PPM-IT assignment

1. Nestlé
Head office: Vevey, Vaud, Switzerland
Area served: Worldwide
Key people: Peter Brabeck-Letmathe (Chairman) Paul Bulcke (CEO)
François-Xavier Roger (CFO)
Industry: Food Processing
Revenue: 88.8 billion (2015)
Operating income: 13.4 billion (2015)
Profit: 9.0 billion (2015)
Total assets: 133.45 billion (2014)
Total equity: 71.88 billion (2014)
Number of employees: 3, 35,000 (2015)
INTRODUCTION
NESTLÉ GLOBAL
Nestlé is a Swiss transnational food and drink company
headquartered in Vevey, Vaud, Switzerland. It is the largest food
company in the world measured by revenues and ranked #72 on the
Fortune Global 500 in 2014.
Nestlé was formed in 1905 by the merger of the Anglo-Swiss Milk
Company, established in 1866 by brothers George Page and Charles
Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri
Nestlé. The company grew significantly during the First World War
and again following the Second World War, expanding its offerings
beyond its early condensed milk and infant formula products. The
company has made a number of corporate acquisitions,

2. including Crosse & Blackwell in 1950, Findus in 1963, Libby's in
1971, Rowntree Mackintosh in 1988, and Gerber in 2007.
Nestlé has a primary listing on the SIX Swiss Exchange and is a
constituent of the Swiss Market Index. It has a secondary listing on
Euronext. In 2011, Nestlé was listed No. 1 in the Fortune Global
500 as the world’s most profitable corporation.[10] With a market
capitalisation of US$239.6 billion, Nestlé ranked No. 11 in the FT
Global 500 2014.
Nestlé’s products include baby food, medical food, bottled
water, breakfast cereals, coffee and tea, confectionery, dairy
products, ice cream, frozen food, pet foods, and snacks. Twenty-nine
of Nestlé’s brands have annual sales of over CHF1 billion
(aboutUS$1.1 billion),[7] including Nespresso, Nescafé, Kit
Kat, Smarties, Nesquik, Stouffer’s, Vittel, and Maggi. Nestlé has 447
factories, operates in 194 countries, and employs around 339,000
people.[8] It is one of the main shareholders of L’Oreal, the world’s
largest cosmetics company
Nestlé is one of the top names in the world of food and beverages
across the world. Its focus is on providing the very best in healthful
and tasty food segment to its consumers all over at each and every
stage of their lives and at any time they please.
BUSINESS FUNCTIONS HEADS OF BUSINESS FUNCTIONS
 Mr. Patrice Bula Executive Vice President Nestlé S.A., responsible for
the Strategic Business Units, Marketing, Sales and Nespresso
 Mr. Magdi Batato Executive Vice President Nestlé S.A., Head of
Operations
 Mr. François-Xavier Roger Chief Financial Officer
 Mr. Stefan Catsicas Chief Technology Officer, Head of Innovation,
Technology, Research and Development
 Mr. Peter R. Vogt Deputy Executive Vice President Nestlé S.A., Head
of Human Resources and Centre Administration

3. NESTLÉ INDIA
NESTLÉ India is a subsidiary of NESTLÉ S.A. of Switzerland. Nestlé has
been in India for over a 100 years. Nestlé’s relationship with India
began in 1912. It was then importing and selling its brands as finished
products in the Indian market. After independence in 1947, India gave
voice and defined its economic policies. Nestlé responded to India’s
aspiration for growth. In 1961 Nestlé set up its first factory in Moga,
Punjab. Over the years it has continued investing in India, setting up
more factories and expanding existing ones. Nestlé activities in India
have facilitated direct and indirect employment and provides
livelihood to lakhs of people including farmers, suppliers of packaged
materials, services and other goods. Nestlé has all along followed
stringent quality standards and has continuously transferred its
expertise and technology to suppliers, to help them upgrade quality
to meet these standards. With eight factories and a large number of
co-packers, Nestlé India is a vibrant Company that provides
consumers in India with products of global standards and is
committed to long-term sustainable growth and shareholder
satisfaction.
The Company insists on honesty, integrity and fairness in all aspects
of its business and expects the same in its relationships. This has
earned it the trust and respect of every strata of society that it comes
in contact with and is acknowledged amongst India's 'Most Respected
Companies' and amongst the 'Top Wealth Creators of India'.
Nestlé India has its head office in Gurgaon, Haryana. It has seven
factories spread across the country. All the factories comply with the
Nestlé Quality Management Systems and have been certified by
independent and reputed external bodies as being compliant as well
as aligned with the external Standard for Quality systems ISO 9001,

4. the Food Safety Management Standard ISO 14001 and the
occupational Health and Safety Management Standard Management
Standard OHSAS 18001.
OBJECTIVES:
1. To make company’s customers winners by constantly
exceeding their expectations.
2. Nestle India’s main objective is to manufacture and market
the products in such a way as to create value that can be
sustained over the long term for shareholders, employees,
consumers, and business partners.
3. Be a good corporate citizen and contribute positively to the
society in which it operates.
4. Conservation of natural resources and minimization of waste.
BUSINESS DEVELOPMENT
Prepared Dishes and Cooking Aid:
Delighting the consumer and developing products that enhance
accessibility to nutrition being there main motive ‘MAGGI’ brand
pioneer of ‘Taste Bhi Health Bhi’ was established that completed 25
years after which they launched ‘Me and Meri Maggi’ which created
an emotional relationship with consumers. Instead of brand taking to
consumers, NESTLÉ allowed the consumers to talk about their unique
experience with the MAGGI & made consumer hero of
communication.
MAGGI demonstrated its DNA and pioneered several new products
specially for BOP e.g. Maggi Bhuna Masala– Low level of oil without
any added preservative , Maggi Nutri-licious Pazzta– 100% made from

5. Suzi (source of protein and Fibre), Maggi Masala-ae-Magic – a unique
fortified taste enhancer, fortified with Iron, Iodine & Vitamin A.
Beverages:
Nestlé is the value leader in Instant Coffee with NESCAFÉ. Year 2009
was challenging for coffee business due to adverse climatic & weather
conditions that were experienced in India.
The business-group focused its efforts across the value chain,
innovated and renovated to launch new products, along with strong
in-store activities and impactful advertising campaigns.
NESCAFÉ Cappuccino had a successful start, popularly priced pack
supported the growth.
South the limited edition NESCAFE SUNRISE Rich Mountain Blend
received very good feedback and despite the challenging
environment NESCAFE performed satisfactorily, achieving volume and
market share growth in India.
Chocolate and Confectionery:
Nestlé believes sweet snacking is an intrinsic part of people's lives.
In 2009 it undertook innovation and renovation to continue to delight
the consumers and has grown the market for 'lighter eating’, now
leader in the wafer-choco layer segment of the 'Chocolate and
Confectionery' business.
Nestlé KITKAT was relaunched with an improved taste delivery making
it more chocolaty and crispy and to further improve penetration
Nestlé KITKAT was also launched in a new unique single finger format
at the price point of Rs. 5/-
Nestlé MUNCH saw the launch of the GURU pack at the higher price
point of Rs.10/- and this coupled with the reintroduction of Nestlé

6. CHOTU MUNCH at the price point of Rs. 2/- contributed to the brand
performance
In recent years NESTLE MILKYBAR with its strong communication
supported with successful innovations has continued to lead the
growth in white confectionary segment
During the year, the portfolio was further extended with the launch of
NESTLE MILKYBAR CHOKO CHOO (a unique combination of a brown
centre enrobed in white choco-Iayer) and NESTLE MILKYBAR Crispy,
leveraging the Company's leading position in the white confectionary
segment.
Company also became the leader in the Eclairs category with NESTLE
ECLAIRS, and in the mint segment NESTLE POLO continued to grow its
market share.

7. HEADS OF BUSINESS FUNCTIONS

8.  Mr. Suresh Narayanan Chairman and Managing Director – Nestlé
India Limited
 Mr. Shobinder Duggal Director - Finance & Control and CFO of
Nestlé India Limited.
 Mr. Aristides Protonotarios Director-Technical of Nestlé India
Limited
 Mr. Rajya Vardhan Kanoria Independent Non-Executive Director
 Mr. B. Murli SVP - Legal & Company Secretary
 Mr. Ravi Ramachandran Managing Committee -Sales of Nestlé India
Limited
 Mr. Amit Narain Managing Committee-Human Resource of Nestlé
India Limited
 Mr. Ashish Pande Managing Committee -Supply Chain Management
of Nestlé India Limited

10. Submitted by:
Akansha Jotshi
MBA-IT Division B
PRN: 16030141104