Week 1: The author is starting a new project called "the grid" where they will work in a group of three. They are looking forward to getting different perspectives and seeing how their outcomes differ. They are currently researching their target audience's interests. Week 2: The group decided their app will be about environmentalists planning meetups. The author researched movie posters to understand how to interest their target audience. They analyzed Spiderman posters as an example. Week 3: The author created a mind map, storyboard, and contingency plan for their individual project. They filmed outdoors at their college and edited the footage with background music. They added animations and transitions in Premiere Pro, including a green screen

1. Personal Journal: project2
Week1:
I am juststartingthisnewprojectcalled“the grid”and I have foundoutthat we are workingin
groupsI am in a group of three I am lookingforwardtothisprojectbecause Iam able to workwith
otherpeople andcome upwithdifferentoptions/viewson some of the productsandsee a
difference inthe outcome. Ithinkthatthiswill be good as I will be able tosee a difference inmy
outcome.Rightnow, we are startingto research on our audience aswe are lookingatdifferent
intereststhatourtarget audience has.
Week2:
Rightnow, we are discussingasgroupwhat ourtheme forour app isgoingto be anddiscussinghow
our app will workandwhatit isgoingto be usedfor. We have decidedtomake our appabout
people beingabletomeetupfor people whoare environmentalistsandthattheycan planon
meetingupandstartingchats and more witheachotherinside of a community. Thenwe lookedat
postersonfilmstosee howtheyinteresttheirtargetaudience intotheirproduct,afterIdid this, I
thenlookedmore specificallyintowhatIam researchingaboutmyaudience whichis
environmentalistsandlookedathowtheydesignedtheirposters. FormyownresearchIlookedat
spidermanandthis an example of whatI said, “The reasonto whythisfilmhassuch a massive fan
base roundour target audience isdue tothe characters backstoryas it isjusta normal humanbeing
and howhe designshisowntechnologyintobecomingone of the bestheroesinourgeneration.”
Week3:
This week we have been focusing on planning
each of our individual projects. I created one
mind map with three different ideas then I
created a final one where I went into further
detail about my chosen idea. When I finished
doing this I then wrote down a storyboard of
what was going to happen in my advert.
Here’s what I wrote “Actorwalksdownpath
whilstholdingphone(lookssad) image darkand
cloudy
1. Actor getsnotificationonphone foranew
app
2. Actor downloadsappandgetsa lot of
notificationsaboutpeoplewantingto
meet(lookshappy) image brightensup
3. Notificationscome outof phone andgo
up inthe air
The last thingI didwasa healthandsafety anda contingencyplan.

2. Potential issues:
solution:
Memory stick
corrupted
Keep backing up workand keep additional
copies
Computer
overheats
Make sure to take regularbreaks,if it breaks
make sure to back work up and have a backup
e.g. laptop schoolcomputer
Camera breaks Make sure to have a backupdevice suchas a
phone
Actor can’t make it
due to covid
Make sure to have someextrasreadyincase
they are needed
Can’t get footage
in location
Make sure to have backup locations incasewe
can’t record and take photos in our original
location
Potential
issues:
How will the issue be avoided?
Tripping over wires Make sure to hide wires under desks and keep them tidy and out
of the way
headaches Make sure to take regular breaks and turn the brightness on the
monitors down
Covid spreading Make sure at all times actors are 2 metres apart from each other to
stop the spread and to make sure that everyone is wearing masks
Backache Make sure to have regular breaks and to have a recliner chair and
sit up straight
Eye strain Take regular breaks and turn brightness on monitor down
For my production Ilookedbackat whatI said I woulddointhe PowerPoint. Ithendecidedtogoout
filmingoutside roundthe backof college asthere wasn’tmanypeople there andIwantedittobe

3. quietasI didn’twantthere to be any backgroundnoise inthe film.The filmingtookaroundhalf an
hour as I alreadyknewall the shotsIneededtodoand majorityof shotsI neededtogetwere
perfectfirsttime Ididit.WhenI got back, I thenwentto go editthe clipsandput itwithmusicof my
choice that I got of a free downloadwhere Ididn’tneedanypermissionforthe musicinthe
background as I coulduse it at my free will. Ieditedthe footage onpremierpro I endedupaddinga
fade intoeachclipso it wentwiththe flow of the musicI didthisby addinga keyframe toeachclip
and addeda timelinesoIcouldchange the opacitywhenIwantedtoand where Iwantedit to
happen. Withthe globe onthe phone, Ihad to create a greenscreenoverthe phone soI hadto ask
the actor to bringupa greenbackgroundonthe footage soI could edititlater.Idid thisbyaddingin
the animationof the globe ontothe videobyoverlappingitandeditingthe size of it tomatch the
size of the phone.Once I did this, I thenhadto sue keyframestotry andfollow the phone the bestI
couldas the phone keptmovingsoI had to match itup withthe animationImade.Thenfor the end
bitof my videoIgotthe globe tocome out of the phone andgo up to the skyI didthisby addingina
keyframe andchangingthe opacity of the globe toappear where Iwanteditto I thenwantedthe
lastimage to be the logowitha blackbackground. So, what I didwasmake the globe brighteras it
got higherthe backgroundtogo darker at the same time whenthe globe reachedthe topthe
backgroundwasbalkthenall I neededtodowasbringthe textintothe frame bymakingit move to
the centre belowthe globe sothe audience wouldseethe logoatthe endand understandwhatthis
advertwas for.