These slides are from my "Online Community Building" presentation for the Social Media Masters Atlanta in Marietta, GA on August 26.
The question isn’t whether or not you have a community. Your community – the people who love and support what you do – is out there. The question is how you engage with them. In this workshop, we’ll talk about community management and engagement in spaces you control and spaces you don’t, from Facebook and Twitter to forums and blogs. This is the art of community building on the web, both the good and the bad, steeped in real world experience.
Online Community Building at Social Media Masters Los AngelesPatrick O'Keefe
These slides are from my "Online Community Building" presentation for the Social Media Masters conference series in Los Angeles (September 9) and Kansas City (October 21).
The question isn’t whether or not you have a community. Your community – the people who love and support what you do – is out there. The question is how you engage with them. In this workshop, we’ll talk about community management and engagement in spaces you control and spaces you don’t, from Facebook and Twitter to forums and blogs. This is the art of community building on the web, both the good and the bad, steeped in real world experience.
Online Community Management at CNN TechTuesdaysPatrick O'Keefe
In this session for CNN and Turner staff members held at their headquarters in Atlanta, Georgia,, I discussed what an online community manager does and why you should care about online community building, even if you don't want to be a community manager or work in digital.
In this presentation for Arizona State University, I'll provide tips for students on how to grow your online forums in the pre-launch and initial post-launch stages. We'll also discuss complementary subjects, such as leading a team of moderators and where forums fit in the world of social media.
This talk will conclude with questions and a live review of the class forums, in an effort to help you complete the class project successfully.
Using Web 2.0 to Promote your Lupus Sub-ChapterDonald Burr
My girlfriend and I gave this talk at the 2008 Bay Area Lupus Foundation (BALF) Subchapter Training Day. In it we explain how you can use Web 2.0 and social media technologies to promote your lupus sub-chapter. Of course this information is valid for almost any other website, company, or agenda that anyone might want to promote.
The Blogging Revolution: Government in the Age of Web 2.0catdii
L’Ibm Center for The Business of Government di Washington, il Centro di competenza per la Pubblica Amministrazione dell’Ibm Corporation, ha presentato uno studio che esamina gli utilizzi e i benefici di network sociali e blogging nel settore pubblico. “The Blogging Revolution: Government in the Age of Web 2.0” descrive in dettaglio la crescente affermazione del blog come strumento per promuovere l’impegno sia online sia offline di cittadini e funzionari pubblici.
Work That Content! CNW Group Breakfast in Montreal – May 2011Michael Pranikoff
Work That Content! CNW Group Breakfast meeting on May 27, 2011 in Montreal. Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff.
Online Community Building at Social Media Masters Los AngelesPatrick O'Keefe
These slides are from my "Online Community Building" presentation for the Social Media Masters conference series in Los Angeles (September 9) and Kansas City (October 21).
The question isn’t whether or not you have a community. Your community – the people who love and support what you do – is out there. The question is how you engage with them. In this workshop, we’ll talk about community management and engagement in spaces you control and spaces you don’t, from Facebook and Twitter to forums and blogs. This is the art of community building on the web, both the good and the bad, steeped in real world experience.
Online Community Management at CNN TechTuesdaysPatrick O'Keefe
In this session for CNN and Turner staff members held at their headquarters in Atlanta, Georgia,, I discussed what an online community manager does and why you should care about online community building, even if you don't want to be a community manager or work in digital.
In this presentation for Arizona State University, I'll provide tips for students on how to grow your online forums in the pre-launch and initial post-launch stages. We'll also discuss complementary subjects, such as leading a team of moderators and where forums fit in the world of social media.
This talk will conclude with questions and a live review of the class forums, in an effort to help you complete the class project successfully.
Using Web 2.0 to Promote your Lupus Sub-ChapterDonald Burr
My girlfriend and I gave this talk at the 2008 Bay Area Lupus Foundation (BALF) Subchapter Training Day. In it we explain how you can use Web 2.0 and social media technologies to promote your lupus sub-chapter. Of course this information is valid for almost any other website, company, or agenda that anyone might want to promote.
The Blogging Revolution: Government in the Age of Web 2.0catdii
L’Ibm Center for The Business of Government di Washington, il Centro di competenza per la Pubblica Amministrazione dell’Ibm Corporation, ha presentato uno studio che esamina gli utilizzi e i benefici di network sociali e blogging nel settore pubblico. “The Blogging Revolution: Government in the Age of Web 2.0” descrive in dettaglio la crescente affermazione del blog come strumento per promuovere l’impegno sia online sia offline di cittadini e funzionari pubblici.
Work That Content! CNW Group Breakfast in Montreal – May 2011Michael Pranikoff
Work That Content! CNW Group Breakfast meeting on May 27, 2011 in Montreal. Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff.
Presentation by aussiehome.com coFounder and MD, Charlie Gunningham, on how to use the power of internet marketing in real estate.
Your own real estate site, plus Google, plus Facebook and Twitter, with enewsletters - the 'how to do it' is explained.
Leadership Circle - real estate internet marketingaussiehome.com
Presentation by Charlie Gunningham, MD aussiehome.com, to real estate agents, Aug 20th 2009 - how to get your site higher on Google, Google real estate, using facebook and twitter in marketing, other social media
Rough ideas, perspectives and diagrams about the coolest thing since pirate radio. Yes, social media. Enjoy - but do note that this presentation works better when it's presented face to face.
Social Media for Event Planners - Making the Web work for your eventsKatie Laird
This presentation takes a peek at some of the hottest tools for event planners to utilize online. We take a quick look at the crucial networks, various free online event promotion tools and the 5 steps of an online event cycle.
This was presented to the Houston chapter of Meeting Planners International (MPI-HAC) on January 28th, 2009.
My presentation from OML from May 2013. On top of speaking about why blogging is good for brands, I also gave some advice on setting up and running commercial blogs, tips on developing a content strategy for your business blog, and steps and techniques to finding and attracting visitors.
Presentation to the Media Skills Network around how to socialise your brand online. The presentation gave this dynamic, smart group of media trainers a social media overview, followed by learning how to build a social media strategy, deliver kick-ass content, and finally looking at the technology and tools involved.
How to Quickly Find Awesome Ideas for Your BlogSteve Williams
This document is about idea generation for your blog post writing.
Here is a brief overview of what you will get from this document:
• Idea generation tips
• How to overcome your writer’s block
• The types of blog posts you need to write
• Copywriting techniques
• Ideas to create headlines
• Tips about lead magnets
• Evergreen content ideas
• Grammar and readability suggestions
This is a presentation from the Executive Women in Texas Government Conference given on November 22, 2010.
The first half is about Web 2.0 in general. The second is more specific about launching a social media initiative.
Presentation by aussiehome.com coFounder and MD, Charlie Gunningham, on how to use the power of internet marketing in real estate.
Your own real estate site, plus Google, plus Facebook and Twitter, with enewsletters - the 'how to do it' is explained.
Leadership Circle - real estate internet marketingaussiehome.com
Presentation by Charlie Gunningham, MD aussiehome.com, to real estate agents, Aug 20th 2009 - how to get your site higher on Google, Google real estate, using facebook and twitter in marketing, other social media
Rough ideas, perspectives and diagrams about the coolest thing since pirate radio. Yes, social media. Enjoy - but do note that this presentation works better when it's presented face to face.
Social Media for Event Planners - Making the Web work for your eventsKatie Laird
This presentation takes a peek at some of the hottest tools for event planners to utilize online. We take a quick look at the crucial networks, various free online event promotion tools and the 5 steps of an online event cycle.
This was presented to the Houston chapter of Meeting Planners International (MPI-HAC) on January 28th, 2009.
My presentation from OML from May 2013. On top of speaking about why blogging is good for brands, I also gave some advice on setting up and running commercial blogs, tips on developing a content strategy for your business blog, and steps and techniques to finding and attracting visitors.
Presentation to the Media Skills Network around how to socialise your brand online. The presentation gave this dynamic, smart group of media trainers a social media overview, followed by learning how to build a social media strategy, deliver kick-ass content, and finally looking at the technology and tools involved.
How to Quickly Find Awesome Ideas for Your BlogSteve Williams
This document is about idea generation for your blog post writing.
Here is a brief overview of what you will get from this document:
• Idea generation tips
• How to overcome your writer’s block
• The types of blog posts you need to write
• Copywriting techniques
• Ideas to create headlines
• Tips about lead magnets
• Evergreen content ideas
• Grammar and readability suggestions
This is a presentation from the Executive Women in Texas Government Conference given on November 22, 2010.
The first half is about Web 2.0 in general. The second is more specific about launching a social media initiative.
Unfortunately, due to SlideShare's poor compression, this presentation looks very jagged. For what it actually looks like, please see: https://speakerdeck.com/patrickokeefe/an-introduction-to-monetizing-your-website
When people think about monetizing a website, they often think about display advertising – and for good reason. It is a mature medium with many companies and services that exist to support it. But there is so much more.
In this session, we will briefly introduce the myriad of methods that are available to you, discuss how to get started, share tips on how to move past the starting gate and name some of the vendors that you can work with.
Since there are several methods to discuss, I aim to give you an idea of what is out there and how you can get to work, allowing you to do further research into the methods that speak to you.
55 ways to get more traffic to your website
If you have a website, chances are you’d like more people to see it.
And with today’s ever-growing information overload, it can be harder than ever to stand out.
That’s why I created this list of 55 ways you can get more traffic to your website.
http://rachelrofe.com/55-ways-to-get-more-traffic-to-your-website
Great social media execution is a powerful new weapon in Search Engine Optimization (SEO) that can lead to top search rankings for your company. Today, over 50% of Google searches for major brands turn up user-generated content, blog articles and other social media related content. However, most fail to deliver even close to the desired results.
Of the three pillars of SEO (content, architecture, and links), it’s the “link authority” pillar that’s usually the weakest. If only it weren’t so darned difficult and time-consuming to acquire high quality, relevant links! Yet without such links, you won’t be able to earn the trust, authority and importance required to rank well in search results, and your optimization efforts will fall short.
So, how do you solve this?
To answer that, author and consultant Stephan Spencer shares how to deploy a structured process via social media that can help your company be found – and stand out – in search engine results.
To contact Stephan directly or look at more of his videos, interviews, and articles, check out his website at www.stephanspencer.com
Twitter is an online social media website and phenomenon that is spurring a new revolution on the Internet -- and in modern business. More than 50 million users have joined its ranks in the past two years, and Twitter.com is amongst the most heavily used and most influential websites on the Internet.
This online presentation provides an overview of Twitter, its position and context on the Internet relative to other online tools and social media (Web 2.0), and how to use Twitter as a business tool for increasing sales, and building (or safe-guarding) corporate reputation. Presented by Toby Ward, Prescient Digital Media, for IFCA, Insurance and Financial Communicators Association (members only webinar).
Managing Abusive Online Community Members (or "The Mean Things People Say to ...Patrick O'Keefe
During this lighthearted presentation, I shared some of the many mean things that members of my online community have said to me in my role as a moderator and community manager.
We can all have a laugh at that, but over the years, I've also developed a process for handling them and ensuring that the impact of them on my staff is minimized.
These funny comments serve as the narrative for those practical lessons.
Comment Moderation 201 at WordCamp Raleigh 2011Patrick O'Keefe
These slides are from the "Comment Moderation 201" solo presentation that I delivered at WordCamp Raleigh 2011.
Part strategy, part technology, this talk was aimed at moving beyond beginning concepts of moderation, like spam filters and default functionality in WordPress and to talk about how to take your comment moderation to the next level.
27 (Fun!) Ways to Kill Your Online Community at South by Southwest Interactiv...Patrick O'Keefe
These slides were for "27 (Fun!) Ways to Kill Your Online Community," a solo presentation I delivered at South by Southwest Interactive 2011 on March 13 in Salon K at the Hilton in Austin, TX.
As part of the presentation, I discussed 27 ways, beliefs and tactics that would help you to kill your online community as quickly as possible.
You could always take these thoughts and do the opposite and not kill your community, but why would you want to do that?
Marketing Yourself as a Freelancer in an Online Community at indieconf 2010Patrick O'Keefe
These slides are from a solo presentation I delivered at indieconf on November 13, 2010 in Raleigh, North Carolina.
I shared the power of online communities and how they can be tapped into to grow your business and your client list.
How to Market Your Stuff to Online Forums and Communities at Podcamp Topeka 2010Patrick O'Keefe
These slides are from the keynote presentation that I delivered at Podcamp Topeka on November 6, 2010 in Topeka, Kansas.
We discussed tactics and strategies that you can use to tap into the power of online community. Not communities run by you, necessary, but communities run by others.
I also highlighted some tactics for building community on Twitter and Facebook and shared research data that spoke to the power of online community when it comes to influencing people.
Ethics and Social Media Marketing at BlogWorld & New Media Expo 2010Patrick O'Keefe
These slides are from the "Ethics and Social Media Marketing" panel at BlogWorld & New Media Expo 2010. It was delivered on October 16, 2010 in Las Vegas, Nevada.
Joining me on the panel was Brandon Eley, Jason Baer and Jeremy Wright.
We discussed the importance of ethical social media marketing, including the tenets of both ethical and unethical campaigns.
Among other topics were the selection of a digital agency and ensuring that the agency represents you in an ethical and responsible manner.
I'm Nothing Without My Fans at BlogWorld & New Media Expo 2010Patrick O'Keefe
These slides are from the "I'm Nothing Without My Fans" panel at BlogWorld & New Media Expo 2010. It was delivered on October 15, 2010 in Las Vegas, Nevada.
I was joined on the panel by Asher Roth, D.A. Wallach and Wayne Sutton.
We discussed the art of building meaningful fan relationships online and through social media. Our focus was on the music industry, but with lessons that could be applied to other industries, as well.
Personal Branding & How to Break Into Social Media at ConvergeSouth 2010Patrick O'Keefe
These slides are from a dual presentation titled "Personal Branding & How to Break Into Social Media." I delivered it with Wayne Sutton at ConvergeSouth 2010 in Greensboro, North Carolina on October 1, 2010.
It was an introductory to intermediate talk on the power of building a personal brand and how to do so. We discussed how we built our brands and how we maintain them on a day to day basis.
Jack Bauer's Guide to Managing Online Communities at Modern Media Man Summit ...Patrick O'Keefe
These slides are from a solo presentation I delivered at Modern Media Man Summit (M3 Summit) in Atlanta, GA on September 10, 2010.
I discussed some community management lessons that we can learn from Jack Bauer, the lead character on the Fox television show, "24."
Advertising and the Social Web: Can it Work? at Social Media Business Forum 2009Patrick O'Keefe
These slides were used at the "Advertising and the Social Web: Can it Work?" panel at Social Media Business Forum 2009.
The panel also featured David Millsaps and Gregory Ng.
We discussed advertising and marketing and how to best approach those endeavors in the social media.
Social Media: The Bad and The Ugly at Blog World & New Media Expo 2009Patrick O'Keefe
These slides were used at the "Social Media: The Bad and The Ugly" panel at Blog World & New Media Expo 2009.
The panel also featured Amber Naslund, Robert Scoble and Wayne Sutton.
We discussed some trends in social media that concern us and could harm the growth of the medium as a whole. These are also trends that could harm your brand, scare people away and damage your reputation.
The Art of Responding to Feedback from Your Community at South by Southwest I...Patrick O'Keefe
These slides were used at my "The Art of Responding to Feedback from Your Community" solo presentation (book reading for "Managing Online Forums") at South by Southwest Interactive (SXSW) 2009.
I discussed my 3 simple steps for responding to feedback from you receive from your community.
Promoting Your Blog Through Social Media at the Independent Blogging Conferen...Patrick O'Keefe
These slides were used at my "Promoting Your Blog Through Social Media" solo presentation at the Independent Blogging Conference at Greensboro 2008.
I provided tips on how and how not to approach the promotion of your blog through five key forms of social media: blogging, microblogging, social networking, social bookmarking and forums.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
27. “Too bad you have to be so uptight about the posts. My link was more valuable than 95 percent of random thoughts/opinions that make up the bulk of the forum.”
28. “She's right that your readers might be interested in the subject, and what she did is in no way an advertisement.” Editor
29. YOU ARE NOT SHARING “RELEVANT CONTENT” YOU ARE SPAMMING STOP IT MY COMMUNITY IS NOT YOUR TWITTER STREAM
31. When Engagement Goes Bad Credit: anemoneprojectors (no internet at the moment) (http://www.flickr.com/photos/58414938@N00/5461891125) (CC BY-SA 2.0, http://creativecommons.org/licenses/by-sa/2.0/deed.en)
34. Community: Yes: No: Community Isn’t a Choice
35. Questions? Presented by Patrick O’KeefeBlog: ManagingCommunities.com Email: patrick@ifroggy.com Twitter: @iFroggy Google+: patrickokeefe.com/+SlideShare: slideshare.net/iFroggy
Editor's Notes
Originally an April Fool’s jokeThey referred to it as “the new white meat”Attorneys representing the National Pork Board sent them a 12 page cease and desist letterScott Kauffman, President and CEO of Geeknet said: "It was never our intention to cause a national crisis and misguide American citizens regarding the differences between the pig and the unicorn.In fact, ThinkGeek's canned unicorn meat is sparkly, a bit red, and not approved by any government entity.“Now, they actually sell cans of unicorn meat