The document summarizes a startup called Wirelawyer that aims to connect small and mid-sized law firms through an online platform. It notes that 74% of lawyers work in small to mid-sized law firms but they lack technology infrastructure and affordable marketing and lead generation solutions. Wirelawyer aims to be the largest virtual law firm by providing these connections through a tiered premium subscription model. It has shown early traction with conversion rates around 42% and weekly growth of 23%. The founders have relevant experience and the company has advisors from legal and technology backgrounds. They are seeking $750k in funding for expenses and infrastructure to continue growing the platform.

1. Contact: matthew@wirelawyer.com

2. Changing Landscape: Small to Mid-sized Law (SML) Increasing
• 74% of lawyers in private
practice work in a SML.
• SML revenue is $147 billion a year.
• SML growth is on the rise.

3. Problem:
• SMLs have become increasingly fragmented and hyper-specialized...
• They have almost ZERO technology infrastructure.
• Marketing is expensive and inaccessible for the vast
majority of SMLs…
• Lead generation solutions are additionally noisy and inefficient.

4. Solution:
Largest
Virtual Law Firm

5. Our product

10. Traction:
42%
Conversion
23%
Week over week growth
25,000+
Connections made
1:1.2
Peer to peer growth

11. Press: “The LinkedIn for Lawyers”

12. Business Model: Tiered Premium Subscription
Example: Bankruptcy Leads ($2000 Avg. Billing)
Think of lawyer2lawyer referrals as super leads!

13. Revenue Streams:
Tiered
Subscription
Attorney
Partnership
Fees
Strategic
Partnerships

14. Strategic Partnerships:

15. Competitive Matrix

16. Use of Funds: $750k raise – 12+ months runway
$65.3K
MONTHLY
EXPENSES
+
$40K
Technical &
ONE TIME
SPEND
Equipment
Infrastructure

17. Team:
Matthew Tollin, Co-founder & CEO
• Lawyer at Cleary, Gottlieb, Steen & Hamilton
• General Counsel of NYC Media Group
• Founder of Liberty Legal, a SML consumer advocacy firm
• BA @ Georgetown, JD @ Harvard Law
Sohan Jain, Co-founder & CTO
• Worked at Hulu, Facebook, and MOAT
• Launched 3 Day Startup Cornell
• BS in Computer Science @ Cornell University
Roger Wong, Co-founder & CMO
• Creative Director at Digitas, Grey, & Ogilvy
• Co-founder of digital advertising agency ITC
• BA @ College of William & Mary

18. Advisors:
Sergio Fernández de Córdova
• Co-founded Innovators Fund
• Co-founded Fuel Outdoor Holdings
• Co-Chairman of the G8 Young Summit
Charles Nesson
• Harvard Law School William F. Weld Professor of Law
• Co-Director of the Harvard Berkman Center
for Internet & Society
Aniq Rahman
• President of Moat
• CEO of Instinctiv
Charles Ogletree
• Harvard Law School Jesse Climenko Professor of Law
• Prominent legal theorist
• Award winning writer
Tim Stanley
• Founder/CEO of Justia
• Co-Founder of Findlaw

19. Investors & Professional Advisors:
$475k
$275k
subscribed
open

20. financials available upon request.
Contact: matthew@wirelawyer.com