SlideShare a Scribd company logo
STRENGTHS: 
•Editing 
•Creative camera work 
•Location 
•Organisation 
We want to let people know that this 
is a record company that is 
specialised only in the area of Indie 
music. 
That will help us to get more people to 
look at some other similar artists and 
music that they like. Thus, promoting our 
company. 
Meaning : Leading Indie 
company. 
- We produce the best Indie 
music. 
Bridges // Broods 
TARGET AUDIENCE: GENRE: INDIE POP 
•MALE & FEMALE 
•13 TO 30 Years of age 
•ALL ETHNICITY 
ARTIST: 
•Europe Countries – Asia are not 
into Indie music as much as people 
BROODS 
in European countries. 
BROTHER & SISTER DUO 
Caleb Nott - Georgia Nott 
First album released: 
22 August 2014 – EVERGREEN
Brief Outline of Proposal: 
BRIEF OUTLINE: 
INDIE POP GENRE MV 
NARRATIVE 
LOCATION 
NARRATIVE: 
IT IS ABOUT 2 FRIENDS 
THEY ARE DRIFTING APART 
EVENTUALLY THEY ARE BOTH 
CUTTING OUT ALL THE 
CONNECTIONS WITH EACH 
OTHER 
Music Video: 
-Colourful (Memory) 
-Cool and dark colours (Reality) 
-Sunny (Mood & Atmosphere) 
-Windy / Dark (Mood & Atmosphere)
DETAILED OUTLINE: 
PROPS 
LOCATION 
COSTUME 
LIGHTING 
MAKE UP/HAIR 
CASTING/ACTING
PROPS: 
• PHOTOGRAPHS 
• MATCHES 
• TENT 
• FAIRY LIGHTS 
• CAMERA 
• FLOWERS 
• METAL BIN
LOCATION: 
OUTDOORS:
OUTDOORS: 
INDOOR: Bedroom 
Chalk Pits
COSTUMES: 
•SCHOOL UNIFORMS 
•COLOURFUL BRIGHT CLOTHING 
•SCARVES 
•FRIENSHIP BRACELETES 
•DARK/BLACK CLOTHES
LIGHTING 
Lighting will be: 
-Natural 
-Soft and Hard Lighting
MAKE UP/HAIR 
Make up: 
Natural 
-Younger 
MATURE 
-eyeliner, 
lipstick 
Hairstyle: 
Natural 
-Straighten 
-Wavy 
-Tied up into a 
simple quirky 
hair style 
Make up: 
-Natural 
-younger age 
Mature 
-Eyeliner, 
Lipstick 
Hair: 
-Natural 
-Quirky Hair 
style
HANAKO BROWN 
17 
Background: 
Dance and drama 
Role in the Music Video: 
-Main Singer 
-Main actress 
-18 years old 
ELLIE CUTHBERT 
15 
Background: 
Drama 
Role in the Music Video: 
-Actress (Best Friend) 
-18 years old 
/ ACTING
CONTENT: 
• NARRATIVE: 
• This story will be mainly showing the memory/journey of a 
friendship. 
• Breaking the connection with each other. 
• Shown as flashback from the singer’s (Hanako) memory. 
• The present will be shown first then flashback from when they are 
still teenagers to them growing up as adult. 
• Friendship is slowly falling apart and to the point that neither of 
them wanted to save it anymore. 
• The singer will then burn all the pictures they took together to show 
that this friendship has come to an end and she will not look back at 
it ever again and it is time to move on.
TECHNICAL 
• Multi-camera 
• Variety of shots 
• Lots of shots to work with 
• Final cut pro 
• Fast and slow paced editing 
• Bright lights 
• Show changing time periods and moods 
• Filters
Andrew Goodwin's Theory: 
Lyrics and Visuals: 
‘If any word that I said, Could have made you forget’ 
‘Burning all the bridges’ 
We will be 
illustrating the 
lyrics in the music 
video using our 
narrative plot. 
‘Can we forget about it’ 
-Showing that their 
friendship has been 
shattered, so it is a 
rhetorical question. 
The answer is No.
Music and Visuals: 
- 
Amplifying (Pace) 
-Cutting Visuals in time to the music 
-Shot count & bpm is relevant 
Genre Exists: 
Location 
& 
Narrative 
based 
Artist Close Ups: 
Artist is strongly featured. 
-Artistic branding 
-Celebrity making 
-Artistic portrayal 
-Implications on looking good
Voyeurism: 
INTIMATE 
LOCATION 
BEDROOM
CD COVER/ADVERT 
Black and white 
Often artist close up 
Bold text 
Location shot
Key Success Factors 
WEATHER 
The weather that we 
require are windy and 
sunny or a bit of both. 
But a rainy day will not 
help at all with the 
filming. It might delay 
the filming schedule. 
The actress will have 
to turn up on time, 
otherwise they will 
delay the filming 
schedule and may not 
be able to finish 
filming the music 
video the way we 
wanted to. 
We have to make 
sure all the props are 
ready, otherwise we 
wouldn’t get the 
effects that we 
wanted.
Timescale 
After commissioning: 
• Storyboard – 1 day 
• Shot list – 1 day 
• Production schedule – 2 
days 
• Risk Assessment – 2 days 
• Test shoots – 1 day at any 
time 
• Filming block – 10 days- 
2weeks 
• Editing – 2 weeks
THANK YOU FOR LISTENING… 
ANY QUESTIONS? 

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Pitch

  • 1.
  • 2. STRENGTHS: •Editing •Creative camera work •Location •Organisation We want to let people know that this is a record company that is specialised only in the area of Indie music. That will help us to get more people to look at some other similar artists and music that they like. Thus, promoting our company. Meaning : Leading Indie company. - We produce the best Indie music. 
  • 3. Bridges // Broods TARGET AUDIENCE: GENRE: INDIE POP •MALE & FEMALE •13 TO 30 Years of age •ALL ETHNICITY ARTIST: •Europe Countries – Asia are not into Indie music as much as people BROODS in European countries. BROTHER & SISTER DUO Caleb Nott - Georgia Nott First album released: 22 August 2014 – EVERGREEN
  • 4. Brief Outline of Proposal: BRIEF OUTLINE: INDIE POP GENRE MV NARRATIVE LOCATION NARRATIVE: IT IS ABOUT 2 FRIENDS THEY ARE DRIFTING APART EVENTUALLY THEY ARE BOTH CUTTING OUT ALL THE CONNECTIONS WITH EACH OTHER Music Video: -Colourful (Memory) -Cool and dark colours (Reality) -Sunny (Mood & Atmosphere) -Windy / Dark (Mood & Atmosphere)
  • 5. DETAILED OUTLINE: PROPS LOCATION COSTUME LIGHTING MAKE UP/HAIR CASTING/ACTING
  • 6. PROPS: • PHOTOGRAPHS • MATCHES • TENT • FAIRY LIGHTS • CAMERA • FLOWERS • METAL BIN
  • 9. COSTUMES: •SCHOOL UNIFORMS •COLOURFUL BRIGHT CLOTHING •SCARVES •FRIENSHIP BRACELETES •DARK/BLACK CLOTHES
  • 10. LIGHTING Lighting will be: -Natural -Soft and Hard Lighting
  • 11. MAKE UP/HAIR Make up: Natural -Younger MATURE -eyeliner, lipstick Hairstyle: Natural -Straighten -Wavy -Tied up into a simple quirky hair style Make up: -Natural -younger age Mature -Eyeliner, Lipstick Hair: -Natural -Quirky Hair style
  • 12. HANAKO BROWN 17 Background: Dance and drama Role in the Music Video: -Main Singer -Main actress -18 years old ELLIE CUTHBERT 15 Background: Drama Role in the Music Video: -Actress (Best Friend) -18 years old / ACTING
  • 13. CONTENT: • NARRATIVE: • This story will be mainly showing the memory/journey of a friendship. • Breaking the connection with each other. • Shown as flashback from the singer’s (Hanako) memory. • The present will be shown first then flashback from when they are still teenagers to them growing up as adult. • Friendship is slowly falling apart and to the point that neither of them wanted to save it anymore. • The singer will then burn all the pictures they took together to show that this friendship has come to an end and she will not look back at it ever again and it is time to move on.
  • 14. TECHNICAL • Multi-camera • Variety of shots • Lots of shots to work with • Final cut pro • Fast and slow paced editing • Bright lights • Show changing time periods and moods • Filters
  • 15. Andrew Goodwin's Theory: Lyrics and Visuals: ‘If any word that I said, Could have made you forget’ ‘Burning all the bridges’ We will be illustrating the lyrics in the music video using our narrative plot. ‘Can we forget about it’ -Showing that their friendship has been shattered, so it is a rhetorical question. The answer is No.
  • 16. Music and Visuals: - Amplifying (Pace) -Cutting Visuals in time to the music -Shot count & bpm is relevant Genre Exists: Location & Narrative based Artist Close Ups: Artist is strongly featured. -Artistic branding -Celebrity making -Artistic portrayal -Implications on looking good
  • 18. CD COVER/ADVERT Black and white Often artist close up Bold text Location shot
  • 19. Key Success Factors WEATHER The weather that we require are windy and sunny or a bit of both. But a rainy day will not help at all with the filming. It might delay the filming schedule. The actress will have to turn up on time, otherwise they will delay the filming schedule and may not be able to finish filming the music video the way we wanted to. We have to make sure all the props are ready, otherwise we wouldn’t get the effects that we wanted.
  • 20. Timescale After commissioning: • Storyboard – 1 day • Shot list – 1 day • Production schedule – 2 days • Risk Assessment – 2 days • Test shoots – 1 day at any time • Filming block – 10 days- 2weeks • Editing – 2 weeks
  • 21. THANK YOU FOR LISTENING… ANY QUESTIONS? 