A curated list
Originally via
http://list.ly/list/Rt3-70-plus-paid-owned-earned-and-shared-media-models-graphics-posts
There's no commentary here. That's to follow in a second deck with a new model. This is purely research document - one that's useful for anyone who needs to fasttrack their learning on POEM
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
How Social Media Can Impact Your BusinessMBA & Company
Social media has grown to the point where it is easily the most pervasive, effective and dynamic of all business channels. Twitter and Facebook have democratised the world of communications, meaning that we are all now part of one big conversation, and that consumers potentially have as much of a voice as brands do...
How To Increase Followers On Instagram | 20 Tips To Increase Instagram Follow...Simplilearn
This tutorial on "How to increase followers on Instagram" will help you understand the top 20 tips used for increasing Instagram followers. However, getting noticed and growing an engaged audience on Instagram is not an easy task. Gaining likes and followers on Instagram help to spread brand awareness and reach potential customers. But, if you are among those marketers who want to know "How to get followers on Instagram?", this video is the best choice for you.
Below are few important tips for your Instagram captions, hashtags, profile, and more, that help you on what to post on Instagram in order to gain more followers and way more visibility in a short period of time.
1: Take advantage of your bio
2: Use relevant hashtags for your content
3: Post your content at the right time
4: Steal followers from your competitors
5: Pay for sponsored posts and product reviews
6: Use geotags for easier discoverability
7: Use Instagram stories to attract followers and grow your
userbase
8: Highlight important stories
9: Ask for followers
10: Take on the latest trends to get more followers
11: Run contests and giveaways
12: Stay consistent with your posts
13: Keep track of your Instagram following
14: Use Instagram ads
15: Create visually attractive and eye-catching advertisements
16: Take advantage of Instagram tools
17: Develop your own signature style
18: Use user engagement to your advantage
19: Use high-quality images and videos
20: Promote your Instagram page on other social media channels
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
Presented at Social Media Strategic Planning Process Workshop during the Bahrain International eGovernment Forum 2013 by Mr. Eirc Mills, President - National Institute for Social Media, organized by Social Media Club Bahrain
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
How Social Media Can Impact Your BusinessMBA & Company
Social media has grown to the point where it is easily the most pervasive, effective and dynamic of all business channels. Twitter and Facebook have democratised the world of communications, meaning that we are all now part of one big conversation, and that consumers potentially have as much of a voice as brands do...
How To Increase Followers On Instagram | 20 Tips To Increase Instagram Follow...Simplilearn
This tutorial on "How to increase followers on Instagram" will help you understand the top 20 tips used for increasing Instagram followers. However, getting noticed and growing an engaged audience on Instagram is not an easy task. Gaining likes and followers on Instagram help to spread brand awareness and reach potential customers. But, if you are among those marketers who want to know "How to get followers on Instagram?", this video is the best choice for you.
Below are few important tips for your Instagram captions, hashtags, profile, and more, that help you on what to post on Instagram in order to gain more followers and way more visibility in a short period of time.
1: Take advantage of your bio
2: Use relevant hashtags for your content
3: Post your content at the right time
4: Steal followers from your competitors
5: Pay for sponsored posts and product reviews
6: Use geotags for easier discoverability
7: Use Instagram stories to attract followers and grow your
userbase
8: Highlight important stories
9: Ask for followers
10: Take on the latest trends to get more followers
11: Run contests and giveaways
12: Stay consistent with your posts
13: Keep track of your Instagram following
14: Use Instagram ads
15: Create visually attractive and eye-catching advertisements
16: Take advantage of Instagram tools
17: Develop your own signature style
18: Use user engagement to your advantage
19: Use high-quality images and videos
20: Promote your Instagram page on other social media channels
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
Presented at Social Media Strategic Planning Process Workshop during the Bahrain International eGovernment Forum 2013 by Mr. Eirc Mills, President - National Institute for Social Media, organized by Social Media Club Bahrain
A quick introduction on the main aspects of creating a social media strategy for your brand. A version of this presentation was conducted as part of the Startups Without Borders 2020 Summit. You can watch the session here: https://www.youtube.com/watch?v=dBvTK5yKWWo&t=693s
Get your 2020 marketing, visibility and sales plan mapped out! Struggling on where to even start? Are you trying to figure out how to get things out of your head and into something engaging? Still questioning which social media platforms you should focus on? In this impact-full training, award winning marketing consultant Vanessa Cabrera will walk you through 6 steps that will help map out your entire 2020 online social media marketing strategy.
Social media got its start as a personal platform but quickly evolved into a primary marketing tool for businesses. Discover just how influential this channel can be for converting leads into sales, retrieving customer data, and staying connected with your audience. Determine which platforms align best with your marketing goals, and learn how to maximize their potential to best reach your target audience. Leave with the knowledge to create an intentional social media strategy through purposeful content creation and mindful scheduling habits.
IWU Small Business Development Center and YouthBuild McLean County Marketing Series.
From Facebook to Twitter to Pinterest to Google+ and beyond, managing social media for your business can be overwhelming. But having and sticking to a social media content strategy can help keep you focused, organized and on target when communicating with customers.
Four critical elements to creating a strategy for your business:
1. Set your positioning. Who are you? What do you do? Why does it matter? Why are you better?
2. Identify your target audience.
3. Create personas for your customers so you have a better idea of what they do and what they need.
4. Determine which social networks are the best platforms for your business.
Content with quality, relevance and freshness is essential to engage audiences on social media. Engaging content adds brand value, conveys that you care about your customers to keep them interested, gives real value to your community and further helps you build an excellent brand experience.
Success in social media and organic search is only possible with an optimized content marketing strategy. If you don’t have the latter, you may as well forget about being remotely successful with the former.
If you are a non-profit or charitable organisation, look at this slideshow from the Meta Webinar dedicated to Non-Profit Organisations in the Benelux with SOCIALware Benelux and TechSoup Nederland.
Link to the webinar on YouTube: https://youtu.be/OpEgrh-P2Zk
The event took place 9 June 2022. Meta covered how NGO can take advantage of the tools and functionalities that Facebook and Instagram platforms offer to increase awareness of their cause, gave insights on social media ads and spread the word on Workplace for Good.
Meta links
Meta Workplace for Good: https://www.workplace.com/workplaceforgood
Social Impact at Meta: https://socialimpact.facebook.com/tools-and-solutions/meta-tools/
SOCIALware Benelux & TechSoup Nederland links
SOCIALware Belgium: https://www.socialware.be/
SOCIALware Luxembourg: https://www.socialware.lu/
TechSoup Nederland: https://www.techsoup.nl/
Affiliate Marketing, Affiliates, How to be a merchant/ affiliate? How to choose a product? Earn money from affiliate marketing. Become Affiliate Marketing.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Workshop for Brand Leaders to make them smarter at media planning and help them make better decisions with their Brands. We help the Brand Leader look at media as an investment within the planning process, assess media’s role in your advertising, and show strengths/weaknesses of both traditional and digital media.
A quick introduction on the main aspects of creating a social media strategy for your brand. A version of this presentation was conducted as part of the Startups Without Borders 2020 Summit. You can watch the session here: https://www.youtube.com/watch?v=dBvTK5yKWWo&t=693s
Get your 2020 marketing, visibility and sales plan mapped out! Struggling on where to even start? Are you trying to figure out how to get things out of your head and into something engaging? Still questioning which social media platforms you should focus on? In this impact-full training, award winning marketing consultant Vanessa Cabrera will walk you through 6 steps that will help map out your entire 2020 online social media marketing strategy.
Social media got its start as a personal platform but quickly evolved into a primary marketing tool for businesses. Discover just how influential this channel can be for converting leads into sales, retrieving customer data, and staying connected with your audience. Determine which platforms align best with your marketing goals, and learn how to maximize their potential to best reach your target audience. Leave with the knowledge to create an intentional social media strategy through purposeful content creation and mindful scheduling habits.
IWU Small Business Development Center and YouthBuild McLean County Marketing Series.
From Facebook to Twitter to Pinterest to Google+ and beyond, managing social media for your business can be overwhelming. But having and sticking to a social media content strategy can help keep you focused, organized and on target when communicating with customers.
Four critical elements to creating a strategy for your business:
1. Set your positioning. Who are you? What do you do? Why does it matter? Why are you better?
2. Identify your target audience.
3. Create personas for your customers so you have a better idea of what they do and what they need.
4. Determine which social networks are the best platforms for your business.
Content with quality, relevance and freshness is essential to engage audiences on social media. Engaging content adds brand value, conveys that you care about your customers to keep them interested, gives real value to your community and further helps you build an excellent brand experience.
Success in social media and organic search is only possible with an optimized content marketing strategy. If you don’t have the latter, you may as well forget about being remotely successful with the former.
If you are a non-profit or charitable organisation, look at this slideshow from the Meta Webinar dedicated to Non-Profit Organisations in the Benelux with SOCIALware Benelux and TechSoup Nederland.
Link to the webinar on YouTube: https://youtu.be/OpEgrh-P2Zk
The event took place 9 June 2022. Meta covered how NGO can take advantage of the tools and functionalities that Facebook and Instagram platforms offer to increase awareness of their cause, gave insights on social media ads and spread the word on Workplace for Good.
Meta links
Meta Workplace for Good: https://www.workplace.com/workplaceforgood
Social Impact at Meta: https://socialimpact.facebook.com/tools-and-solutions/meta-tools/
SOCIALware Benelux & TechSoup Nederland links
SOCIALware Belgium: https://www.socialware.be/
SOCIALware Luxembourg: https://www.socialware.lu/
TechSoup Nederland: https://www.techsoup.nl/
Affiliate Marketing, Affiliates, How to be a merchant/ affiliate? How to choose a product? Earn money from affiliate marketing. Become Affiliate Marketing.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Workshop for Brand Leaders to make them smarter at media planning and help them make better decisions with their Brands. We help the Brand Leader look at media as an investment within the planning process, assess media’s role in your advertising, and show strengths/weaknesses of both traditional and digital media.
In an attention economy, expat professional women are no longer out of sight.
Two Americans in Istanbul present an overview of how social media can be used professionally with case studies from their own projects and businesses.
Includes links to resources, a list of dos and don'ts, tips for monetization, recommended applications and reasons why women and expats are perfect candidates for using social networking applications to develop their careers.
cultural producer Anastasia Ashman (anastasia.ashman at gmail)
and
creative entrepreneur Tara Agacayak
(tara.agacayak at gmail)
A collaboration by Creative Entrepreneur Tara Agacayak (tara.agacayak at gmail)
and Cultural Producer Anastasia Ashman (anastasia.ashman at gmail)
Two Americans in Istanbul present an overview of how social media can be used professionally with case studies from their own projects and businesses.
Includes links to resources, a list of do's and don'ts, tips for monetization, recommended applications and reasons why women and expats are perfect candidates for using social networking applications to develop their careers.
52 Social Media Strategies To Explode Your 2014Clement Wong
Explode Your 2014 Social Media Marketing With 52 Social Media Strategies - 1 Strategy For Each Week!
Learn why some B2C companies almost always generate sales, brand loyalty, and FREE brand awareness using measurable social media marketing.
Uncover the secrets of the measurable social media firm that kickstart 3M, Qatar Airways, Solidworks, Phyto to measurable social media success.
You will discover:
--> The new advertising product that Facebook has that they only give to select advertisers (and you can use it NOW)
--> The method to create contagious content that would stop your audience from unliking your page (it's easier than you think)
--> Learn how to identify, respond, and solve a social media crisis
--> Learn how to convert sales and generate leads on social media
--> Discover how to set up tracking on social media instantly with just 5 clicks.
--> and some more social media bonus.
Description: With so many digital marketing channels for communicating your brand and online content platforms to choose from, it is difficult to determine which are best for your business.
In this lesson you will learn how to be strategic in choosing your digital marketing channels and why it’s important to be intentional about your choices.
After completing this lesson you'll be able to choose the best platforms to accomplish your goals, as well as other factors to consider, and questions to ask before making your digital marketing choices.
Deck used in the opening keynote presentation I gave to the "Global Social Media Summit: The Authentic Social Enterprise" of the Arthur W. Page Society in London on October 3, 2012.
Event info: http://www.awpagesociety.com/events/globalsmsummit2012/
Discussion: #PageGlobal2012
Are you a building industry professional looking to build your social media presence? Learn what it takes to succeed in social networking, both offline and online.
Gabor Kaizer's (co-founder of ReVISION buzz marketing agency) presentation about the power of social CRM.
@ Hungarian Adconference, September 2011
www.revision.co.hu
www.buzzmirror.hu
THE SOCIAL CRM // THE BRAVE NEW CUSTOMER RELATIONSHIP MANAGEMENTSkillio.net
Gabor Kaizer's (co-founder of ReVISION buzz marketing agency) presentation about the power of social CRM.
@ Hungarian Adconference, September 2011
www.revision.co.hu
www.buzzmirror.hu
Why Social Media Matters For Your Business - May 12 2011Jennifer McClure
Presentation by Jennifer McClure - President of Unbridled Talent, LLC - at a Goering Center for Family & Private Businesses seminar in Cincinnati, OH May 12, 2011.
Why is it so hard in 2023 to create a self-care regime that you love?
Mixing paper with digital gets messy. Journals, meditation tools & exercises, Then coaching newsletters, even podcasts & ebooks/courses. In time, we lapse due to complexity, expense or boredom. The search continues…
Card decks are an engaging, varied medium, but printed decks get heavy, bulky & expensive.
If your card decks were digital, you would have several advantages over physical card decks.
Firstly, you would not have to worry about losing or damaging any physical cards, which could save you money and time in the long run.
Secondly, you would have the ability to easily shuffle and randomize your cards, which can be more difficult with physical cards. This would make your card games more fair and balanced.
Thirdly, you could easily customize your digital card decks by adding or removing cards, changing the artwork or text, and more. This would allow you to create unique and personalized card games.
Lastly, you would have the ability to play your card games online with others, which would allow you to play with people from all over the world. This would open up new opportunities for playing card games and meeting new people who share your interests.
Overall, digital card decks would offer many benefits over physical card decks, including increased convenience, customization, and online gameplay options.
Card Deck Creators - Values for Creating A Digital Card Deck on DeckibleNick Kellet
Cards decks are on trend
Monetize THE
MobilE MOMENT
INSTANT download.
NEVER out of stock.
Deckible helps you monetize short attentions.
Customer’s
daily rituals
Statistics show we spend 4+ hours/day on our phones consuming books, videos, music, news, etc
Deckible helps you & your decks compete for mobile attention.
DIGITAL WELLNESS REVOLUTION
Card decks & wellness are both on trend.
Thrive inside the mobile consumer’s day.
Deckible’s is a rich tactile experience on iPhone/ Android.Phone or tablet.
Join Deckible Today.
Sell your Decks digitally.
Card Deck Lovers - Values for Uising Digital Card Decks on DeckibleNick Kellet
ONE Mindful WORKFLOW
Draw cards, journal or meditate for inner stillness. All in one app.
Let the cards inspire & guide your daily practice.
Wellness RITUALS
Support your self-care with 400+ “indy” card decks.
Decks for every moment: Affirmations, Tarot, Oracle, Purpose, Coaching Cards, Journal Prompts, Questions etc.
DIGITAL DECKs offer MORE
Deckible blends custom spreads & card sorts. Easy to shuffle, flip, collage & more.
Get motivated by prior readings / journal entries.
Works on & offline.
Instant download.
Start enjoying your decks on the go
with Deckible.
Card-Decks, Deckible & The Creative EconomyNick Kellet
Learn about the card-deck market place and why its time to take card-decks digital just like books, videos and music.
Are you a coach that uses a coaching deck?
Are you are tarot reader or a tarot deck creator?
There are so many types of cards decks and now you can have all the decks you love in your pocket.
What genre of card-decks do you use?
"TAROT + ORACLE",
"LOVE, DATING + RELATIONSHIPS",
"STRENGTHS, FEELINGS + VALUES",
"PROMPTS + QUESTIONS",
"IDEATION + CREATIVITY",
"COACHING CARDS",
"MINDFUL AFFIRMATIONS",
"THERAPY DECKS",
"BOOKS AS DECKS",
"FLASH CARDS",
"QUOTES + GREETINGS",
"HEALTH + FITNESS",
"TRAVEL + TOURISM",
"CHILDREN + KIDS",
"CULTURE, COMMUNITY + IDENTITY",
"GAMES, PUZZLES + HUMOR",
"ENTERPRISE + STRATEGY",
"BIRTH + DEATH",
"BRANDING + MARKETING",
"PHOTO OBJECTS/ PHOTO THERAPY",
"RICH MEDIA (MEDITATIONS)",
"CHECKLISTS, RECIPES + FORMULA",
"SELF-CARE / RITUALS"
Are you a creator on Etsy or an Artist? need help making money from your content? Deckible can help.
How we Snack on Information (how not to get forgotten/ lost in a self-service...Nick Kellet
Are you helping people remember you and your brands in their search for information?
Are you serving the self-serving consumer? Are you ignoring them?
Are you mindful of the buyers journey as they self-serve and self-educate on their journey to solving their problems.
Lurkers Into Leads: 11 Hacks to Connect with the 99 Percent (The Silent Majo...Nick Kellet
Some might call it “talking to the shadow people” or “getting the lurkers to reveal themselves”
We're exploring the 1% Rule ( ie 1:9:90).
Learn what it takes to get the shadow people into the light – and into your sights, and how knowing this is a critical part of your content strategy and your success.
Lurker is a term who’s meaning has evolved.
No longer a “stalker”.
Lurking is internet for “Just looking”.
When people say “I’m just lurking” they are asking to be invited to the party.
Lurking has taken on a bigger role with the emergence of the self-service economy.
Social Media is a much used term.
Beneath the name the categories of tools have emerged and evolved. This deck explains how Social Media is two things and how these two things are both very similar AND very different.
Treat them the same at your peril.
Publish slides to instagram in 5 easy stepsNick Kellet
Authoring content for Instagram is not easy for many people.
It's easier to work with simple desktop tools like Keynote and PowerPoint and then easily publish this content for Instagram.
This is a five step recipe for authoring with ease.
Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric se...Nick Kellet
UnLurk me?
Brands & Consumers Lurk, but what makes us unlurk?
There's an art to participation.
24 Social Laws to entice the 90% from the shadows
Brands & consumers have a new relationship.
Few consumers leverage their new powers in a self-service economy.
Few brands involve consumers in their brand story.
Self-serve has changed everything.
UnLurk Me explores both sides of the new economy where everyone creates, curates & consumes.
24 Social Laws explain how brands & consumers can benefit from a more productive exchange.
We all lurk, but the big question is what does it take to entice people out of the shadows.
This book explores the art of participation.
7 Big Cheese Marketing Secrets for People who Want to Master Digital Media Pl...Nick Kellet
I recently learned people weren't picking their media platforms wisely (or using them at all).
I knew people picked tools poorly, so I’m not sure why I was surprised.
These were people I’d assumed would know how to choose.
So then I realized, that’s the problem I’m experiencing with Listly.
If more people got media, more people would get Listly.
Hence the idea for this deck was born.
I’ve also found it valuable to recap + retell things you’ve already told.
Complex ideas get easier to tell as you seek out the perfect metaphor.
There’ no doubt media is complex + someone needs to make it simpler
50 Shades of Dark Social - Exploring the Dark Side of Digital MediaNick Kellet
Dark Social is an interesting concept.
I researched it here
http://list.ly/list/Xno-dark-social-research-into-the-digital-underbelly
I explore the dark side of digital.
Five Slideshare Truths: Part I (Lessons from Authoring 50 Decks & Earning 200...Nick Kellet
Are you a content master?
Do you commit to platforms and build a body of work.
I've been learning how to be a slideshare master.
I've learned these hard lessons
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...
Paid Owned Earned Shared Convergent Social: Media Models - Curated list of 70+ infographics
1. PAID
OWNED
EARNED
Media
AKA-POEM
Curated List of 70+
POEM Infographics /
Models with links
2. FORRESTER SAYS SOCIAL DOESN’T DRIVE
ONLINE SALES, AND WHY THAT’S FINE
http://davefleet.com/2012/09/forrester-email-search-drive-online-sales-social/
3. EARNED & SOCIAL MEDIA STRATEGY
– WHAT’S THE DIFFERENCE?
http://www.previewnetworks.com/blog/earned-social-media-strategy-difference/
4. SAMPLE MARKETING PLAN WITH PAID,
OWNED, EARNED AND SHARED MEDIA
http://www.pearanalytics.com/blog/2014/sample-marketing-plan-with-paid-
owned-earned-and-shared-media/
5. POEM MODELS ALSO AVAILABLE AS AN
EMBEDDABLE, RESPONSIVE,
COLLABORATIVE LIST ON LISTLY
• Via http://list.ly/list/Rt3-70-
plus-paid-owned-earned-and-
shared-media-models-
graphics-posts
• http://list.ly/preview/Rt3
• Am I missing a model or a
significant post on POEM?
• Please add to the list.
6. OWNED VS. EARNED MEDIA:
MEASURING THE ROI
http://spinsucks.com/communication/owned-vs-earned-media-measuring-
the-roi/
7. MCKINSEY: NEW MARKETING
VOCAB - HIJACKED & SOLD MEDIA
http://www.mckinsey.com/insights/marketing_sales/
beyond_paid_media_marketings_new_vocabulary
8. A DEFINITION OF PAID,
EARNED AND OWNED MEDIA
http://www.smartinsights.com/digital-marketing-strategy/customer-acquisition-
strategy/new-media-options/
9. THE INTEGRATION OF PAID, EARNED
AND OWNED MEDIA; AND THE
IMPORTANCE OF ALL THREE
https://thornleyfallis.ca/the-integration-of-paid-owned-and-earned-media-
and-the-importance-of-all-three/
10. DEFINING EARNED, OWNED
AND PAID MEDIA
http://blogs.forrester.com/interactive_marketing/2009/12/defining-earned-
owned-and-paid-media.html
11. WRITE A POEM TO YOUR
AUDIENCE
http://www.campaignasia.com/BlogEntry/332451,write-a-poem-to-your-audience.
aspx
12. PAID, OWNED, EARNED
MEDIA
http://webrunnermedia.com/paid-owned-and-earned-media/
13. PAID OWNED EARNED MEDIA: 6 PLUS 6
REASONS TO DISMISS OR LEVERAGE
OWNED BLOGS #POE
http://clubventemarcom.blogspot.ca/2012/06/paid-owned-earned-media-
6-plus-6.html
14. 5 CRITICAL STEPS FOR INTEGRATING
PAID, OWNED, AND EARNED MEDIA
http://www.onlinemarketinginstitute.org/blog/2013/11/integrating-paid-owned-
earned-media/
15. GETTING TO GRIPS WITH
POEM
http://www.onetoomanymornings.co.uk/inbound-marketing-for-small-businesses/
16. INNOVATE 1ST INTERVIEW PART 3
– SOCIAL MEDIA MYTHS & TRUTHS
https://randallbeard.wordpress.com/tag/earned-media/
17. YOUR CONTENT STRATEGY: DEFINING
PAID, OWNED & EARNED MEDIA
http://www.business2community.com/content-marketing/your-content-strategy-
defining-paid-owned-and-earned-media-0533660
18. DEFINING PAID, EARNED &
OWNED MEDIA
http://www.empowermm.com/blog1/emerging-media/defining-paid-earned-
and-owned-media/
19. EARNED VS. PAID MEDIA: AN
INTRO TO VIRAL MARKETING
http://bestbuzz.bz/earned-vs-paid-media-mobile-marketing/
20. “HALF THE MONEY I SPEND ON ADVERTISING IS
WASTED AND THE TROUBLE IS I DON’T KNOW
WHICH HALF.” BUILDING YOUR ATTRIBUTION MODEL
http://digitalarabia.wordpress.com/2012/07/31/building-your-attribution-model/
comment-page-1/
21. PAID OWNED AND EARNED MEDIA –
THE BENEFITS OF OWNING THEM ALL
http://pauldunay.com/paid-owned-and-earned-media-%E2%80%93-the-benefits-
of-owning-them-all/
22. MARKETING AND PR: THE
LINES HAVE BLURRED
http://en.prnasia.com/blog/2013/03/marketing-and-pr-the-lines-have-blurred/
23. EARNED MEDIA: WHEN 2+2=7
http://blog.prnewswire.com/2011/03/30/earned-media-when-2-2-7/
24. PAID, OWNED, EARNED MEDIA MODEL
WILL DISAPPEAR…IT WILL JUST BE
CALLED MARKETING
http://elyrosenstock.com/blog/2011/05/13/earned-media-will-disappear-it-
will-just-be-called-marketing/
25. PAID OWNED EARNED MEDIA
DEVELOPMENT
http://www.searchmuse.com/blog/2012/08/26/paid-owned-earned-media-
development.html
26. WHAT IS EARNED , OWNED & PAID
MEDIA? THE DIFFERENCE EXPLAINED.
https://www.titan-seo.com/newsarticles/trifecta.html
28. DO YOU (REALLY) KNOW
YOUR CUSTOMERS?
http://plasma.dk/?p=437
29. 5 ASPECTS OF SOCIAL MEDIA THAT
WILL HELP YOU PRIORITIZE WHAT YOU
DO
http://jaypalter.ca/2013/08/5-aspects-of-social-media-that-will-help-you-prioritize-
what-you-do/
30. ROLE OF OWNED, PAID AND
EARNED MEDIA IN A BUSINESS
http://sweetdigital.co/blogs/digital-marketing/role-owned-paid-and-earned-
media-business
31. ‘RENTED’ MEDIA AS PART OF
THE PAID, EARNED, OWNED MIX
http://adamvincenzini.com/2012/04/rented-media-as-part-of-the-paid-earned-
owned-mix.html
39. EARNED, OWNED AND PAID MEDIA:
DIFFERENCES AND OVERLAPS
http://www.artform.nl/artformatie/earned-owned-en-paid-media-verschillen-
en-overlappingen/
40. MR./MS. CMO — TEAR DOWN THESE
WALLS!
http://chiefmartec.com/2012/08/mr-cmo-ms-cmo-tear-down-these-walls/
41. HOW BRANDS MUST COMBINE
PAID, OWNED, AND EARNED MEDIA
http://www.dreamgrow.com/how-brands-must-combine-paid-owned-and-
earned-media/
42. HOW OWNED, EARNED, AND
PAID MEDIA WORK TOGETHER
http://ahundredmilesanhour.com/blog/how-owned-earned-and-paid-media-
work-together/
43. SOCIAL MEDIA IN 2013 - PAID,
OWNED, SHARED & EARNED MEDIA
http://www.klaus-janowitz.de/wordpress/social-media-2013
44. SOCIAL MEDIA BRANDSPHERE
http://www.briansolis.com/2011/08/new-inforgraphic-the-brandsphere-by-
brian-solis-and-jess3/
45. PAID, OWNED, EARNED MEDIA:
ARE YOU IN THE RIGHT PLACE?
http://conversations.marketing-partners.com/2011/01/paid-owned-earned-
media-channels-are-you-in-the-right-place/
46. CAN CONSUMERS HELP BRANDS WIN
CONTROL & REACH WITH LIVING
MEDIA?
http://www.nickkellet.com/2013/01/can-consumers-help-brands-win-control-
reach-with-living-media/
47. THE NEW RULES FOR MODERN
COMMUNICATIONS: OWNED MEDIA TO
AGILE ENGAGEMENT
http://www.slideshare.net/au1153/the-new-rules-for-modern-communications-
owned-media-to-agile-engagement-at-prsa-2012?
ref=http://www.nickkellet.com/2013/01/can-consumers-help-brands-win-
control-reach-with-living-media/
48. BLURRING THE LINES BETWEEN PAID,
OWNED, AND EARNED MEDIA – 2013 IS
ALL ABOUT INTEGRATION
http://3gengagement.com/3ge/blurring-the-lines-between-paid-owned-and-
earned-media-2013-is-all-about-integration/
49. CONVERGED MEDIA = PAID MEDIA
+ OWNED MEDIA + EARNED MEDIA
http://blogs.ubc.ca/bkap/2012/11/26/converged-media-paid-media-owned-
media-earned-media/
50. THE ESSENTIAL THREE-PRONGED
APPROACH TO CONTENT PROMOTION
http://marketingland.com/your-necessary-three-pronged-approach-to-content-
promotion-55504
51. NATIVE ADVERTISING:
ADVERTISING ALIVE & WELL
http://www.katrinadouglas.co.uk/native-advertising-advertising-alive-well-
pt1/
52. EARNED, OWNED OR PAID MEDIA
CHANNELS. ALSO KNOWN AS: PR,
SOCIAL MEDIA OR ADVERTISING.
http://seedfactorymarketing.com/earned-owned-or-paid-media-channels-
also-known-as-pr-social-media-or-advertising/
53. LINES BLUR BETWEEN PAID,
OWNED, AND EARNED MEDIA
http://www.vostit.com/blog/marketing/paid-owned-earned-media/
54. CREATING A MULTI-CHANNEL
CONTENT MARKETING STRATEGY
http://www.blueglass.co.uk/blog/creating-multi-channel-content-marketing-
strategy/
55. MEDIA CONVERGENCE IN CHOBANI’S
#TASTEREAL CAMPAIGN IS DAMN SEXY
http://tylerhakes.com/blog/marketing/case-study-the-convergence-of-paid-
earned-and-owned-media-for-chobanis-tastereal-campaign-is-damn-
sexy/
56. EARNED, OWNED, & PAID MEDIA
– WHAT’S THE DIFFERENCE?
http://www.new-wavemedia.com/blog/earned-owned-paid-media
57. LEVERAGING CONVERGED MEDIA
IN LOCAL DIGITAL MARKETING
http://streetfightmag.com/2013/01/14/leveraging-converged-media-in-local-
digital-marketing/
58. PAID, OWNED & EARNED MEDIA:
YOUR NEW VOCABULARY
http://tempero.co.uk/paid-owned-earned-media-your-new-vocabulary
59. CRASH COURSE IN CONTENT
MARKETING: 12 LESSONS FROM A
BRAND PUBLISHER
http://www.slideshare.net/InteliQ/how-iq-works
60. HOW TO MOVE FROM “PAID” TO
“OWNED AND EARNED” MEDIA?
http://www.mandarmarathe.net/index.php/how-to-move-from-paid-to-owned-
and-earned-media/
61. WHAT’S OWNED MEDIA ON
FACEBOOK & HOW TO USE IT
http://www.linkedmediagroup.com/owned-media-on-facebook/
63. WHY LONELY BRANDS BUY
THEIR FANS & FOLLOWERS?
http://www.viralblog.com/social-crm/why-lonely-brands-buy-their-fans-followers/
64. SOCIAL MEDIA FOR BUSINESS: 5 WAYS
TO GET NOTICED AND GAIN MORE
FOLLOWERS IN 2014
http://seopursuits.co.uk/social-media-business-5-ways-get-noticed-gain-followers/
65. VISUAL THINKING #5: PATHFINDING IN
PAID, EARNED AND OWNED MEDIA
http://davidsmcnamara.typepad.com/david-mcnamara/2012/05/visual-thinking-
5-pathfinding-in-paid-earned-and-owned-media.html
66. UNDERSTANDING FACEBOOK’S
OWNED, PAID AND EARNED MEDIA
http://juntaedelane.com/understanding-facebooks-owned-paid-and-earned-
media/
67. THE CONVERGED MEDIA IMPERATIVE:
HOW BRANDS MUST COMBINE PAID,
OWNED AND EARNED MEDIA
http://www.hyperbrand.co.uk/5/news/41/the-converged-media-imperative-
how-brands-must-combine-paid-owned-and-earned-media/
68. SHOULD YOUR EMPHASIS BE ON
EARNED, OWNED, OR PAID MEDIA?
http://www.joshgordon.com/blog/bid/206029/Should-your-emphasis-be-on-
earned-owned-or-paid-media
69. OPTIMIZING PAID, OWNED
AND EARNED MEDIA
http://www.nimalgunewardena.com/2013/03/14/optimizing-paid-owned-
and-earned-media/
71. INTEGRATING OWNED MEDIA,
EARNED MEDIA, AND PAID MEDIA
http://socialsteve.wordpress.com/2011/02/20/integrating-owned-media-earned-
media-and-paid-media/
72. ARE YOU “LEANING FORWARD” WHEN
IT COMES TO NEW MARKETING TOOLS?
http://www.redhotmarketingblender.com/2012/12/are-you-leaning-forward-
when-it-comes-to-new-marketing-tools/
74. HOW TO GET FOUND WHERE YOUR
BUYERS ARE LOOKING: WEB PRESENCE
OPTIMIZATION
http://webbiquity.com/social-media-marketing/how-to-get-found-where-your-
buyers-are-looking-web-presence-optimization/
75. PAID OWNED EARNED - A LOVE
STORY BASED ON ENGAGEMENT
http://www.paidownedearned.com/2011/11/paid-owned-earned-love-story-
based-on.html
76. GETTING EARNED MEDIA
WORKING IN YOUR FAVOUR
http://www.joakimnilsson.com/strategy-and-organisation/getting-earned-media-
working-in-your-favour/
77. POEM AND THE TWEETING
BRA
http://www.businessquests.com/2014_05_01_archive.html
78. CONVERGED MEDIA: THE KEY
TO CONTENT MARKETING
http://www.sayitsocial.com/2014/01/converged-media-the-key-to-content-
marketing/