This document outlines Oriflame Indonesia's digital campaign called "Dare to Be Indonesia / Very me Indonesia". The campaign involved two stages of voting activities on social media to select winners for an online makeover contest. Winners then received a makeover which was published as a behind-the-scenes video on YouTube and promoted through traditional youth magazines. The campaign utilized social media management, mobile apps, and live streaming for consultation, and was recognized as one of the most favorable brands in social media.