
Organization / Workplace
REI, University of WashingtonLocation
Seattle, WA United StatesOccupation
Experience ManagerIndustry
Retail
Website
www.rei.comAbout
Over the last 12 years, Samantha Starmer has worked on a wide variety of user experience and information architecture projects and strategy while at Amazon.com, SchemaLogic and Microsoft. She is currently a senior manager at REI.com, where she is creating and leading new teams for user experience and information management, and incubating work around multi-channel customer experience.