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Case	
  Study	
  
Panel	
  Recruitment	
  and	
  Scheduling	
  
What	
  is	
  Panel	
  Recruitment?	
  
Finding	
  the	
  right	
  
respondents	
  for	
  your	
  test	
  
that	
  will	
  allow	
  you	
  to	
  
discover	
  meaningful,	
  
ac>onable	
  answers.	
  
Compusense	
  Scheduling	
  for	
  
Panel	
  Recruitment	
  
With	
  Compusense	
  Cloud	
  you	
  can…	
  
-­‐  Recruit	
  panels	
  of	
  any	
  size	
  using	
  a	
  pre-­‐screener	
  
ques>onnaire.	
  
-­‐  Find	
  the	
  exact	
  consumer	
  segment	
  you	
  need	
  without	
  
siFing	
  through	
  pages	
  of	
  data!	
  
-­‐  Offer	
  flexibility	
  –	
  let	
  panelists	
  choose	
  the	
  test	
  >me	
  
that	
  works	
  best	
  for	
  them!	
  
Case	
  Study	
  
Objec9ve	
  
Compusense’s	
  Sensory	
  
Department	
  wanted	
  a	
  more	
  
efficient	
  and	
  cost-­‐effec>ve	
  
panel	
  recrui>ng	
  solu>on	
  for	
  
their	
  clients.	
  
Case	
  Study	
  
Challenge	
  
-­‐  Previously,	
  a	
  typical	
  recruit	
  of	
  
100	
  panelists	
  took	
  up	
  to	
  60	
  
hours	
  of	
  work	
  from	
  panel	
  
leaders,	
  recruiters	
  and	
  the	
  
sensory	
  staff.	
  
-­‐  This	
  included	
  interviewing,	
  
selec>ng	
  and	
  scheduling	
  –	
  
primarily	
  by	
  phone!	
  
Case	
  Study	
  
Implementa9on	
  
-­‐  Poten>al	
  panelists	
  were	
  sent	
  
an	
  online	
  screener	
  
ques>onnaire.	
  
-­‐  Using	
  Quotas,	
  they	
  were	
  able	
  
to	
  recruit	
  an	
  evenly	
  distributed	
  
demographic	
  of	
  consumers.	
  
-­‐  When	
  accepted,	
  panelists	
  
selected	
  their	
  preferred	
  tes>ng	
  
>me.	
  
Case	
  Study	
  
Results	
  
-­‐  Recruitment,	
  screening	
  and	
  scheduling	
  100	
  
panelists	
  is	
  now	
  completed	
  in	
  less	
  than	
  2	
  hours.	
  
-­‐  A	
  97%	
  reduc>on	
  in	
  labour.	
  
-­‐  Reduced	
  project	
  >meline	
  by	
  1	
  week.	
  
-­‐  Huge	
  savings	
  in	
  >me,	
  resources	
  and	
  budget.	
  
Contact	
  Us	
  
compusense.com	
  
+1	
  519	
  836	
  9993	
  –	
  Worldwide	
  
1	
  800	
  367	
  6666	
  –	
  Toll	
  free	
  in	
  North	
  America	
  
info@compusense.com	
  
To	
  learn	
  more	
  about	
  Panel	
  Recruitment	
  and	
  
Scheduling	
  with	
  Compusense,	
  please	
  get	
  in	
  
touch!	
  

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Panel Recruitment and Scheduling Case Study

  • 1. Case  Study   Panel  Recruitment  and  Scheduling  
  • 2. What  is  Panel  Recruitment?   Finding  the  right   respondents  for  your  test   that  will  allow  you  to   discover  meaningful,   ac>onable  answers.  
  • 3. Compusense  Scheduling  for   Panel  Recruitment   With  Compusense  Cloud  you  can…   -­‐  Recruit  panels  of  any  size  using  a  pre-­‐screener   ques>onnaire.   -­‐  Find  the  exact  consumer  segment  you  need  without   siFing  through  pages  of  data!   -­‐  Offer  flexibility  –  let  panelists  choose  the  test  >me   that  works  best  for  them!  
  • 4. Case  Study   Objec9ve   Compusense’s  Sensory   Department  wanted  a  more   efficient  and  cost-­‐effec>ve   panel  recrui>ng  solu>on  for   their  clients.  
  • 5. Case  Study   Challenge   -­‐  Previously,  a  typical  recruit  of   100  panelists  took  up  to  60   hours  of  work  from  panel   leaders,  recruiters  and  the   sensory  staff.   -­‐  This  included  interviewing,   selec>ng  and  scheduling  –   primarily  by  phone!  
  • 6. Case  Study   Implementa9on   -­‐  Poten>al  panelists  were  sent   an  online  screener   ques>onnaire.   -­‐  Using  Quotas,  they  were  able   to  recruit  an  evenly  distributed   demographic  of  consumers.   -­‐  When  accepted,  panelists   selected  their  preferred  tes>ng   >me.  
  • 7. Case  Study   Results   -­‐  Recruitment,  screening  and  scheduling  100   panelists  is  now  completed  in  less  than  2  hours.   -­‐  A  97%  reduc>on  in  labour.   -­‐  Reduced  project  >meline  by  1  week.   -­‐  Huge  savings  in  >me,  resources  and  budget.  
  • 8. Contact  Us   compusense.com   +1  519  836  9993  –  Worldwide   1  800  367  6666  –  Toll  free  in  North  America   info@compusense.com   To  learn  more  about  Panel  Recruitment  and   Scheduling  with  Compusense,  please  get  in   touch!