This document discusses how blogging can improve literacy scores based on evidence from Heathfield CPS school in Bolton, UK. After introducing blogging in 2009, literacy scores increased dramatically from 9% above level 5 to 60% above level 5 in one year, representing two years of progress. The power of an audience is the main motivator for students to write blogs. Blogging engages students, parents and teachers. It raises standards, fosters competition, and encourages innovative use of technology. The role of schools is to help improve students' literacy skills by adapting to their digital world and preparing them for future careers. Blogs can be created following simple guidelines to ensure students blog safely and appropriately. Resources and guidance are provided on