Music Video Analysis
•Download as PPTX, PDF•
0 likes•414 views
Lana Del Rey's "Video Games" music video was released in 2011 and directed by Lana Del Rey and Ben Coughlan. The indie, concept-based video uses dull imagery and color changes to match the song's slow, moody themes. Scenes include close-ups of Lana Del Rey as well as young urban skateboarders and the Hollywood Hills to represent different American lifestyles united under one flag. The target audience is seen as young people aged 15-20 who can relate to the young actors portrayed in the video.
Report
Share
Report
Share
Recommended
DIVERSECHARACTERBIO2016
Diverse Character (DC) is an independent hip hop artist from Trenton, NJ who creates diverse music inspired by artists like Jimi Hendrix, The Doors, and Nas. His music won him the 2015 Underground Music Award for 'Artist to Watch.' DC has opened for artists like Rich Homie Quan and has released his first EP called Golden Memories. Currently based in Denver, CO, DC continues working on intense, unique projects and building his career independently.
Digipak Analysis
The document analyzes the digipaks of albums by Jay-Z, Eminem, and Rihanna. It discusses how the artwork, fonts, and imagery used on each digipak relates to the vibe and themes of the music on the corresponding album. For Jay-Z's album, the spray painted artwork depicts him as rebellious. Eminem is represented as both professional and intimidating. Rihanna is shown as romantic through her hair color and images of roses, but also dangerous if mistreated. Common symbols and themes between each artist's digipak and music videos are identified.
Digipak Analysis
Lady Gaga's debut studio album "The Fame" is summarized as follows:
The album was released in 2008 through Interscope Records. It features a synthpop and dance-pop style influenced by 1980s pop music. The album cover depicts Lady Gaga wearing black goggles with diamond reflections, looking sensuous against a dark background to draw attention to her image as the solo artist. The cover won a Grammy for Best Electronic/Dance Album.
Pitch
Daze is a 16-year-old artist who writes lyrics and produces music in his bedroom. He gained attention with a successful independently released EP and was subsequently signed to Dirty Hit Records. The proposed music video would be for Daze's debut single "Heathens" and feature locations that reflect his background and personality, including Camden where his music career began. It would have a low production value given it is his first video but utilize various camera shots and position Daze both centered and off-center in frames to tell a narrative drawing on themes of teenage loneliness and self-discovery.
Magazine advert analysis DONE
The document analyzes magazine advertisements for three albums: Kings of Leon's _Only By The Night_, Florence + The Machine's _Lungs_, and Adele's _21_. The summaries are similar - they include the album art, band/album names, popular songs on the album to entice fans, and information on where to purchase. The analyses conclude the ads are simplistic and provoke curiosity to learn more about the albums.
Final pitch
This document outlines a proposal for an indie pop music video. It will tell the narrative story of two friends drifting apart over time. Scenes will show their friendship memories in colorful, nostalgic flashbacks contrasting with darker, colder scenes of their reality. The music video will feature the brother-sister duo Broods and depict the friendship ending as the main singer burns photographs of them together, symbolizing moving on from the broken connection. Precise plans are provided for locations, costumes, lighting, casting, and a timeline to film and edit the video over 2-3 weeks.
Goodwin’s theory
This document summarizes Goodwin's theory as it applies to the music videos for "Uptown Funk" by Mark Ronson featuring Bruno Mars and "Bills" by Lunchmoney Lewis. For "Uptown Funk", the video demonstrates characteristics of the pop/dance genre through its dance routine and repetitive lyrics. It also emphasizes clapping along to the beat and having a good time. For "Bills", the video shows a relationship between the lyrics and visuals by depicting the jobs mentioned in the lyrics. It also includes close-ups of the artist as demanded by record labels to increase their importance and presence.
Media presentation
Katy Heart is a 19-year-old female indie pop artist from London who gained popularity through YouTube and small bar performances before being signed to Rough Trade records. Her musical and style influences include Kate Nash, Florence and the Machine, and Ellie Goulding. For her music video, she has chosen Florence and the Machine's "Ghosts" due to its blend of indie and pop genres. She proposes filming in a natural woodland setting to reflect the song's themes while also showing her girly style through flowers, candles, and close-ups that fulfill the record label's demands to feature the artist prominently.
Recommended
DIVERSECHARACTERBIO2016
Diverse Character (DC) is an independent hip hop artist from Trenton, NJ who creates diverse music inspired by artists like Jimi Hendrix, The Doors, and Nas. His music won him the 2015 Underground Music Award for 'Artist to Watch.' DC has opened for artists like Rich Homie Quan and has released his first EP called Golden Memories. Currently based in Denver, CO, DC continues working on intense, unique projects and building his career independently.
Digipak Analysis
The document analyzes the digipaks of albums by Jay-Z, Eminem, and Rihanna. It discusses how the artwork, fonts, and imagery used on each digipak relates to the vibe and themes of the music on the corresponding album. For Jay-Z's album, the spray painted artwork depicts him as rebellious. Eminem is represented as both professional and intimidating. Rihanna is shown as romantic through her hair color and images of roses, but also dangerous if mistreated. Common symbols and themes between each artist's digipak and music videos are identified.
Digipak Analysis
Lady Gaga's debut studio album "The Fame" is summarized as follows:
The album was released in 2008 through Interscope Records. It features a synthpop and dance-pop style influenced by 1980s pop music. The album cover depicts Lady Gaga wearing black goggles with diamond reflections, looking sensuous against a dark background to draw attention to her image as the solo artist. The cover won a Grammy for Best Electronic/Dance Album.
Pitch
Daze is a 16-year-old artist who writes lyrics and produces music in his bedroom. He gained attention with a successful independently released EP and was subsequently signed to Dirty Hit Records. The proposed music video would be for Daze's debut single "Heathens" and feature locations that reflect his background and personality, including Camden where his music career began. It would have a low production value given it is his first video but utilize various camera shots and position Daze both centered and off-center in frames to tell a narrative drawing on themes of teenage loneliness and self-discovery.
Magazine advert analysis DONE
The document analyzes magazine advertisements for three albums: Kings of Leon's _Only By The Night_, Florence + The Machine's _Lungs_, and Adele's _21_. The summaries are similar - they include the album art, band/album names, popular songs on the album to entice fans, and information on where to purchase. The analyses conclude the ads are simplistic and provoke curiosity to learn more about the albums.
Final pitch
This document outlines a proposal for an indie pop music video. It will tell the narrative story of two friends drifting apart over time. Scenes will show their friendship memories in colorful, nostalgic flashbacks contrasting with darker, colder scenes of their reality. The music video will feature the brother-sister duo Broods and depict the friendship ending as the main singer burns photographs of them together, symbolizing moving on from the broken connection. Precise plans are provided for locations, costumes, lighting, casting, and a timeline to film and edit the video over 2-3 weeks.
Goodwin’s theory
This document summarizes Goodwin's theory as it applies to the music videos for "Uptown Funk" by Mark Ronson featuring Bruno Mars and "Bills" by Lunchmoney Lewis. For "Uptown Funk", the video demonstrates characteristics of the pop/dance genre through its dance routine and repetitive lyrics. It also emphasizes clapping along to the beat and having a good time. For "Bills", the video shows a relationship between the lyrics and visuals by depicting the jobs mentioned in the lyrics. It also includes close-ups of the artist as demanded by record labels to increase their importance and presence.
Media presentation
Katy Heart is a 19-year-old female indie pop artist from London who gained popularity through YouTube and small bar performances before being signed to Rough Trade records. Her musical and style influences include Kate Nash, Florence and the Machine, and Ellie Goulding. For her music video, she has chosen Florence and the Machine's "Ghosts" due to its blend of indie and pop genres. She proposes filming in a natural woodland setting to reflect the song's themes while also showing her girly style through flowers, candles, and close-ups that fulfill the record label's demands to feature the artist prominently.
Advertisements Analysis
This document analyzes and summarizes three different album advertisements. The first is for Jay-Z's album which uses a white and red color scheme to convey a chilled mood. The second is for Nelly's album which uses dark colors and his angry facial expression to suggest a rebellious theme. The third is for Jessie J's album which uses black and gold colors along with her powerful stare to portray an attitude of richness and power that relates to the album's title of "who you are".
Music powerpoint- The 1975
The document discusses various media representations of the band The 1975. It summarizes music videos for songs like "Robbers" that portray a moody, rebellious aesthetic through techniques like black and white coloring and retro cinematography. Social media platforms like Twitter, Instagram and the band's website are also analyzed for their use of a consistent pink/white color scheme and intriguing, minimalist visuals to engage fans. A negative review from a music critic highlighting the band's depictions of drug and alcohol use is contrasted with evidence of their large fanbase. Print media like magazine covers feature dominant images of the lead singer and reinforce the band's dark, indie image through techniques such as low-key lighting and moody facial
Music Video Pitch
The document discusses plans for a music video for the song "Everyday Was" by Black Milk featuring Mel. It will feature an artist named "XS Stax", a 19-24 year old black male, and possibly a black or white female artist. The video aims to show the struggles of the male artist's childhood in poor areas of London through a mix of performance shots in the studio and narrative shots conveying his background. Influences include other hip hop artists' gritty, nostalgia-evoking visual styles.
Evaluation- How is your media product similar to other media texts
Our webpage, music video, and CD cover are similar to those of artist N-Dubz in several ways. The webpage includes photos of the artists and advertisements for concerts. Both websites feature graffiti aspects and similar coloring. The music video uses cutaway shots between different scenes to tell a storyline, and depicts themes like cheating, drug dealing, and violence that are also shown in N-Dubz videos. The CD cover shows dark, neglected backgrounds meant to reflect the artists' council estate backgrounds in London, similar to other artists like Devlin who come from such backgrounds.
Media research 2
Lady Gaga had major commercial success from 2008-2009 which helped drive the revival and popularity of the electropop genre. Her album The Fame featured an electronic sound that drew from genres like electroclash. Korean pop music also became dominated by electropop influences from boy bands and girl groups during this time period. In the 21st century, electropop drew from earlier pioneers in the 1980s like Gary Numan and Soft Cell, who blended electronic and synthesizer music with pop.
Kanye West artist case study
Kanye West started his career as a music producer in Atlanta, gaining recognition for his "chipmunk soul" style. He found success producing for artists like Jay-Z and Alicia Keys before releasing his debut album in 2002. West maintains an unconventional artistic brand identity, with abstract imagery and no pictures of himself on album covers. His music videos also feature ambiguous and provocative concepts. Overall, West exercises significant creative control over his work and has established a controversial public persona, making himself the defining aspect of his brand.
Companies that produce & distribute rn b genre
This document discusses distributing and producing R&B music videos. It analyzes three famous R&B songs - Mariah Carey's "We Belong Together," Beyonce's "If I Were a Boy," and Jennifer Hudson's "If This Isn't Love." For each song, it identifies the record label that distributed the song and the producer. The producers discussed often work in R&B and related genres like hip hop and soul.
The 1975
The 1975 is a UK indie rock band known for their grunge-inspired style of dark, predominantly black clothing that reflects the darker themes in their music like sex, love, drugs, and death. Their album/single covers are designed in greyscale with dominance of black and white to suggest their music covers dark topics. Their music videos also follow this greyscale style and are often simple, performance-based recordings to maintain coherence within their signature house style.
Scavenger hunt
This document discusses an indie record store called Bull City Records in Durham, NC and its services for local artists. It notes that the store offers consignment to indie artists and that marketing reps from major labels have never visited. While events are normally held, there are currently no upcoming events due to COVID. The store would be suitable for a local indie artist's album release event, allowing an in-store performance and meet-and-greet with fans.
Lenny kravitz2
Lenny Kravitz is a multi-instrumentalist singer, songwriter, and record producer born in 1964. [1] He had success in the early 1990s with hits like "It Ain't Over Till It's Over" and has won four Grammys. [2] Kravitz tackles social issues in his music and has sold over 30 million records over his career. [3]
Shawna Fontenot - Retail Store Scavenger Hunt
This document discusses Flat Town Music Company, a music store in Ville Platte, Louisiana. It provides information on upcoming events at the store including a Mardi Gras themed event called "Mardi Gras Melange". The document also discusses that the store offers consignment to indie artists under certain stipulations and does not participate in Record Store Day. As an indie gospel artist, the reflection notes the store may not be suitable as it focuses more on genres like cajun, zydeco, and country music.
Retail store scavenger hunt
This document contains information from the website of Park Ave CDs in Orlando, Florida. It includes definitions of EPs and LPs, listings of specific albums and artists with their titles and formats. It also describes the store's offerings like in-store performances and exclusives, as well as their support for local indie artists through consignment.
Magazine Advert Analysis
This document analyzes magazine advertisements for three albums: Kings of Leon's "Only By the Night", Florence + the Machine's "Lungs", and Adele's "21". The summaries share common elements - the album art is prominently displayed, the artist and album name are above and below, and they mention some popular songs or awards to entice fans. Overall, the ads keep it simple while provoking curiosity about the albums.
Exploring goodwin’s theories in real media texts
Mr. Goodwin theorized that effective music videos demonstrate the genre, have a thought-out beat that aligns with the song, show the relationship between the song lyrics and visuals, include narrative and performance of the song, utilize technical aspects like lighting and color, make intertextual references, and encourage voyeurism. The document then provides examples of music videos that demonstrate these different elements of Goodwin's theory.
Exploring goodwin’s theories in real media texts
Mr. Goodwin theorized that effective music videos demonstrate the genre, have a thought-out beat that aligns with the song, show the relationship between the lyrics and visuals, include narrative and performance of the song, use technical aspects like lighting and color to set mood, make intertextual references to other media, and encourage voyeurism. The document then provides examples of music videos that demonstrate these different elements of Goodwin's theory.
Artist Case Study - Max Elmore
Tom began learning classical instruments and discovered synthesizers while working at a music store. He joined a band and began producing music and remixes, releasing two albums. He then focused on composing scores for films and games. Throughout his career he has maintained an electronic style while exploring different genres and focusing more recently on major film scores, receiving widespread critical acclaim for his work on films like Mad Max and Deadpool.
Digipak key terms and analysis
This document discusses different examples of digipaks and provides analysis of their design elements:
1) It examines digipaks from Domino Records, the label of indie band Arctic Monkeys. The digipak uses unusual colors and images of the band looking down to appeal to indie fans who don't want the band to become mainstream.
2) It analyzes Michael Jackson's digipaks released through Sony Music. These use generic pop fonts and silhouette images of Jackson dancing to appeal to his target audience and leverage his iconic style and moves without showing his face.
3) It provides insights into how digipak design reflects the artist's brand and aims to appeal to their target audience through visuals,
Director study
Director X, whose real name is Julien Christian Lutz, is a 41-year-old Canadian music video director of Trinidadian and Swiss descent known for "tweaking the letterbox format" in his music videos. He has directed videos for major artists like Rihanna, Drake, Justin Bieber, Kanye West, and Jay-Z. His signature style involves splitting the black screen horizontally or vertically at the beginning, giving his videos a surreal film-like quality. He often uses vibrant colors and slow pacing to set light-hearted or fantasy-like scenes for songs.
Star construction p!nk.docx
P!NK represents herself as rebellious through her music and image, which reflects the pop genre she works in. She is signed to Sony Music Entertainment labels LaFace Records and Arista Records. Over time, her image has changed from a rock icon portrayal in music videos like "Don't Let Me Get Me" to a more calm, narrative-focused image in recent videos like "Blow Me (One Last Kiss)". While she once depicted the stereotypical pop star lifestyle, P!NK's rebellious persona has evolved to be less stereotypical and more composed.
Questionnaire 13 oct
The document appears to be a survey about music preferences and expectations for a music video. It asks respondents about their age, gender, preferred music genres and reasons for enjoyment, and what they would expect or want to see in a music video for a pop song described as having elements of dancing, singing, bright colors, phone calls, and lip syncing to the lyrics "call me". The survey also asks how much respondents would enjoy the song if heard on the radio, what it makes them think of, and what media platform they use to watch music videos. It closes by asking about expected colors, props, and descriptions of what the main artist in the music video might look like.
Analysing music videos
This music video tells a narrative story of an elephant escaping from the zoo to find "paradise." It features no performance from Coldplay apart from at the very end, as part of the storyline. Using a narrative structure allows Coldplay, as a famous band, to create a video that will encourage discussion and re-watching to follow the story. The video feels like a movie with its opening titles, showing Coldplay's commercial success and large-scale productions.
Music Video Research by Will Moseling
This document provides summaries for 25 music videos. Each summary includes the name of the video, artist, genre, type of video, purpose of the video, and what is inspirational about it. The videos cover a wide range of genres including metal, rock, pop, hip hop, country, and indie music. Many aim to promote the artist or song, tell a story that relates to the lyrics, or use creative and symbolic imagery. Elements that are frequently cited as inspirational include creative concepts, powerful emotions conveyed, subliminal messages, and how videos gain exposure for indie artists.
More Related Content
What's hot
Advertisements Analysis
This document analyzes and summarizes three different album advertisements. The first is for Jay-Z's album which uses a white and red color scheme to convey a chilled mood. The second is for Nelly's album which uses dark colors and his angry facial expression to suggest a rebellious theme. The third is for Jessie J's album which uses black and gold colors along with her powerful stare to portray an attitude of richness and power that relates to the album's title of "who you are".
Music powerpoint- The 1975
The document discusses various media representations of the band The 1975. It summarizes music videos for songs like "Robbers" that portray a moody, rebellious aesthetic through techniques like black and white coloring and retro cinematography. Social media platforms like Twitter, Instagram and the band's website are also analyzed for their use of a consistent pink/white color scheme and intriguing, minimalist visuals to engage fans. A negative review from a music critic highlighting the band's depictions of drug and alcohol use is contrasted with evidence of their large fanbase. Print media like magazine covers feature dominant images of the lead singer and reinforce the band's dark, indie image through techniques such as low-key lighting and moody facial
Music Video Pitch
The document discusses plans for a music video for the song "Everyday Was" by Black Milk featuring Mel. It will feature an artist named "XS Stax", a 19-24 year old black male, and possibly a black or white female artist. The video aims to show the struggles of the male artist's childhood in poor areas of London through a mix of performance shots in the studio and narrative shots conveying his background. Influences include other hip hop artists' gritty, nostalgia-evoking visual styles.
Evaluation- How is your media product similar to other media texts
Our webpage, music video, and CD cover are similar to those of artist N-Dubz in several ways. The webpage includes photos of the artists and advertisements for concerts. Both websites feature graffiti aspects and similar coloring. The music video uses cutaway shots between different scenes to tell a storyline, and depicts themes like cheating, drug dealing, and violence that are also shown in N-Dubz videos. The CD cover shows dark, neglected backgrounds meant to reflect the artists' council estate backgrounds in London, similar to other artists like Devlin who come from such backgrounds.
Media research 2
Lady Gaga had major commercial success from 2008-2009 which helped drive the revival and popularity of the electropop genre. Her album The Fame featured an electronic sound that drew from genres like electroclash. Korean pop music also became dominated by electropop influences from boy bands and girl groups during this time period. In the 21st century, electropop drew from earlier pioneers in the 1980s like Gary Numan and Soft Cell, who blended electronic and synthesizer music with pop.
Kanye West artist case study
Kanye West started his career as a music producer in Atlanta, gaining recognition for his "chipmunk soul" style. He found success producing for artists like Jay-Z and Alicia Keys before releasing his debut album in 2002. West maintains an unconventional artistic brand identity, with abstract imagery and no pictures of himself on album covers. His music videos also feature ambiguous and provocative concepts. Overall, West exercises significant creative control over his work and has established a controversial public persona, making himself the defining aspect of his brand.
Companies that produce & distribute rn b genre
This document discusses distributing and producing R&B music videos. It analyzes three famous R&B songs - Mariah Carey's "We Belong Together," Beyonce's "If I Were a Boy," and Jennifer Hudson's "If This Isn't Love." For each song, it identifies the record label that distributed the song and the producer. The producers discussed often work in R&B and related genres like hip hop and soul.
The 1975
The 1975 is a UK indie rock band known for their grunge-inspired style of dark, predominantly black clothing that reflects the darker themes in their music like sex, love, drugs, and death. Their album/single covers are designed in greyscale with dominance of black and white to suggest their music covers dark topics. Their music videos also follow this greyscale style and are often simple, performance-based recordings to maintain coherence within their signature house style.
Scavenger hunt
This document discusses an indie record store called Bull City Records in Durham, NC and its services for local artists. It notes that the store offers consignment to indie artists and that marketing reps from major labels have never visited. While events are normally held, there are currently no upcoming events due to COVID. The store would be suitable for a local indie artist's album release event, allowing an in-store performance and meet-and-greet with fans.
Lenny kravitz2
Lenny Kravitz is a multi-instrumentalist singer, songwriter, and record producer born in 1964. [1] He had success in the early 1990s with hits like "It Ain't Over Till It's Over" and has won four Grammys. [2] Kravitz tackles social issues in his music and has sold over 30 million records over his career. [3]
Shawna Fontenot - Retail Store Scavenger Hunt
This document discusses Flat Town Music Company, a music store in Ville Platte, Louisiana. It provides information on upcoming events at the store including a Mardi Gras themed event called "Mardi Gras Melange". The document also discusses that the store offers consignment to indie artists under certain stipulations and does not participate in Record Store Day. As an indie gospel artist, the reflection notes the store may not be suitable as it focuses more on genres like cajun, zydeco, and country music.
Retail store scavenger hunt
This document contains information from the website of Park Ave CDs in Orlando, Florida. It includes definitions of EPs and LPs, listings of specific albums and artists with their titles and formats. It also describes the store's offerings like in-store performances and exclusives, as well as their support for local indie artists through consignment.
Magazine Advert Analysis
This document analyzes magazine advertisements for three albums: Kings of Leon's "Only By the Night", Florence + the Machine's "Lungs", and Adele's "21". The summaries share common elements - the album art is prominently displayed, the artist and album name are above and below, and they mention some popular songs or awards to entice fans. Overall, the ads keep it simple while provoking curiosity about the albums.
Exploring goodwin’s theories in real media texts
Mr. Goodwin theorized that effective music videos demonstrate the genre, have a thought-out beat that aligns with the song, show the relationship between the song lyrics and visuals, include narrative and performance of the song, utilize technical aspects like lighting and color, make intertextual references, and encourage voyeurism. The document then provides examples of music videos that demonstrate these different elements of Goodwin's theory.
Exploring goodwin’s theories in real media texts
Mr. Goodwin theorized that effective music videos demonstrate the genre, have a thought-out beat that aligns with the song, show the relationship between the lyrics and visuals, include narrative and performance of the song, use technical aspects like lighting and color to set mood, make intertextual references to other media, and encourage voyeurism. The document then provides examples of music videos that demonstrate these different elements of Goodwin's theory.
Artist Case Study - Max Elmore
Tom began learning classical instruments and discovered synthesizers while working at a music store. He joined a band and began producing music and remixes, releasing two albums. He then focused on composing scores for films and games. Throughout his career he has maintained an electronic style while exploring different genres and focusing more recently on major film scores, receiving widespread critical acclaim for his work on films like Mad Max and Deadpool.
Digipak key terms and analysis
This document discusses different examples of digipaks and provides analysis of their design elements:
1) It examines digipaks from Domino Records, the label of indie band Arctic Monkeys. The digipak uses unusual colors and images of the band looking down to appeal to indie fans who don't want the band to become mainstream.
2) It analyzes Michael Jackson's digipaks released through Sony Music. These use generic pop fonts and silhouette images of Jackson dancing to appeal to his target audience and leverage his iconic style and moves without showing his face.
3) It provides insights into how digipak design reflects the artist's brand and aims to appeal to their target audience through visuals,
Director study
Director X, whose real name is Julien Christian Lutz, is a 41-year-old Canadian music video director of Trinidadian and Swiss descent known for "tweaking the letterbox format" in his music videos. He has directed videos for major artists like Rihanna, Drake, Justin Bieber, Kanye West, and Jay-Z. His signature style involves splitting the black screen horizontally or vertically at the beginning, giving his videos a surreal film-like quality. He often uses vibrant colors and slow pacing to set light-hearted or fantasy-like scenes for songs.
Star construction p!nk.docx
P!NK represents herself as rebellious through her music and image, which reflects the pop genre she works in. She is signed to Sony Music Entertainment labels LaFace Records and Arista Records. Over time, her image has changed from a rock icon portrayal in music videos like "Don't Let Me Get Me" to a more calm, narrative-focused image in recent videos like "Blow Me (One Last Kiss)". While she once depicted the stereotypical pop star lifestyle, P!NK's rebellious persona has evolved to be less stereotypical and more composed.
Questionnaire 13 oct
The document appears to be a survey about music preferences and expectations for a music video. It asks respondents about their age, gender, preferred music genres and reasons for enjoyment, and what they would expect or want to see in a music video for a pop song described as having elements of dancing, singing, bright colors, phone calls, and lip syncing to the lyrics "call me". The survey also asks how much respondents would enjoy the song if heard on the radio, what it makes them think of, and what media platform they use to watch music videos. It closes by asking about expected colors, props, and descriptions of what the main artist in the music video might look like.
What's hot (20)
Evaluation- How is your media product similar to other media texts
Evaluation- How is your media product similar to other media texts
Companies that produce & distribute rn b genre
Companies that produce & distribute rn b genre
Similar to Music Video Analysis
Analysing music videos
This music video tells a narrative story of an elephant escaping from the zoo to find "paradise." It features no performance from Coldplay apart from at the very end, as part of the storyline. Using a narrative structure allows Coldplay, as a famous band, to create a video that will encourage discussion and re-watching to follow the story. The video feels like a movie with its opening titles, showing Coldplay's commercial success and large-scale productions.
Music Video Research by Will Moseling
This document provides summaries for 25 music videos. Each summary includes the name of the video, artist, genre, type of video, purpose of the video, and what is inspirational about it. The videos cover a wide range of genres including metal, rock, pop, hip hop, country, and indie music. Many aim to promote the artist or song, tell a story that relates to the lyrics, or use creative and symbolic imagery. Elements that are frequently cited as inspirational include creative concepts, powerful emotions conveyed, subliminal messages, and how videos gain exposure for indie artists.
The Kooks - Naive
The music video for "Naive" by The Kooks follows the lead singer as he searches for his ex-girlfriend in a nightclub. Through flashbacks, the turbulent relationship is shown, including scenes of her drinking and trying to kiss his friend. At the end, he finds her leaving the bathroom with another man. The video uses various camera shots like dolly, mid, and over-the-shoulder to immerse the viewer in the narrative and relationship drama.
The Kooks - Naive
The music video for "Naive" by The Kooks follows the lead singer as he walks through a nightclub, reflecting on a turbulent relationship through flashbacks. Scenes show the couple arguing and the girl drinking heavily. Towards the end, the singer finds the girl leaving the bathroom with another man, fueling his anger. The video concludes with the band letting the girl walk away, suggesting the singer is letting go of the relationship.
Music Video
This music video for Lana Del Rey's song "Young and Beautiful" is primarily performance-based, with many close-ups of Del Rey singing. There is some relationship between the lyrics and visuals when shots focus on Del Rey during certain lines. The dark color scheme and blurry effects amplify the melancholic tone of the music. References are made to the film The Great Gatsby, for which the song was created. Overall it follows conventions of Del Rey's style and genre through its visual motifs, treatment of the female body, and focus on the artist's performance.
Andrew goodwin’s Music Video Conventions
Andrew Goodwin identifies three relationships between music videos and songs: illustration, contradiction, and amplification. Videos can illustrate lyrics by displaying them, contradict lyrics through opposing visuals, or amplify lyrics by enhancing their message. Goodwin also discusses three relationships between visuals and music: illustration, contradiction, and amplification. Different genres like rap, pop, rock, and R&B employ distinct styles and conventions in their music videos. Intertextual references, iconic artist images, and voyeurism are other elements analyzed in Goodwin's examination of music video conventions.
Music video analysis
This document discusses music video conventions for different genres including rap, soul, and indie music. For rap conventions, it notes elements like casual clothing, tattoos, depictions of drugs/violence/females, direct camera contact, use of props, and showing emotions. For soul music, it outlines narratives, dull colors, slow pacing, lack of effects, and peaceful themes. Indie conventions include low budgets, close-up shots, simple editing, slow movement, narratives, and two main characters. Examples are provided for each genre.
Music genre conventions
The document discusses several indie pop artists and analyzes similarities and differences in their music videos, websites, and album packaging. It examines videos by Billie Eilish, Lana Del Rey, Twenty One Pilots, and Foster the People, noting similarities like the inclusion of artist performances but differences in narratives, settings, costumes, and cinematography. Analysis of the artists' websites finds basic information is shared but layouts and designs vary. While album digipacks all feature basic details, their designs, colors, and inclusion of photos differ.
Media music video analysis final
The music video for Lorde's "Team" is directed by Lorde and depicts a society of acne-faced teenagers ruled by Lorde in an abandoned building, with camera shots that create an eerie and mysterious atmosphere to represent Lorde's hometown in a way not typically shown in mainstream media. Scenes show a new member being initiated through a series of tests and interactions with other teenagers in the dystopian setting.
Music video analysis
The document summarizes Andrew Goodwin's theory on characteristics commonly found in music videos. Some key points include:
1) Music videos often demonstrate genre characteristics through their visuals, such as stage performances for metal videos and dance routines for boy bands.
2) There is frequent emphasis on notions of looking and voyeuristic treatment of the female body through props like mirrors and cameras.
3) Lyrics are commonly represented through visuals in illustrative, amplifying or contradictory ways.
The document then provides examples to illustrate these and other common music video techniques.
Music video analysis
The document analyzes and summarizes three music videos based on common characteristics of music videos. It discusses the relationship between lyrics and visuals, music and visuals, the focus on the artist, references to female bodies, recurring motifs, and intertextual references in the videos for songs by Justin Bieber featuring Diplo and Skrillex, Red Hot Chili Peppers, and The Weeknd. Key details analyzed include the amplification of lyrics and mood through the visuals, illustrations of the lyrics, close-ups of the artists, and references to other media in the videos.
A2 Media Evaluation - Question 1
- The document discusses how a student's music video project both challenges and develops conventions of real music videos. It analyzes the project's video in comparison to conventions identified by media theorist Andrew Goodwin and exemplified in other artists' music videos like Conor Maynard.
- While the video follows some conventions like using urban locations and portraying the artist's past through black and white shots, it challenges others such as not showing the artist's face initially and depicting him in smart rather than casual clothing.
- Overall, the student argues their video meets many pop/R&B conventions but also challenges norms to make the artist seem unique and stand out.
Music Video Analysis - Lana Del Rey
This document analyzes Lana Del Rey's music video for "National Anthem" according to Goodwin's Theory of music video analysis. It discusses four key points: 1) How the video demonstrates indie genre characteristics through its black and white editing and retro filter. 2) The close relationship between the patriotic lyrics and visuals depicting JFK. 3) The synchronization between the music's pace and cuts in the video. 4) How the heavily edited, black and white style meets the demands of the indie record label.
Andrew goodwin theology
The document discusses characteristics of music video genres. It provides examples from Iggy Azalea's "Fancy" music video to illustrate how it conforms to conventions of pop and hip-hop genres. Key characteristics highlighted include it being primarily narrative-based, using bright colors, relating the visuals to the lyrics, and including many close-ups of the artist. Cutting between scenes is done in a way that corresponds to the beat of the song. Intertextual references to the film "Clueless" are also discussed.
Music video analysis
This document discusses conventions for different music video genres including rap, soul, and indie music. For rap videos, it notes conventions like casual clothing, tattoos, depictions of drugs/violence/females, direct camera contact, use of props, and showing clear emotions. It then analyzes the "Drop It Like It's Hot" video relating visuals to lyrics. For soul videos, conventions include narratives, dull colors, slow pacing, no special effects, and peaceful themes. The "She" video is analyzed in this context. Indie conventions include low budgets, close-up artist shots, simple editing, slow movement, narratives, and two characters, as seen in the "Still" video analysis relating visual
Goodwins theory
The music video for "Sound of the Underground" by Girls Aloud contains several conventions of the pop genre, including choreographed dancing, close-ups emphasizing the stars' images, and bright costumes reflecting a playful, lively style. There are direct connections between the lyrics and visuals, such as a crab walk movement matching a lyric. The video also establishes the group's identity through coordinated outfits while highlighting each member's individual style. Shots emphasize notions of the male gaze, with focus on women's bodies.
The music video for "Still Dre" contains many hip hop conventions, such as an LA setting, hip hop clothing, luxury cars, and partying atmosphere. There are links between lyrics and visual
C1SA Beyoncé Formation A2Y2 A level Media Studies
This document provides context and analyzes the music video for Beyoncé's 2016 song "Formation". It discusses the genre, codes, and conventions used in the music video. Specific elements like costumes, camerawork, editing, visual effects, and symbolism are examined. The representation and possible meanings or messages conveyed regarding race, gender, politics, and ideology are also considered. The document prompts analyzing the video through various theoretical lenses like Barthes, genre theory, and theories on representation.
Star image and development
Kid Ink is an American rapper known for his tattoos and hip hop/R&B music. The document discusses how Kid Ink established his star image through his early music videos like "Time of Your Life" and "Bad Ass." It describes the narrative, costumes, props, language, and camera shots used in each video to portray Kid Ink's persona and story. Over time, his image developed as he gained confidence and began collaborating with other artists through labels like RCA Records.
Grime
The document provides information about a 16-year-old unsigned grime artist named "Demolisher" who has been recruited for a music video project. As a group, they were already familiar with Demolisher so they thought he would be easy to work with. Demolisher responded quickly to their request on Twitter and seems eager to participate. The document outlines Demolisher's values and target audience as well as details about the grime music genre and common conventions used in grime music videos.
G324: Media Studies: Conventions of Pop Music Videos
Pop music videos typically feature bright, vibrant lighting and settings to portray an upbeat mood. Costumes, makeup, and props are chosen to reflect the artist's style and lyrics of the song. Common techniques include close-ups of the artist's face, establishing shots of locations, and shots that follow the choreography or performance. Editing is done on the beat of the music. Main types of pop videos are performance, narrative, and mixed. Performance focuses on the artist lip-syncing, narrative uses a scripted story, and mixed includes elements of both.
Similar to Music Video Analysis (20)
G324: Media Studies: Conventions of Pop Music Videos
G324: Media Studies: Conventions of Pop Music Videos
Recently uploaded
Temple of Asclepius in Thrace. Excavation results
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...Nguyen Thanh Tu Collection
https://app.box.com/s/tacvl9ekroe9hqupdnjruiypvm9rdaneGeography as a Discipline Chapter 1 __ Class 11 Geography NCERT _ Class Notes...
Geography as discipline
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Whether you're new to SEO or looking to refine your existing strategies, this webinar will provide you with actionable insights and practical tips to elevate your nonprofit's online presence.
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...
The recent surge in pro-Palestine student activism has prompted significant responses from universities, ranging from negotiations and divestment commitments to increased transparency about investments in companies supporting the war on Gaza. This activism has led to the cessation of student encampments but also highlighted the substantial sacrifices made by students, including academic disruptions and personal risks. The primary drivers of these protests are poor university administration, lack of transparency, and inadequate communication between officials and students. This study examines the profound emotional, psychological, and professional impacts on students engaged in pro-Palestine protests, focusing on Generation Z's (Gen-Z) activism dynamics. This paper explores the significant sacrifices made by these students and even the professors supporting the pro-Palestine movement, with a focus on recent global movements. Through an in-depth analysis of printed and electronic media, the study examines the impacts of these sacrifices on the academic and personal lives of those involved. The paper highlights examples from various universities, demonstrating student activism's long-term and short-term effects, including disciplinary actions, social backlash, and career implications. The researchers also explore the broader implications of student sacrifices. The findings reveal that these sacrifices are driven by a profound commitment to justice and human rights, and are influenced by the increasing availability of information, peer interactions, and personal convictions. The study also discusses the broader implications of this activism, comparing it to historical precedents and assessing its potential to influence policy and public opinion. The emotional and psychological toll on student activists is significant, but their sense of purpose and community support mitigates some of these challenges. However, the researchers call for acknowledging the broader Impact of these sacrifices on the future global movement of FreePalestine.
How to deliver Powerpoint Presentations.pptx
"How to make and deliver dynamic presentations by making it more interactive to captivate your audience attention"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"National Information Standards Organization (NISO)
This presentation was provided by Racquel Jemison, Ph.D., Christina MacLaughlin, Ph.D., and Paulomi Majumder. Ph.D., all of the American Chemical Society, for the second session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session Two: 'Expanding Pathways to Publishing Careers,' was held June 13, 2024.What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Aberdeen
BÀI TẬP DẠY THÊM TIẾNG ANH LỚP 7 CẢ NĂM FRIENDS PLUS SÁCH CHÂN TRỜI SÁNG TẠO ...
BÀI TẬP DẠY THÊM TIẾNG ANH LỚP 7 CẢ NĂM FRIENDS PLUS SÁCH CHÂN TRỜI SÁNG TẠO ...Nguyen Thanh Tu Collection
https://app.box.com/s/qhtvq32h4ybf9t49ku85x0n3xl4jhr15Leveraging Generative AI to Drive Nonprofit Innovation
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...
Andreas Schleicher, Director of Education and Skills at the OECD presents at the launch of PISA 2022 Volume III - Creative Minds, Creative Schools on 18 June 2024.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) Curriculum
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
Recently uploaded (20)
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
Geography as a Discipline Chapter 1 __ Class 11 Geography NCERT _ Class Notes...
Geography as a Discipline Chapter 1 __ Class 11 Geography NCERT _ Class Notes...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...
THE SACRIFICE HOW PRO-PALESTINE PROTESTS STUDENTS ARE SACRIFICING TO CHANGE T...
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
spot a liar (Haiqa 146).pptx Technical writhing and presentation skills
spot a liar (Haiqa 146).pptx Technical writhing and presentation skills
REASIGNACION 2024 UGEL CHUPACA 2024 UGEL CHUPACA.pdf
REASIGNACION 2024 UGEL CHUPACA 2024 UGEL CHUPACA.pdf
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
BÀI TẬP DẠY THÊM TIẾNG ANH LỚP 7 CẢ NĂM FRIENDS PLUS SÁCH CHÂN TRỜI SÁNG TẠO ...
BÀI TẬP DẠY THÊM TIẾNG ANH LỚP 7 CẢ NĂM FRIENDS PLUS SÁCH CHÂN TRỜI SÁNG TẠO ...
Leveraging Generative AI to Drive Nonprofit Innovation
Leveraging Generative AI to Drive Nonprofit Innovation
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...
Andreas Schleicher presents PISA 2022 Volume III - Creative Thinking - 18 Jun...
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) Curriculum
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) Curriculum
Music Video Analysis
- 1. RESEARCH: Music Video Analysis Lana Del Rey – Video Games
- 2. Lana Del Rey: Video Games • To gain more insight into a abstract style video, I have analysed the music video for Lana Del Rey‟s „Video Games‟, which was released on YouTube on 16th October 2011 by VEVO.
- 3. Forms and Conventions • Genre: Pop Ballad • Video Director: Lana Del Rey & Ben Coughlan • Date Of Release: 16th October 2011 • Type Of Video: Indie – Concept Based Video
- 4. Forms and Conventions • Several close ups of the artist • Dull imagery, to go with the slow, moody themes of the song • Colour change with the mood of the song • Video is not related to the song and includes a fast paced montage • Simple and effortless shots, with abstract editing features
- 5. Close-ups of the artist
- 6. Representation • When the line “Go play your video games” is sung, there is a shot where a male leans in and kisses a female. This shows how Del Rey refers to a male „playing‟ a female like a video game. This metaphor connotes a message of betrayal and deceiving traits from the male to the female character in the music video.
- 7. Representation • The constant change from showing young, urban skateboarders and the Hollywood Hills shows a comparison in different lifestyles. However, the music video also emphasises recordings of the American flag. This attempts to show to the viewer that although there are differences in every Americans lifestyle, everyone has one thing in common; they are American. Del Rey attempts to signify equality and America‟s different communities.
- 8. Representation • Lana Del Rey is portrayed as a commoner in this video, as her costume and make up is not too flamboyant and are casual in style. This shows how the artist tries to stress the idea of equality for common Americans to the more wealthy Americans.
- 9. Institutions • Lana Del Rey is signed with a joint deal to Polydor Records and Interscope Records. The music video has been viewed by 47, 828, 914 viewers on YouTube from the release date, up until now (2nd October 2013).
- 10. Audiences • The target audience for this video is young people, specifically between the ages of 15 and 20. This is because in the video, it includes young actors, so that the viewers can relate to them. Also, the music video is aimed at urban communities, that are not often wealthy places, as it includes footage of skateboarders at a skate park, wearing a beanie and a t- shirt, often worn by people in a urban places.