The document proposes creating "Open Web Badges" to raise awareness of the open web and encourage its growth. The badges would recognize individuals for contributions to open web projects and certify websites that protect freedoms like privacy, use open technologies, and allow participation. A roadmap outlines developing badge criteria, display methods, and an evaluation process to award badges and spread knowledge of the open web through a fun competition. The proposal argues people enjoy collecting badges and developers value technical details, helping the idea promote the open web.

2. What is the Open Web?

3. Defining it with words
" The open web is made up of four primary ingredients:
•Freedom: built with technology and content that
anyone can study, use or improve.
•Participation: anyone can participate or innovate
without asking permission from others.
•Decentralization: the architecture is distributed
and control is shared by many parties.
"
•Generativity: we can make new ideas from old
ones. As we use, we also hack and innovate.
Mark Surman, http://commonspace.wordpress.com/

4. OR

5. Defining it with examples
greasemonkey
GNU Wikimedia
Wikipedia
Commons
jQuery
Firefox
Wikileaks
identi.ca
OpenClipart
DVCS
OpenStreetMap
Apache
Creative
Commons

6. SO

7. The Open Web
•is about freedom, participation,
decentralization and generativity.
•is materialized in different ways in
our online lives.
How can we make people aware of it?
How can we make people start to care about it?

8. 1.0

10. 2.0

11. Open Web Badges
For individuals
•I created a new article on Wikipedia
•I took a picture that is now free to reuse
•I reported a bug in a Free Software I use
•I helped to translate a Free Software
For websites
•I do not prevent you to download my content
•I give you freedom to reuse my content
•You can participate in the conversation
•You can improve or contribute content
•I protect your Freedom of speech
•I respect your privacy
•I am built with disabled people in mind
•I give you control
•I ease creation of new content
•Built with Free Software (+ details)

12. Project's Benefits
•Encouraging individuals, website owners and
Web developpers to protect, improve and grow
the Open Web through a fun competition.
•Helping Internet users to learn about the nature
of the Open through examples.

13. Project's Roadmap
1. Create two sets of Open Web Badges: one for individuals
and one for websites.
2. Find a unified way to let participants display their badges
to the rest of the world.
3. Find a way to let people award badges to other websites
and gather details about Open Web technologies in use.
4. Develop light pieces of software, if required.
5. Reach hundreds of enthusiasts, thousands of websites,
and even more average Internet users, to start with.

14. Why it will be adopted
•No matter how childish it can seem, we love to
collect badges.
Foursquare, Amazon, Osnapz, Miso, ...
•Web developers like to know what technology
is used on the websites they browse.
Library Detector, Framework Detector

15. Jump In!
•Give us ideas of badges, detail
criteria to earn them.
•Comment on other propositions
•Draw your badges if you can!
See you on:
http://drumbeat.org/content/first-badges-proposition