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Strategy Frameworks
summary
with refinement of porter’s strategies
Porter’s Generic Strategies
• suitable for big companies and not
suitable for small companies
• aim: reduce costs per unit throughout
value chain encompassing all
functional groups (finance, purchase,
marketing, inventory etc..)
• price sensitive customers
• market is big, standardized products
• incompatible with the simultaneous
adoption of other strategies (isolation
of other strategies)
• computes with other cost leadership
or differentiation or differentiation
with focus
• suitable for big companies and not
suitable for small companies
• aim: differentiation with attributes
throughout predominant intensity in
any one or several of the functional
groups (finance, purchase, marketing,
inventory etc..)
• relatively price intensive customers
• market is competitive or saturated
• may do so in isolation of other
strategies or in conjunction with
focus strategies (requires more initial
investment)
• suitable for big companies in
conjuction with DIFFERENTIATION or
suitable for small companies
• aim: differentiation with attributes
throughout predominant intensity in
any one or several of the functional
groups (finance, purchase, marketing,
inventory etc..) in certain segments
• price intensive customers
• market size is small
• suitable for big companies with
DIFFERENTIATION or suitable for
small companies
• aim: cost reduction in some segments
• price intensive customers
• market size is small
to choice which strategies
regarding :
- company size
- company’s access to
resources
- industry and competitive
analysis
Porter’s Diamond Model
to choice which strategies
regarding :
- company size
- company’s access to
resources
- industry and competitive
analysis
Porter’s Diamond Model Stages
Porter’s Five Forces
to analyse the level of
competition within an industry
- …
Porter’s Value Chain
the appropriate level to create a
value chain
- business level

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Porter's strategies (generic strategies, five forces, diamond model) with refinement

  • 2. Porter’s Generic Strategies • suitable for big companies and not suitable for small companies • aim: reduce costs per unit throughout value chain encompassing all functional groups (finance, purchase, marketing, inventory etc..) • price sensitive customers • market is big, standardized products • incompatible with the simultaneous adoption of other strategies (isolation of other strategies) • computes with other cost leadership or differentiation or differentiation with focus • suitable for big companies and not suitable for small companies • aim: differentiation with attributes throughout predominant intensity in any one or several of the functional groups (finance, purchase, marketing, inventory etc..) • relatively price intensive customers • market is competitive or saturated • may do so in isolation of other strategies or in conjunction with focus strategies (requires more initial investment) • suitable for big companies in conjuction with DIFFERENTIATION or suitable for small companies • aim: differentiation with attributes throughout predominant intensity in any one or several of the functional groups (finance, purchase, marketing, inventory etc..) in certain segments • price intensive customers • market size is small • suitable for big companies with DIFFERENTIATION or suitable for small companies • aim: cost reduction in some segments • price intensive customers • market size is small to choice which strategies regarding : - company size - company’s access to resources - industry and competitive analysis
  • 3. Porter’s Diamond Model to choice which strategies regarding : - company size - company’s access to resources - industry and competitive analysis
  • 5. Porter’s Five Forces to analyse the level of competition within an industry - …
  • 6. Porter’s Value Chain the appropriate level to create a value chain - business level