Team Digby creates sensor products and aims to satisfy customers better than competitors in areas like accessibility, awareness, price, performance, size, and reliability. Their mission is to become the number one sensor company chosen worldwide. Each member leads a department - Royce leads R&D, Jensen leads Marketing, Cannon leads Production, Trementozzi leads Finance, Craft leads HR. They struggled early on but adapted their strategy and increased automation, employee satisfaction, and quality to become highly successful.