Uploaded byRasmus Ottesen
Pitch 1
The document discusses plans for creative workshops at Zalando GmbH. It aims to unlock employees' creative potential to improve the company and keep it at the forefront of the market. The workshops would teach collaborative problem-solving and new work methods to help employees and Zalando adapt to constant technological change. The goal is to increase co-creation across departments and conversion rates while making Zalando a more innovative organization.
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Pitch 1
- 1. Creative workshops For Zalando GmbH fredag den 14. december 2012
- 2. TASK AT HAND What: Zalando has an immense amount of talented and creative employees. There is a huge potential within the organisations to develop new ideas to improve and develop Zalando as a company, as a technological hub in the forefront of the market and as an top converting company. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 3. TASK AT HAND Why: To develop the emplyees at Zalando to be the most creative, multi diciplined and happiest people on the market. To form expert problem solvers that will lead Zalando to financial, commercial and human success! Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 4. TASK AT HAND How will it benefit Zalando: By inspiring and educating the employees at Zalando to work creative, effective and successfuly with the challenge of keeping Zalando the most converting Ecommerce company on the market. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 5. TECHNOLOGY IS DRIVING CHANGE The digital revolution is today Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 6. HOW CAN WECOPE WITH CHANGE? CHANGE IS THE ONLY THING CONSTANT Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 7. KODAK Kodak Founded 1889 The first digital picture captured 1975 Kodak files for Bankruptcy Januar 2012 Instagram sold for 1 Billion $ April 2012 Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 8. The Google way Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 9. The importance of harvesting ideas Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 10. A whole newopportunity Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 11. The workshops sofar ‣ Pushing collaboration ‣ Introducing new work methods ‣ Stepping outside the comfort zone ‣ Creative and fun ‣ Personal expression ‣ Increase the sense of cohesion ‣ Inspiration Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 12. What can Ibring to the workshops? Introduce people to working in groups (Problem-based-learning, experience-based-learning) - I have through my education been working with teams, development of groups and group psychology. I have been through the UGL (understanding groups and leaders) program - A leadership program designed by the Swedish millitary. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 13. What can Ibring to the workshops? Introduce techniques to visualize and concretize ideas - I have ressources within prototyping and scetching workshops. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 14. What can Ibring to the workshops? Introduction to creative brainstorming techniques (double- diamond, Yes and, The reverted idea) Give people a sense of where the fuel for really great ideas come from - Let them be brave about their ideas ( an Idea is after all something very personal) Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 15. What can Ibring to the workshops? Introduce gameplans (IDOART, vision-mission, SCRUM) To ensure that projects don’t get lost or forgotten and profit doesn’t get lost. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 16. Let’s do it! Goals: • To increase the level of co-creation (tasks solved cross-channel) • Increase the awareness of Zalando, both as an attractive place to work and as market leader. • Increase conversion • Become a change-ready organisation. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 17. Let’s do it! • Facilitate regulair workshops with the focus of developing Zalando as a company ready for the future. - Develop everyones leadership skills! - Create efficient teams! - To challenge everyones existing way of thinking and working! • Bring in external guest speakers - Inspiration, challenge conventional thinking, learn! • Introduce quicker, easier and more effective ways of prototyping and testing new ideas. Rasmus Stride | Zalando Creative workshops Creative facilitation November 2012 fredag den 14. december 2012
- 18. LEARN MORE -EARN MORE fredag den 14. december 2012