This production plan is for a stop motion Kit Kat advert to be filmed by Daniel Hopkins at his house for client Zip Associates. It will require a Nikon or Canon camera mounted on a tripod to film the stop motion segment in high quality, and will feature Daniel as the sole actor across various rooms of his house. Post-production will involve adding music and a voiceover, while props will include a DAB radio, toy dinosaur, and multiple Kit Kats.

1. Salford City College
Eccles Sixth Form Centre
BTec Level 3
Extended Diploma in Creative Media
Production
Film, TV and Radio
HA4 – Objects of Desire
Production Plan
Title Kit Kat Advert
Client Zip Associates
Writer Daniel Hopkins
Date 28/05/14
Production Equipment Required
Nikon Camera or Canon Camera to professionally and effectively make the stop motion segment of the advert.
The camera will need to take high-quality pictures or else it will look poor and not redeemable whilst editing.
Tripod will also be required to mount the camera on
Crewing Requirements
N/A
Actors
Daniel Hopkins (only actor appearing within the advert).
Transport Requirements
N/A
Props/Scenery
My house. Locations within my house are the hallway, kitchen and living room. I will use a DAB radio for the
song appearance and also a toy dinosaur which the bar will glide past. I will also need multiple Kit Kat’s as I
may need to reshoot or if some are damaged.
Post-production requirements (formats, effects, music, voice-over)
I will use music throughout and a brief clip of a song during it. I don’t think I will require effects though I will
need a voice over to speak at the end of the advert.