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PROBLEM SOLVING
AND CREATIVITY
OUTLINE
1. The Problem-Solving Cycle
2. Types of Problems
1. Well-Structured Problems
2. Ill-Structured Problems and the Role of Insight
3. Creativity
1.THE PROBLEM-SOLVING CYCLE
 Problem Solving
 The process of overcoming obstacles to answer a question
or to achieve a goal
The problem Solving Cycle
1. Problem Identification
 We have to recognize that we have a goal or that the
solution we had in mind does not work
2. Problem definition and representation
 We have to define and represent the problem well enough
to understand how to solve it
1.THE PROBLEM-SOLVING CYCLE
3. Strategy formulation
 We have to plan a strategy for solving the problem which may involve
 Analysis – breaking down the whole of a complex problem into manageable elements
 Synthesis – putting together various elements to arrange them into something useful
 Divergent thinking – you try to generate a diverse assortment of possible alternative solutions to
a problem
 Convergent thinking – you narrow down the multiple possibilities to converge on a single, best
answer
1.THE PROBLEM-SOLVING CYCLE
4. Organization of Information
 You have to organize the available information in a way that
enables you to implement the strategy
 You organize the information strategically, finding a the most
suitable representation
5. Resource allocation
 We have limited resources (time, money, equipment, space,…)
 We have to decide how much we want to invest into the
problem solving
1.THE PROBLEM-SOLVING CYCLE
6. Monitoring
 It is necessary to monitor the process of solving the
problem to make sure that we are getting closer to the goal
 We need to reassess what we are doing to be able to
compensate for possible flaws
7. Evaluation
 You need to evaluate your solution after you have finished
 New problems can be recognized, the problem may be
redefined, new strategies may come to light, and new
resources may become available
1.THE PROBLEM-SOLVING CYCLE
 Incubation
 Putting the problem aside for a while
 Problem will be processed subconsciously
 The benefits of incubation can be enhanced in two ways:
 Invest enough time in the problem initially
 Allow sufficient time for incubation to permit the reorganization of information
2.TYPES OF PROBLEMS
1.Well-Structured Problems
 Problems with clear paths to their solutions
 Computer simulations of well-defined problems
 Problem space
 The universe of all possible actions that can be applied to solving a problem
 Algorithms
 Sequences of operations that may be used recursively (repeated over and over again)
2.TYPES OF PROBLEMS
1.Well-Structured Problems
 Humans use heuristics
 Informal, intuitive, speculative strategies that sometimes lead to an effective solution and
sometimes do not
 If we store in long-term memory several simple heuristics that we can apply to a variety of
problems, we can lessen the burden of our limited-capacity working memory
2.TYPES OF PROBLEMS
1.Well-Structured Problems
 Heuristics
1. Means-ends analysis
 Analyze the problem by viewing the end (the goal to be sought) and then try to decrease the
distance between the current position in the problem space and the end goal in that space
2.Working forward
 Start at the beginning and try to solve the problem from the start to the finish
2.TYPES OF PROBLEMS
1.Well-Structured Problems
 Heuristics (cont.)
 Working backward
 The problem-solver start at the end and tries to work backward from there
 Generate and test
 The problem-solver generates a list of alternative ways of action, not necessarily in systematic
way, and then notices in turn whether each course of action will work
2.TYPES OF PROBLEMS
1.Well-Structured Problems
 Isomorphic Problems
 Two problems are isomorphic if their formal structure is the same, and only their content
differs
 E.g. games that involve constructing words from jumbled or scrambled letters
 Problems of Problem Representation
 A major determinant of the relative ease of solving a problem is how the problem is
represented
2.TYPES OF PROBLEMS
2. Ill-Structured Problems and the Role of Insight
 There is no clear, readily available path to solution
 ill-structured problems do not have well-defined problem spaces, and
problem solvers have difficulty constructing appropriate mental
representations for modeling these problems and their solutions
?
Try to solve the following problems:
 A woman who lived in a small town married 20 different men in
that same town.All of them are still living, and she never divorced
any of them.Yet she broke no laws. How could she do this?
 You have loose black and brown socks in a drawer, mixed in a
ratio of five black socks for every brown one. How many socks
do you have to take out of that drawer to be assured of having a
pair of the same color?
2.TYPES OF PROBLEMS
2. Ill-Structured Problems and the Role of Insight
 Insight
 a distinctive and sometimes seemingly sudden
understanding of a problem or of a strategy that aids in
solving the problem
 Often, an insight involves reconceptualizing a problem or a
strategy for its solution in a totally new way
 Insight can be involved in solving well-structured problems,
but it is more often associated with ill-structured problems
2.TYPES OF PROBLEMS
2. Ill-Structured Problems and the Role of Insight
 Insight
 The Early GestaltsView
 Insight problems require problem solvers to perceive the problem as a whole
 The Nothing-SpecialView
 Insight is merely an extension of ordinary perceiving, recognizing, learning, and conceiving
2.TYPES OF PROBLEMS
2. Ill-Structured Problems and the Role of Insight
 Insight
 The Neo-GestaltsView
 Insightful problem solving can be distinguished from non-insightful problem solving in two ways:
 When given routine problems to solve, problem
solvers show remarkable accuracy in their ability to
predict their own success in solving a problem
 When given insight problems, problem solvers show
poor ability to predict their own success prior to
trying to solve the problems
3. CREATIVITY
 Creativity
 The process of producing something that is both original and worthwhile
 Creative individuals show creative productivity, producing inventions, insightful discoveries,
artistic works, revolutionary paradigms
 Creative individuals usually have creative lifestyles, characterized by flexibility, non-
stereotypical behaviors, and nonconforming attitudes
3. CREATIVITY
 It’s How MuchYou Produce
 Creative individuals can come up with many different ways to solve problems
 It’sWhatYou Know
 What distinguishes remarkably creative individuals from less remarkable people is their
expertise and commitment to their creative endeavor
3. CREATIVITY
 It’sWhoYou Are
 Role of personality and motivation in creativity
 Intrinsic motivation (enjoyment of the creative process) is essential to creativity, whereas
extrinsic motivation (fame, fortune) actually may impede creativity
 It’sWhereYou Are
 External factors that contribute to creativity
 Context (time, space, resources) of creative work

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Power point on creative problem solving

  • 2. OUTLINE 1. The Problem-Solving Cycle 2. Types of Problems 1. Well-Structured Problems 2. Ill-Structured Problems and the Role of Insight 3. Creativity
  • 3. 1.THE PROBLEM-SOLVING CYCLE  Problem Solving  The process of overcoming obstacles to answer a question or to achieve a goal The problem Solving Cycle 1. Problem Identification  We have to recognize that we have a goal or that the solution we had in mind does not work 2. Problem definition and representation  We have to define and represent the problem well enough to understand how to solve it
  • 4. 1.THE PROBLEM-SOLVING CYCLE 3. Strategy formulation  We have to plan a strategy for solving the problem which may involve  Analysis – breaking down the whole of a complex problem into manageable elements  Synthesis – putting together various elements to arrange them into something useful  Divergent thinking – you try to generate a diverse assortment of possible alternative solutions to a problem  Convergent thinking – you narrow down the multiple possibilities to converge on a single, best answer
  • 5. 1.THE PROBLEM-SOLVING CYCLE 4. Organization of Information  You have to organize the available information in a way that enables you to implement the strategy  You organize the information strategically, finding a the most suitable representation 5. Resource allocation  We have limited resources (time, money, equipment, space,…)  We have to decide how much we want to invest into the problem solving
  • 6. 1.THE PROBLEM-SOLVING CYCLE 6. Monitoring  It is necessary to monitor the process of solving the problem to make sure that we are getting closer to the goal  We need to reassess what we are doing to be able to compensate for possible flaws 7. Evaluation  You need to evaluate your solution after you have finished  New problems can be recognized, the problem may be redefined, new strategies may come to light, and new resources may become available
  • 7. 1.THE PROBLEM-SOLVING CYCLE  Incubation  Putting the problem aside for a while  Problem will be processed subconsciously  The benefits of incubation can be enhanced in two ways:  Invest enough time in the problem initially  Allow sufficient time for incubation to permit the reorganization of information
  • 8. 2.TYPES OF PROBLEMS 1.Well-Structured Problems  Problems with clear paths to their solutions  Computer simulations of well-defined problems  Problem space  The universe of all possible actions that can be applied to solving a problem  Algorithms  Sequences of operations that may be used recursively (repeated over and over again)
  • 9. 2.TYPES OF PROBLEMS 1.Well-Structured Problems  Humans use heuristics  Informal, intuitive, speculative strategies that sometimes lead to an effective solution and sometimes do not  If we store in long-term memory several simple heuristics that we can apply to a variety of problems, we can lessen the burden of our limited-capacity working memory
  • 10. 2.TYPES OF PROBLEMS 1.Well-Structured Problems  Heuristics 1. Means-ends analysis  Analyze the problem by viewing the end (the goal to be sought) and then try to decrease the distance between the current position in the problem space and the end goal in that space 2.Working forward  Start at the beginning and try to solve the problem from the start to the finish
  • 11. 2.TYPES OF PROBLEMS 1.Well-Structured Problems  Heuristics (cont.)  Working backward  The problem-solver start at the end and tries to work backward from there  Generate and test  The problem-solver generates a list of alternative ways of action, not necessarily in systematic way, and then notices in turn whether each course of action will work
  • 12. 2.TYPES OF PROBLEMS 1.Well-Structured Problems  Isomorphic Problems  Two problems are isomorphic if their formal structure is the same, and only their content differs  E.g. games that involve constructing words from jumbled or scrambled letters  Problems of Problem Representation  A major determinant of the relative ease of solving a problem is how the problem is represented
  • 13. 2.TYPES OF PROBLEMS 2. Ill-Structured Problems and the Role of Insight  There is no clear, readily available path to solution  ill-structured problems do not have well-defined problem spaces, and problem solvers have difficulty constructing appropriate mental representations for modeling these problems and their solutions
  • 14. ? Try to solve the following problems:  A woman who lived in a small town married 20 different men in that same town.All of them are still living, and she never divorced any of them.Yet she broke no laws. How could she do this?  You have loose black and brown socks in a drawer, mixed in a ratio of five black socks for every brown one. How many socks do you have to take out of that drawer to be assured of having a pair of the same color?
  • 15. 2.TYPES OF PROBLEMS 2. Ill-Structured Problems and the Role of Insight  Insight  a distinctive and sometimes seemingly sudden understanding of a problem or of a strategy that aids in solving the problem  Often, an insight involves reconceptualizing a problem or a strategy for its solution in a totally new way  Insight can be involved in solving well-structured problems, but it is more often associated with ill-structured problems
  • 16. 2.TYPES OF PROBLEMS 2. Ill-Structured Problems and the Role of Insight  Insight  The Early GestaltsView  Insight problems require problem solvers to perceive the problem as a whole  The Nothing-SpecialView  Insight is merely an extension of ordinary perceiving, recognizing, learning, and conceiving
  • 17. 2.TYPES OF PROBLEMS 2. Ill-Structured Problems and the Role of Insight  Insight  The Neo-GestaltsView  Insightful problem solving can be distinguished from non-insightful problem solving in two ways:  When given routine problems to solve, problem solvers show remarkable accuracy in their ability to predict their own success in solving a problem  When given insight problems, problem solvers show poor ability to predict their own success prior to trying to solve the problems
  • 18. 3. CREATIVITY  Creativity  The process of producing something that is both original and worthwhile  Creative individuals show creative productivity, producing inventions, insightful discoveries, artistic works, revolutionary paradigms  Creative individuals usually have creative lifestyles, characterized by flexibility, non- stereotypical behaviors, and nonconforming attitudes
  • 19. 3. CREATIVITY  It’s How MuchYou Produce  Creative individuals can come up with many different ways to solve problems  It’sWhatYou Know  What distinguishes remarkably creative individuals from less remarkable people is their expertise and commitment to their creative endeavor
  • 20. 3. CREATIVITY  It’sWhoYou Are  Role of personality and motivation in creativity  Intrinsic motivation (enjoyment of the creative process) is essential to creativity, whereas extrinsic motivation (fame, fortune) actually may impede creativity  It’sWhereYou Are  External factors that contribute to creativity  Context (time, space, resources) of creative work