This document provides information about poultry farming. It discusses that poultry farming is the raising of domesticated birds like chicken, turkeys, ducks and geese. Poultry farming serves as a cheap source of animal protein. It also provides nutritional information about eggs and meat from poultry. The document then discusses poultry production in India and various states. It covers housing requirements, management practices and vaccines for poultry farming.

1. 1

2. Presenting To:
Dr. Pinakin C. Patel
Assistant Ext.Educationist
AAU, Anand
Presenting By:
Patel Dhyani A. ( 4011120021)
Gadhesariya Nirmit P. (4011119006)
Vala Vishal H. ( 4011120041)
Vasava Hemant S. ( 4011120043)
Vaghasiya Jay R. ( 4011120039)
Vaghasiya Dhrumil A . (4011120038)
Solanki Devang M. (40111200350

3. • Poultry farming is the raising of domesticated birds such as
chicken, turkeys, ducks & geese for the livelihood or socio-
economic development of the farmers in terms of profit from
meat, egg etc.
• Poultry farming serves the cheapest animal protein source from
backyard farming to industries.
• Comparing to other farming, poultry is one of the fastest growing
agricultural sector in our country.
3

4. Eggs Meat
Chicken Manure
4

5. According to ICMR
 Recommendation for human being
For egg:
- Requirement of eggs is 180 eggs/annum but availability to normal human is 60
eggs/annum.
For meat:
- Requirement of meat is 11 kg meat/annum but availability to normal human is 2.25 kg meat/annum.
- Poultry dropping have more than 2-2.5 NPK higher then cow manures.
- The fertilizer value of 1 tone of dried cage poultry manure is equivalent to 100Kg urea, 150 Kg super
Phosphate, 50 Kg Potash, 125 Kg Calcium carbonate, 30 Kg Sulphur, 12 Kg Sodium Chloride, 10 Kg
Magnesium Sulphate, 5 Kg Ferrous Sulphate, 1 Kg Manganese Sulphate , Zinc Sulphate and other trace
minerals each and is available at a cheaper rate than other market available inputs.
5

6. India ranks third in eggs production and eighth in meat production. Gujarat ranks 16 in egg
production and 21 in meat production.
top meat producing states
maharashtra
uttar pradesh
west bengal
andhrapradesh
telangana
top egg producing states
andhrapradesh
tamilnadu
telangana
west bengal
karnataka 6

7. In global poultry market grew form $352.02
billon in 2022 and annual growth rate of 7.6
%
WORLD
In India poultry market was valued at INR
1,905.3 billion in 2022
INDIA

8. India ranked 5th in meat production
worldwide produce around 5.3 million
matric tone of meat annually
MEAT
Also india ranked 3 in egg production
in world produce 75 billion egg
annually
EGG

9. Chicken birds classified as…
▪ Egg-type : E.g., Leghorn, Asturian pointed hen
▪ Meat-type : E.g., Cornish, Plymouth Rock
▪ Dual purpose : E.g., Rhode Island Red, New Hampshire
▪ Game type : E.g., Aseel
▪ Fancy variety or Exhibition – type : E.g., Silky, Frizzled, Bantams
▪ Desi type : E.g., Kadaknath, Naked neck, Chittagong
 Commercial Broiler strains
E.g., Cobb, Hubbard, Lohman, Anak 2000, Avian -34, Starbra, Samrat etc.
 Commercial Layer Strains
E.g.,BV-300, Bowans, Hyline, H & N nick, Dekalb Lohman etc.
9

10. Kadaknath Aseel chicken Brahma chicken
Indian Game Malay chicken Nicobari
10

11. • Broiler: Broiler are young chicken of either sex, which are reared primarily for meat
purposes and marketed at an age of 6-8 weeks
• Grower: The management of birds during 9-20 weeks or to the point of laying is referred
to as grower period.
• Layer: The management of birds during 21-72 weeks of age for the purpose of laying eggs
(egg production).
11

12. Nutrient in % Egg Meat
Water 66 66.2
Protein 13 21.0
fat 10 9.0
minerals 11 3.5
Carbo hydrate - 0.3
Supply of nutritive food
• Source of high quality protein food items
and their market demands.
• Provide more food at low cost
• In poultry FCR is 2.0
• Quick return in poultry business.
• Less requirement of physical labour.
• Expansion of poultry enterprise
12

13. • Pan card
• Insurance policy.
• Poultry farm business permit.
• Business plan.
• Business license.
• Animal care standards.
• The various licenses required to start a poultry farming business in India are: NOC (No objection
certificate) from the local village Panchayat, municipality and pollution board.
• Permission for electrical use since you will need a transformer based on your poultry business
size.
• License from the groundwater department.
13

14. o Name of the unit : Hema Poultry Farming
o Line of Activity : poultry
o Products : chicken meat
o Product details : fresh poultry products such as eggs , meat
is sealed according to the demand at farm
and other retail sales .
o Constitution : Proprietorship
o Name of the proprietor : Alok Patel
o Registered Address : korumilli , kapilaswarapuram East
Godavari , A P – 533309.
o Cost of the project :10,00,000Rs
14

15. oEducational qualification :
• B.sc Agriculture from A. P. Agriculture university
oWorking experience :
• 2 years of experience in his business.
oProject related experience :
• Zonal sales Manager poultry division.
15

16. o Location of the project : korumilli , kapilaswarapuram East Godavari ,
A P – 533309
o Free hold land / owned.
o Location advantages :
• Near to the local market but also free from the noise of city.
• Easy transportation
16

17. Selection of
Site
Housing
design
Housing
Environment
Housing
Equipments
Housing Space Light Housing hygiene
and sanitation
Biosecurity
17

18. Selection of location:-
• Away from residential
• Proper road facilities
• Availability of water and electricity
• It should be in located area and there should
not be any water-logging.
• Proper ventilation.
Housing design:-
• Small size poultry farm doesn’t require any
special design.
• Minimum distance between chick and grower
shed= 50-100 feet
• Distance between grower and
• layer sheds= minimum 100 meter 50-100 m
18

19. Foundation:-
• Solid & Concrete, concrete blocks & bricks with 1 to
1.5 feet below the surface and 1 to 1.5 feet above the
ground level
Length:-
• Can be of any extent
Width:-
• Not more than 30 feet
• If the width of the shed is more than 30 feet, ridge
ventilation at the middle line of the roof top with
proper overhang is must
• Can be of any width in EC houses up to 40 ft
19

20. Height:-
• Height of the sides from foundation to the roof line
should be 8-10 feet (eaves height) and at the center 10-
12 feet
• In case of cage houses, the height is decided by the
type of cage arrangements (3 tier or 4 tier)
Side walls:-
• Protects the bird from adverse climate and provides
sufficient ventilation
• Usually half to two-thirds area will be kept open and
fitted with wire mesh in floor houses
• In cage houses, avoid side wall
• EC houses should have solid side walls
20

21.  Brooder/chick house:-
It is used to brood and rear egg-type chicks from 0 to 8 weeks of age.
 grower house:-
It is used to grow egg-type birds from 9 to 18 weeks of age.
 Brooders cum grower house:-
birds are reared from 0 to 18 weeks of age
 Layer house:-
In which birds over 18 weeks of age are reared usually up to 72 weeks of age.
 Broiler house:-
In which broilers are reared up to 6 weeks of age.
 Breeder house:-
In which both male and female breeder are maintained at appropriate sex ratio.
 Environmentally controlled (EC) house:-
In which, entire environment is manipulated in such a way that is optimum for the bird’s
growth. 21

22. 22
Poultry housing system
Extensive intensive
Semi-intensive
Deep-liter Built up litter Cage

23. Oldest system and adopted only when adequate
land is available
Rearing of poultry by letting
them loose on ground (Field) is
called as range
A range should provide shelter, greens, feed,
water, shade etc.
Foraging is major source of feeding for birds
Shelter is usually provided by temporary roofing
supported by ordinary poles
Stoking density: 300-400 birds per hectare At
present, almost outdated
23

24. Commonly used by small scale producers
Birds are half way reared in houses and half way
on ground or range
Birds are confined to houses in night or as per
the need, they are also given access to runs
Houses may be simple house, thatched roof,
littered earth floor or slatted
Provides protection from inclement weather
predators and shade
Stocking density: 4-5 birds m.sq. in houses
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25. Deep Litter System/built-up litter
Poultry birds are kept in large pens on floor,
mainly for broilers Floor is covered with litters,
such as straw, saw dust or leaves up to depth of
2-3 inches.
Bird density: 5-7 birds per square meter
Easy assess for feed, water, egg collection,
provide good protection.
Disadvantage: Require high quality liter and litter
born diseases.
25

26. Cage System
Recommended Floor space
Chick (0 to 8 weeks) 0.3 Sq.ft
Grower (9 to 16 weeks) 0.5
Sq.ft =
Layer (Above 17 weeks) =
0.6 Sq.ft
 At present, 75% of commercial layers in
the world are kept in cages
 Scientific managemental practices can
be followed.
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27.  Land area : 3000 sq feet
 Construction area : 2500 sq feet
 Type of construction : Brooder house/Intensive type
 Cost of construction : 10,00,000Rs.
 Layout of poultry house :
• Poultry house should be located in elevated and there should nit be any
water logging condition.
• The poultry house should be located in such way hat long axis in east-
west direction to prevent direct sunlight
27

28. Body Development
Rearing
Brooding incubation
Artificial
Natural
28

29. :-
1.Ventilation:-
• 1% drop in oxygen there is 5% reduction in hatchability.
• co₂ level above 0.5% in the setter reduce hatchability and completely lethal at 5.0%.
2.Humidity:-
• 55-65% relative humidity is sufficient
• It is for avoiding dehydration of chicks.
3.Space:-
• The feeding space each chick should get a minimum 2 inch for three weeks.
• 3 inch upto 6 weeks
• 4 inch upto 12 weeks.
watering space:-
• Should be 0.50-0.60inch
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30. 4.Lighting:-
• 24 hour of lighting is necessary.
• 40 watt bulb is sufficient for this.
5.Temperature:-
• Maintain physiological zero temperature.
• The physiological zero for chicken egg is about 75°F.
6.Positon of eggs:-
• Eggs should be held with their
broad ends up.
7.Turning od Eggs:-
• Eggs should be turn atleast 8 time a day.
Broad End
30

31. 31
• Poultry vaccines are biological products that induce an immune response to
specific disease – causing agents.
• Depending on the vaccine hey can be administered in various ways.
• Depending on the type of antigen in the vaccine, the bird’s immune system will
react, creatig a “memory” response of antibodies and immune cells.
• The more bird is exposed to the same antigen, he greater the antibody response
and resulting protection.
• This is the reason why many flocks are vaccinated multiple times for the same
disease – to maximize the immune system’s response.

32. 32
SI.No. Age in days Types of vaccine
1 0 days Mareks’vaccine
2 5-7 day RDVF/LaSota
3 14-16 days IBD vaccine
4 20 days IB vaccine
5 26 days IBD vaccine
6 30 days LaSota vaccine
7 56 days RDVK/R2B

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Feeders
Drinkers
Cages
Lighting
Incubator
Vaccinator & Medication
Dispensers

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Drinker Feeder Feeder
Cages & Lighting Vaccinator

35. 35
Processing and
marketing
Growth and
development
Vaccination and
health
management
Feeding and
watering
management
Procurement of
chicks and
brooding
Housing
construction
Selection

36. o Capacity/No. of birds : 2000 birds
o Supplier : Lakshmi poultry
o Cost of chicks : 80,000Rs.
o Miscellaneous assets : Electrical wiring, bore well,
motor 3HP,water purifier
36

37. 1. Automatic feeding system
2. Automatic egg collection
3. Ventilation and cooling system
4. Water treatment system
5. LED lighting
6. Automatic climatic control system
37

38. o Water:
• As a general rule , a chicken requires between 0.5% liter of water per day .
o Cost estimates:
water purifier = 15,000Rs.
water & feeding = 40,000Rs.
electricity wiring = 25,000-35,000Rs.
o Sources of utilities :
• For water requirement bore well is used which costs about 60,000Rs.
38

39. o Transport includes :
• Inbound transport = is all about
receiving
• Outbound transport = focuses on
delivery
Both the transportation is done
through the refrigerated trucks.
39

40. 40
o Feed : medicine and vaccines , veterinary
institutes.
o Water : Energy sources
o Bedding material : cleaning and
disinfecting material use.
o Procurement : Topper Broiler pre-starter
crumble
o Cost of row material = 20,000Rs.

41. • Nutrient availability: affected by the fiber content, fat content, and amino
acid balance
• Feed palatability: affected by the moisture content, contaminants, feed
preparation, and color or light reflections
• The content of growth inhibitors or undesirable chemicals or pigments
• The cost & market availability of feedstuffs
• Poultry feed is made up of complex ingredients composed of
carbohydrate(70%), protein(17-20%), fat(3-5%), and ash & minerals(5%).
41

42. 42
o Man power :
requirement of man power is 3 well trained and have
sufficient knowledge regarding the poultry.
o Monthly salary of labour :
1 labour per Month = 9,000
3 labour per Month = 3 x 9,000
= 27,000Rs.
o Then , per year 3 labour = 3,24,000Rs.

43. 43
• Sales revenue = 12,80,000Rs.
• Product Mix = Diversification strategy
• Distribution Channel= Direct sales Whole Sale Processor
• Product standard = Refers to the set of guidelines and regulations that
dictate the quality and safety of Poultry products.
• Health and welfare
• Food Safety
• Labelling
• Environment stability
• The input – output ratio would be 1:2.

44. 38
Production Transport Processing Packaging Storage Retailing

45. 45
Sales promotion devices
• By giving visiting cards to existing buyers.
• Packaging
• Sampling
• Discounts and special offers
Proposed Market Research
• Target market
• Competitor analysis
• Consumer behavior
• Product development
• Pricing strategy
• Marketing strategy

46. 46
Particulars Amount ( Rs.)
Cost of chicks 80,000
Shed cost 6,00,000
Mess 35,000
Water and feeling equipment 40,000
Water purifier 15,000
Bore well 60,000
Motor 3HP 20,000
Electrical wiring 25,000
Field lease 85,000
Miscellaneous expenses 40,000
Total cost 10,00,000

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S.No. Particulars Amount (Rs.)
1 Promoter contribution 2,00,000
2 Bank finance 8,00,000
Total 10,00,000
Means of finance : Term loan
S.No. Particulars Amount (Rs.)
Working capital
Total working capital
required
9,20,000

48. 48
S.No. Particulars Year 1 Year 2
1 Total installed capacity per year (Kgs) 4,000 4,500
2 No. of production batch in year 4 4
3 Total install capacity 16,000 18,000
4 Capacity utilization 80% 80%
5 Actual capacity
In Kgs
12,800 14,400
6 Selling price per Kgs 100 100
7 Total revenue / year 12,80,000 14,40,000

49. 49
S.No. Particulars Year 1 Year 2
Feed cost
1 Feed cost / Day / Chicks 1,200 1,400
2 Number of Chick’s 1 1
3 No. of days in a year 300 300
Total feed cost 3,60,000 4,20,000
S.No. Particulars Year 1 Year2
Labour cost
Man power required 3 3
Salary/month 9,000 9,000
Total salary 3,24,000 3,24,000
Vetarnary aid & medicine per year 2,00,000 2,20,000
Electric cost per year 36,000 39,600

50. 50
Particulars Projected
Sales revenue 12,80,000
Variable cost
Feed cost 3,60,000
Medicine cost 2,00,000
Total 5,60,000
Contribution 7,20,000
Fixed cost
Salaries 3,24,000
Electricity charge 36,000
Interest 1,06,000
Depreciation 1,00,000
Total 5,66,000
Break even point 78.68%

51. 51
Break Even analysis = Fixed cost
Sales projected – Variable cost
X 100
5,66,000
12,80,000-5,60,000
=78.61%
X 100
=

52. 52