libraries are defined as places that keep literary and reference materials for use but not sale, and the four major types are academic, public, school, and special libraries. The internet is defined as a global computer network providing various information and communication through interconnected networks using standard protocols.
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The document discusses the effects of media and information on communication. It outlines both good and bad effects. The good effects include enhancing communication skills, making communication more efficient, and allowing self-expression. However, the bad effects can include misunderstandings, addiction, lack of relationship building, and increased risks of depression or body image issues. Key terms like media, media literacy, information, and information literacy are also defined. Characteristics of media literate citizens are provided.
Presentation 1.pptx
This document discusses the key elements of communication:
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2. The encoding process involves converting the message into words, actions or other forms.
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- 1. THE EVOLUTION OF TRADITIONAL TO NEW MEDIA
- 3. PREHISTORIC AGE People discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper and iron.
- 4. PREHISTORIC MEDIA Cave Paintings 35, 000 BC •They have been found in Europe, Africa, Australia and Southeast Asia. •The most common themes in European cave paintings are large wild animals, such as bison, horses, aurochs, and deers.
- 5. PREHISTORIC MEDIA Clay Tablets in Mesopotamia (2400 BC) •In the Ancient Near East, clay tablets were used as a writing medium, especially for writing in cuneiform (writing technique used by Sumerians). •Cuneiform is written to the rock with the use of reed pen (pen made from sharpened bamboo).
- 7. INDUSTRIAL AGE People used the power of steam, developed machine tools, established iron production, and the manufacturing of various products (including books through the printing press).
- 8. Printing Press for Mass Production (19th century)
- 9. Newspapers
- 10. Motion Pictures
- 11. •ELECTRONIC AGE
- 12. ELECTRONIC AGE The Electronic age is the invention of the transistor ushered in the electronic age. People harnessed the power of transistor that led to the transistor communication became more efficient. A transistor is a semiconductor device used to amplify or switch electronic signals and electrical power.
- 13. ELECTRONIC MEDIA Transistor Radio Television
- 14. Mainframe Computers (1960) are computers used primarily by large organizations for critical applications; bulk data processing, such as census, industry and consumer statistics, enterprise resource, planning; and transaction processing
- 15. Apple I Computer Apple II Computer
- 16. INFORMATION AGE
- 17. INFORMATION AGE The Internet paved the way for faster communication and the creation of the social network. People advanced the use of microelectronics with the invention of persona computers, mobile devices, and wearable technology. Moreover, voice, image, sound and data are digitalized. We are now living in the information age.
- 18. INFORMATION AGE MEDIA Web browsers:
- 19. INFORMATION AGE MEDIA Social Networks: MicroBlogs:
- 20. INFORMATION AGE MEDIA Visual Entertainment:
- 22. Virtual Reality
- 23. Wearable Technology INFORMATION AGE MEDIA Smart Phones Portable Devices