The document discusses various online marketing trends and tools, including search engine optimization, paid search, email marketing, social media marketing, blogging, web presence, mobile marketing, online video, coupons and discounts, podcasts and online radio. For each trend, the document provides details on what the trend involves and examples of related tools. It also covers advantages of online marketing like low costs and global reach, and disadvantages like requiring skills, ongoing learning and heavy competition.
This presentation was prepared and presented by me during first year of my Post Graduation (M.B.A), in State Level Research Paper Presentation Competition, named Avishkar-(2014-15), in which I stood 3rd in the University Level.
It was my first attempt to handle the subject regarding management and to pack it into the research format.
This presentation is based on Conceptual and Observation based research. Its objective is to state changes occurring in the field of advertising and the techniques used to advertise.
This presentation was prepared and presented by me during first year of my Post Graduation (M.B.A), in State Level Research Paper Presentation Competition, named Avishkar-(2014-15), in which I stood 3rd in the University Level.
It was my first attempt to handle the subject regarding management and to pack it into the research format.
This presentation is based on Conceptual and Observation based research. Its objective is to state changes occurring in the field of advertising and the techniques used to advertise.
Digital marketing is new era for indian economy growth Sagnik Dasgupta
Digital marketing in business is a form of marketing communication used to encourage, persuade, or manipulate an audience to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering.
Introduction to Digital Marketing . Getting started with Online marketing, trends in Digital Marketing , impact of internet , Digital landscape, Social media marketing , types of websites .
Digital Marketing Presentation
DIGITAL MARKETING CONTENTS What is digital marketing? Pay per click (PPC) Search engine optimization (SEO)
See more at:- http://www.litindia.in/
Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
This presentation contains meaning and definition of PPC, process, benefits and factors affecting on PPC. Also I have added PPC management, seven ways to increase pay per click ROI and PPC copy writing in this presentation.
Please go through the presentations and if you came across any doubts feel free to reach me out from the contact list, so that I will try my level best to provide some solutions to your doubts at the earliest.
You tube & online marketing how to leverage the world’s second largest sear...Miva
Did you know that YouTube is the second largest Search Engine in the world (after Google)? Even though it's the second largest search engine, it's often completely overlooked by online marketers, especially in the world of ecommerce. Learn how you can uniquely leverage this source of untapped traffic tomake your business explode.
Digital marketing is new era for indian economy growth Sagnik Dasgupta
Digital marketing in business is a form of marketing communication used to encourage, persuade, or manipulate an audience to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering.
Introduction to Digital Marketing . Getting started with Online marketing, trends in Digital Marketing , impact of internet , Digital landscape, Social media marketing , types of websites .
Digital Marketing Presentation
DIGITAL MARKETING CONTENTS What is digital marketing? Pay per click (PPC) Search engine optimization (SEO)
See more at:- http://www.litindia.in/
Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
This presentation contains meaning and definition of PPC, process, benefits and factors affecting on PPC. Also I have added PPC management, seven ways to increase pay per click ROI and PPC copy writing in this presentation.
Please go through the presentations and if you came across any doubts feel free to reach me out from the contact list, so that I will try my level best to provide some solutions to your doubts at the earliest.
You tube & online marketing how to leverage the world’s second largest sear...Miva
Did you know that YouTube is the second largest Search Engine in the world (after Google)? Even though it's the second largest search engine, it's often completely overlooked by online marketers, especially in the world of ecommerce. Learn how you can uniquely leverage this source of untapped traffic tomake your business explode.
2009 - 2010 SOCIAL TRENDS Marketing Communication Media Creativity Design by ...nous sommes vivants
The strategic planners of pourquoi tu cours (the ideas agency) have identified 4 major social trends for 2009 and 2010.
1st social trend : Self Accomplishment
- Recentring on oneself
- The need for doing things
- Conscience awakening
Second social trend : Interactive Identity
- Open Identity
- Co constructed Identity
- Active Identity
- Augmented Identity
The 3rd social trend : Networking
- People like us
- Activation links
- Interpersonal links
- Influence nodes
4th social trend : Collective automation:
- Shared activity spaces
- Action communities
- Open access
- Geolocalisation
- Technological automation
Pourquoi tu cours (the ideas agency) is a strategic planning agency run by Jérémy Dumont that helps brand managers develop strategies designed for the new interactive generation on and offline (our 2.0 strategic planning services).
We have enabled companies such as iDTGV, Orange, LVMH, Crédit Coopératif to function as one dynamic network to increase their performance, to practice open innovation to develop new products and services, to engage consumers in new relationships through advertising, to build social platforms to better interact with stakeholders comunities or to integrate social media in their strategies.
At the forefront of innovation, our exchange platform, PSST(opinions and trends 2.0), is the place where 60 000 professionals working in marketing, communication, media and design interact to share ideas and master 2.0 innovations.
- Professionals with different skills and fields of expertise gather in our think tank courts circuits to deliver innovative thinking in tune with emerging social trends and quickly operational in any economic sector.
- Once a month, les apéros du jeudi make people and ideas collide in Paris. Each event is a collective experience in the continuity of the courts circuits trend report of the moment.
- Contagious ideas gathers 2.0 ideas from strategic planners around the world : in partnership with contagious magazine.
You can receive every week our PSST (2.0 trends and opinions) newsletter in english: contact at psst.fr
This is useful for educators and students of MBA/ Business studies. this is made in lucid style for easier understanding, exams preparation, and teaching and learning purpose.
ODigMa presents a sales oriented approach to measurement of ROI across various stages of sales funnel. Use it to save tons in your marketing budget.
This presentation is not for beginners.
Service marketing, price discrimination, Types of price discrimination, First degree price discrimination, Second degree price discrimination, Third degree price discrimination, price discrimination in e-retail
Want to do digital marketing? What are the assets of Digital marketing? How much beneficial Is it? How can you do digital marketing? How to become Google certified digital marketer? Questions are coming on your mind? wait here are your answers.
dat Struct is a leader in providing offshore IT/eCommerce services across industry verticals, dat Struct combines deep industry knowledge, operational excellence, a partnership approach to client engagement and comprehensive service offerings across various industries to enhance the customer’s value proposition as well as their profitability.
“Digital marketing” is the process of building and maintaining customer relationships through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties.
A morning workshop delivered to over 60 delegates at Bailbrook House Hotel in Bath exploring a wide variety of Social Media Marketing opportunities for business.
Online Marketing Bootcamp - Mobile | October 2014Media Matters
October’s online marketing bootcamp focused on mobile marketing. In this presentation we take a look at the importance of optimising websites and emails for mobile, as well as social networks and mobile apps. We have also outlined the rising trends in mobile and impact that these can have on the performance of digital marketing.
Webinar presentation by Ajax Union experts David Gscheidle and Sarah Mogin on April 10, 2013 at noon EDT. Produced by Small Business Expo and hosted by Gary Jesch of WebinarsOnFire - covers lots of ground in Search Optimization - get on webinar via http://sbe03.eventbrite.com
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
3. Search Engine Optimization
Search Engine Optimization, is the process of improving
the ranking of a website on Internet search engines.
www.themarketingbug.net | The Marketing Bug
12. E-Mail Marketing
Electronic mail marketing is directly marketing a
commercial message to a group of people using email.
www.themarketingbug.net | The Marketing Bug
17. Social Network Marketing
Social media marketing refers to the process of gaining
website traffic or attention through social media sites.
www.themarketingbug.net | The Marketing Bug
25. Blogging
Blog software, also known as weblog software, blogging
software, or blog ware, is software designed to simplify
creating and maintaining weblogs.
www.themarketingbug.net | The Marketing Bug
31. Web Presence
Web Presence is the number of internet locations where
information about a specific brand, company, entity or
individual can be located.
www.themarketingbug.net | The Marketing Bug
34. Web Presence
Content nesting allows consumers to browse through
content fed to them through a single web page, or nest, so
that they don't have to click on links to individual websites
all over the World Wide Web
www.themarketingbug.net | The Marketing Bug
41. Online Video
Video marketing allows businesses to present new
content in an engaging format that will improve the overall
diversity of their product / service.
www.themarketingbug.net | The Marketing Bug
42. Online Video – Vodafone ZooZoo
www.themarketingbug.net | The Marketing Bug
43. Online Video – Budweiser
www.themarketingbug.net | The Marketing Bug
44. Online Video – ‘Neram’ Movie Trailer
www.themarketingbug.net | The Marketing Bug
51. Podcasting and Online Radio
A podcast is a digital medium consisting of an episodic
series of audio, video, PDF, or ePub files subscribed to and
downloaded through web syndication or streamed online to
a computer or mobile device.
www.themarketingbug.net | The Marketing Bug
56. Advantages
• Gives the ability to freely market products or services at an
incredible low cost.
• Nearly anything can be sold through internet marketing.
• Payments can be collected conveniently online. It supersedes
traditional businesses including orders and transaction.
• Products or services are placed on a world wide audience. The
product is marketed globally that can even reach the most remote
places.
• There are many available 'How to' resources' to improve
marketing strategy.
• Affiliate marketing can also be combined with online marketing
while both provide passive source of income.
• Online marketing can stay open 24 hours a day, 7 days a week.
www.themarketingbug.net | The Marketing Bug
58. Disadvantages
• Requires tremendous amount of skill to learn.
• It can be very confusing to try, especially for
beginners.
• Online marketing sometimes loses its appeal
shortly after six months.
• It requires an overwhelming knowledge to
understand.
• Intense competition makes it very hard to succeed.
• Requires ample time for site maintenance
www.themarketingbug.net | The Marketing Bug
