SlideShare a Scribd company logo
OB Centric Online Marketing Plan Presented By: Kate Ammerman and Darien Buc
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],OB Centric Ocean Beach Gift Shop
OB Centric ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
OB Centric Products Sold ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
OB Centric Goals of the Campaign To create awareness and increase online and in store traffic.  To bring San Diego locals together by creating unity through the appreciation of the art and talent that is produced locally.  To connect artists with regular local shoppers at a price they can afford
OB Centric How OB Centric  STANDS OUT!  from competition Shipping Convenience Eccentric Theme Store Uniqueness Go  Green  Environment Local Appeal
OB Centric SEARCH ENGINE OPTIMIZATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WEB SITE DESIGN OB Centric LOGO (Background picture of Ocean Beach goes here) HOME ABOUT US SHOP NOW EVENTS GREEN LIVING SHOPPING CART CONTACT US SITE MAP SHOP BY HOLIDAY Thanksgiving Hanukah Kwanza Christmas SHOP BY CATEGORY Music Art Clothing for Her Clothing for Him Accessories Gift Cards Trinkets Clearance What’s New Welcome Text Monthly Featured Sale Newsletter Sign Up Find us on OBMA Monthly Featured Video Monthly Featured Band Monthly Featured Artist Home   About Us   Shop Now   Events   Green Living   Shopping Cart   Contact Us   Site Map Find us on Portugalia Portugalia Gift Package
OB Centric MEDIA KIT: San Diego City Beat San Diego’s destination for art, music, food, events, politics, and everything else local.  Similar theme as OB Centric:  Eccentric, unique, and different Similar audience as OB Centric: Unconventional, atypical, local San Diegan
OB Centric MEDIA KIT MONTHLY BUDGET Medium Rectangle Ad Buy for  MUSIC  page............................$1,098.37 Medium Rectangle Ad Buy for  ART  page………………..…….$1,098.37 Medium Rectangle Ad Buy for  NEWS  page……………………$1,098.37 Medium Rectangle Ad Buy for  SPECIAL ISSUE  page............$1,098.37 Online Business  DIRECTORY  ($99/yr = $8.25/mo)………………..$8.25 TOTAL MONTHLY COSTS………………………………….. $4,401.73
[object Object],[object Object],[object Object],Strategic Partnership Development OB Centric Why Portugalia?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Strategic Partnership Development OB Centric What it Entails? ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Strategic Partnership Development OB Centric Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Banner Ad Trade Website Referrals  Link Popularity
[object Object],[object Object],[object Object],[object Object],[object Object],Strategic Partnership Development OB Centric Costs ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Online Press Release OB Centric
“ Entertainment Swap” PR OB Centric
Online Press Release OB Centric Posting Recommendations www.sandiergoreader.com www. sdnn .com www. oceanbeachsandiego .com www. sdcitybeat .com   www. obrag .org www.944. com/sandiego/ www. discoversd .com
[object Object],[object Object],[object Object],[object Object],Viral Marketing OB Centric Objectives
[object Object],[object Object],[object Object],Viral Marketing OB Centric Seeding Method
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Viral Marketing OB Centric The Video Series
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],OB Centric The Video Series
[object Object],[object Object],[object Object],OB Centric The Incentive Plan
[object Object],[object Object],[object Object],OB Centric The Incentive Plan
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Email Marketing OB Centric Components
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Email Marketing OB Centric Subject Lines
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Email Marketing OB Centric Subject Lines
[object Object],[object Object],[object Object],[object Object],Email Marketing OB Centric Measuring the Success

More Related Content

What's hot

Join UNDERCOVER with us!
Join UNDERCOVER with us!Join UNDERCOVER with us!
Join UNDERCOVER with us!
Dena Ellery
 
Community Marketing Building And Sustaining A Presence
Community Marketing Building And Sustaining A PresenceCommunity Marketing Building And Sustaining A Presence
Community Marketing Building And Sustaining A Presence
gcecs2009
 
Naivasha Flower Festival
Naivasha Flower FestivalNaivasha Flower Festival
Naivasha Flower Festival
Njeri_Kabiru
 
MOB Marketing Wigle Presentation
MOB Marketing Wigle PresentationMOB Marketing Wigle Presentation
MOB Marketing Wigle Presentation
Rodger Obley
 
Nordic Food Fest Sponsorship 2016
Nordic Food Fest Sponsorship 2016Nordic Food Fest Sponsorship 2016
Nordic Food Fest Sponsorship 2016
Kerry Lavin
 
Local Area Marketing Partners
Local Area Marketing PartnersLocal Area Marketing Partners
Local Area Marketing Partners
Belmere Luxury Apartments
 
Undercover!...for budding sommeliers
Undercover!...for budding sommeliersUndercover!...for budding sommeliers
Undercover!...for budding sommeliers
Dena Ellery
 
Top 10 Holiday Sales Tips
Top 10 Holiday Sales TipsTop 10 Holiday Sales Tips
Top 10 Holiday Sales Tips
Mallorie Corcoran
 
Unit 2d leisure & tourism
Unit 2d leisure & tourismUnit 2d leisure & tourism
Unit 2d leisure & tourism
Sumaiyah Faruki
 
MEGANEWENDPresentation
MEGANEWENDPresentationMEGANEWENDPresentation
MEGANEWENDPresentation
Megan Ewend
 
Integrated Marketing Campaign (Seville, Spain)
Integrated Marketing Campaign (Seville, Spain)Integrated Marketing Campaign (Seville, Spain)
Integrated Marketing Campaign (Seville, Spain)
Olivia Calvo
 
2015 Consumer Marketing Programs @ The Beer Store
2015 Consumer Marketing Programs @ The Beer Store2015 Consumer Marketing Programs @ The Beer Store
2015 Consumer Marketing Programs @ The Beer Store
XMC - CANADA's OFFICIAL SPONSORSHIP AND EXPERIENTIAL MARKETING™ AGENCY
 
Visual Merchandising 101: Customizing a Shopping Experience
Visual Merchandising 101: Customizing a Shopping ExperienceVisual Merchandising 101: Customizing a Shopping Experience
Visual Merchandising 101: Customizing a Shopping Experience
Mallorie Corcoran
 
Traders Loan & Jewelry Offers Tips for Smart Holiday Shopping
Traders Loan & Jewelry Offers Tips for Smart Holiday ShoppingTraders Loan & Jewelry Offers Tips for Smart Holiday Shopping
Traders Loan & Jewelry Offers Tips for Smart Holiday Shopping
Keen Ley
 
RAOF
RAOF RAOF
RAOF
Lara Hanus
 
Tourist Destination: Bali Island
Tourist Destination: Bali IslandTourist Destination: Bali Island
Tourist Destination: Bali Island
Sarodjo Pawirodikromo
 

What's hot (16)

Join UNDERCOVER with us!
Join UNDERCOVER with us!Join UNDERCOVER with us!
Join UNDERCOVER with us!
 
Community Marketing Building And Sustaining A Presence
Community Marketing Building And Sustaining A PresenceCommunity Marketing Building And Sustaining A Presence
Community Marketing Building And Sustaining A Presence
 
Naivasha Flower Festival
Naivasha Flower FestivalNaivasha Flower Festival
Naivasha Flower Festival
 
MOB Marketing Wigle Presentation
MOB Marketing Wigle PresentationMOB Marketing Wigle Presentation
MOB Marketing Wigle Presentation
 
Nordic Food Fest Sponsorship 2016
Nordic Food Fest Sponsorship 2016Nordic Food Fest Sponsorship 2016
Nordic Food Fest Sponsorship 2016
 
Local Area Marketing Partners
Local Area Marketing PartnersLocal Area Marketing Partners
Local Area Marketing Partners
 
Undercover!...for budding sommeliers
Undercover!...for budding sommeliersUndercover!...for budding sommeliers
Undercover!...for budding sommeliers
 
Top 10 Holiday Sales Tips
Top 10 Holiday Sales TipsTop 10 Holiday Sales Tips
Top 10 Holiday Sales Tips
 
Unit 2d leisure & tourism
Unit 2d leisure & tourismUnit 2d leisure & tourism
Unit 2d leisure & tourism
 
MEGANEWENDPresentation
MEGANEWENDPresentationMEGANEWENDPresentation
MEGANEWENDPresentation
 
Integrated Marketing Campaign (Seville, Spain)
Integrated Marketing Campaign (Seville, Spain)Integrated Marketing Campaign (Seville, Spain)
Integrated Marketing Campaign (Seville, Spain)
 
2015 Consumer Marketing Programs @ The Beer Store
2015 Consumer Marketing Programs @ The Beer Store2015 Consumer Marketing Programs @ The Beer Store
2015 Consumer Marketing Programs @ The Beer Store
 
Visual Merchandising 101: Customizing a Shopping Experience
Visual Merchandising 101: Customizing a Shopping ExperienceVisual Merchandising 101: Customizing a Shopping Experience
Visual Merchandising 101: Customizing a Shopping Experience
 
Traders Loan & Jewelry Offers Tips for Smart Holiday Shopping
Traders Loan & Jewelry Offers Tips for Smart Holiday ShoppingTraders Loan & Jewelry Offers Tips for Smart Holiday Shopping
Traders Loan & Jewelry Offers Tips for Smart Holiday Shopping
 
RAOF
RAOF RAOF
RAOF
 
Tourist Destination: Bali Island
Tourist Destination: Bali IslandTourist Destination: Bali Island
Tourist Destination: Bali Island
 

Viewers also liked

The state of twitter 2016
The state of twitter 2016The state of twitter 2016
The state of twitter 2016
Philip Oakley
 
Digital marketing Plan for Food Processing Company
Digital marketing Plan for Food Processing CompanyDigital marketing Plan for Food Processing Company
Digital marketing Plan for Food Processing Company
Kavish Arora
 
Digital Marketing Plan Slides
Digital Marketing Plan SlidesDigital Marketing Plan Slides
Digital Marketing Plan Slides
Philip Oakley
 
A Simple But Effective Business Plan
A Simple But Effective Business PlanA Simple But Effective Business Plan
A Simple But Effective Business Plan
Amal Biswas
 
Introduction to SlideShare for Businesses
Introduction to SlideShare for BusinessesIntroduction to SlideShare for Businesses
Introduction to SlideShare for Businesses
SlideShare
 
Business Plan
Business PlanBusiness Plan
Business Plan
Akhil Gupta
 
Basics of accounting
Basics of accountingBasics of accounting
Basics of accounting
ajithjoanes
 
Business Plan Powerpoint 1
Business Plan Powerpoint 1Business Plan Powerpoint 1
Business Plan Powerpoint 1
haleydawn
 

Viewers also liked (8)

The state of twitter 2016
The state of twitter 2016The state of twitter 2016
The state of twitter 2016
 
Digital marketing Plan for Food Processing Company
Digital marketing Plan for Food Processing CompanyDigital marketing Plan for Food Processing Company
Digital marketing Plan for Food Processing Company
 
Digital Marketing Plan Slides
Digital Marketing Plan SlidesDigital Marketing Plan Slides
Digital Marketing Plan Slides
 
A Simple But Effective Business Plan
A Simple But Effective Business PlanA Simple But Effective Business Plan
A Simple But Effective Business Plan
 
Introduction to SlideShare for Businesses
Introduction to SlideShare for BusinessesIntroduction to SlideShare for Businesses
Introduction to SlideShare for Businesses
 
Business Plan
Business PlanBusiness Plan
Business Plan
 
Basics of accounting
Basics of accountingBasics of accounting
Basics of accounting
 
Business Plan Powerpoint 1
Business Plan Powerpoint 1Business Plan Powerpoint 1
Business Plan Powerpoint 1
 

Similar to Internet Marketing Plan- for small business owners of OB Centric

2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
2016 LWSD 5K Sponsor and Exhibitor Opportunities Application2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
Vaneza Casimiro
 
April 2010 Newsletter
April 2010 NewsletterApril 2010 Newsletter
April 2010 Newsletter
AmandaK285
 
PLEASE READ INSTRUCTIONSSponsorship is often a n.docx
PLEASE READ INSTRUCTIONSSponsorship is often a n.docxPLEASE READ INSTRUCTIONSSponsorship is often a n.docx
PLEASE READ INSTRUCTIONSSponsorship is often a n.docx
poulterbarbara
 
Lakefront Grille Advertising Campaign
Lakefront Grille Advertising CampaignLakefront Grille Advertising Campaign
Lakefront Grille Advertising Campaign
Ariana van Willigen
 
Christmas in November 2012 PRIMER
Christmas in November 2012 PRIMERChristmas in November 2012 PRIMER
Christmas in November 2012 PRIMER
Kristoffer Atienza, CDM
 
Who is My Customer? And What Can I Do to Get More?
Who is My Customer? And What Can I Do to Get More?Who is My Customer? And What Can I Do to Get More?
Who is My Customer? And What Can I Do to Get More?
Stony Brook Small Business Development Center
 
OHIO TOURISM DIVISION
OHIO TOURISM DIVISIONOHIO TOURISM DIVISION
OHIO TOURISM DIVISION
Heritage Ohio
 
quinceanera_mediakit_2015
quinceanera_mediakit_2015quinceanera_mediakit_2015
quinceanera_mediakit_2015
Alexandra de la Torre
 
Sponsorship
SponsorshipSponsorship
Acva 5.12
Acva 5.12Acva 5.12
Acva 5.12
scottshaw
 
Business Canvas
Business CanvasBusiness Canvas
Business Canvas
Krysisha Conly
 
Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013
Upland Second Street
 
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
hjc
 
How to Succeed with Promotions for the Holidays 2015
How to Succeed with Promotions for the Holidays 2015How to Succeed with Promotions for the Holidays 2015
How to Succeed with Promotions for the Holidays 2015
Upland Second Street
 
Sponsorshippresentation 090721182819 Phpapp01
Sponsorshippresentation 090721182819 Phpapp01Sponsorshippresentation 090721182819 Phpapp01
Sponsorshippresentation 090721182819 Phpapp01
mrnewmandub
 
Non-Profit Organization Program by Market America
Non-Profit Organization Program by Market AmericaNon-Profit Organization Program by Market America
Non-Profit Organization Program by Market America
Jeffrey DeSocio
 
Crowdfunding for the Arts and Cultural Sector
Crowdfunding for the Arts and Cultural SectorCrowdfunding for the Arts and Cultural Sector
Crowdfunding for the Arts and Cultural Sector
Sian Jamieson
 
5 Tips for #Eventprofs to Connect Sponsors to Attendees
5 Tips for #Eventprofs to Connect Sponsors to Attendees5 Tips for #Eventprofs to Connect Sponsors to Attendees
5 Tips for #Eventprofs to Connect Sponsors to Attendees
Gary Schwake
 
Sponsorship proposal
Sponsorship proposalSponsorship proposal
Sponsorship proposal
openeyesentertainment
 
IMCPlansBookpdf FINALcopymar27
IMCPlansBookpdf FINALcopymar27IMCPlansBookpdf FINALcopymar27
IMCPlansBookpdf FINALcopymar27
Kaitlin Flor
 

Similar to Internet Marketing Plan- for small business owners of OB Centric (20)

2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
2016 LWSD 5K Sponsor and Exhibitor Opportunities Application2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
2016 LWSD 5K Sponsor and Exhibitor Opportunities Application
 
April 2010 Newsletter
April 2010 NewsletterApril 2010 Newsletter
April 2010 Newsletter
 
PLEASE READ INSTRUCTIONSSponsorship is often a n.docx
PLEASE READ INSTRUCTIONSSponsorship is often a n.docxPLEASE READ INSTRUCTIONSSponsorship is often a n.docx
PLEASE READ INSTRUCTIONSSponsorship is often a n.docx
 
Lakefront Grille Advertising Campaign
Lakefront Grille Advertising CampaignLakefront Grille Advertising Campaign
Lakefront Grille Advertising Campaign
 
Christmas in November 2012 PRIMER
Christmas in November 2012 PRIMERChristmas in November 2012 PRIMER
Christmas in November 2012 PRIMER
 
Who is My Customer? And What Can I Do to Get More?
Who is My Customer? And What Can I Do to Get More?Who is My Customer? And What Can I Do to Get More?
Who is My Customer? And What Can I Do to Get More?
 
OHIO TOURISM DIVISION
OHIO TOURISM DIVISIONOHIO TOURISM DIVISION
OHIO TOURISM DIVISION
 
quinceanera_mediakit_2015
quinceanera_mediakit_2015quinceanera_mediakit_2015
quinceanera_mediakit_2015
 
Sponsorship
SponsorshipSponsorship
Sponsorship
 
Acva 5.12
Acva 5.12Acva 5.12
Acva 5.12
 
Business Canvas
Business CanvasBusiness Canvas
Business Canvas
 
Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013Sandusky Newspapers Presentation 2013
Sandusky Newspapers Presentation 2013
 
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
10 Take-Aways To Improve Or Kick Start Your Symbolic Giving Program
 
How to Succeed with Promotions for the Holidays 2015
How to Succeed with Promotions for the Holidays 2015How to Succeed with Promotions for the Holidays 2015
How to Succeed with Promotions for the Holidays 2015
 
Sponsorshippresentation 090721182819 Phpapp01
Sponsorshippresentation 090721182819 Phpapp01Sponsorshippresentation 090721182819 Phpapp01
Sponsorshippresentation 090721182819 Phpapp01
 
Non-Profit Organization Program by Market America
Non-Profit Organization Program by Market AmericaNon-Profit Organization Program by Market America
Non-Profit Organization Program by Market America
 
Crowdfunding for the Arts and Cultural Sector
Crowdfunding for the Arts and Cultural SectorCrowdfunding for the Arts and Cultural Sector
Crowdfunding for the Arts and Cultural Sector
 
5 Tips for #Eventprofs to Connect Sponsors to Attendees
5 Tips for #Eventprofs to Connect Sponsors to Attendees5 Tips for #Eventprofs to Connect Sponsors to Attendees
5 Tips for #Eventprofs to Connect Sponsors to Attendees
 
Sponsorship proposal
Sponsorship proposalSponsorship proposal
Sponsorship proposal
 
IMCPlansBookpdf FINALcopymar27
IMCPlansBookpdf FINALcopymar27IMCPlansBookpdf FINALcopymar27
IMCPlansBookpdf FINALcopymar27
 

More from Kate Ammerman

Store Poster - IMS Riverside Customer Appreciation Party
Store Poster - IMS Riverside Customer Appreciation PartyStore Poster - IMS Riverside Customer Appreciation Party
Store Poster - IMS Riverside Customer Appreciation Party
Kate Ammerman
 
Billboard - Steel IMS Tucson 2014
Billboard - Steel IMS Tucson 2014 Billboard - Steel IMS Tucson 2014
Billboard - Steel IMS Tucson 2014
Kate Ammerman
 
B2B Eblast - IMS Tucson 2014
B2B Eblast - IMS Tucson 2014B2B Eblast - IMS Tucson 2014
B2B Eblast - IMS Tucson 2014
Kate Ammerman
 
Wholesale Products Line Card IMS 2014
Wholesale Products Line Card IMS 2014Wholesale Products Line Card IMS 2014
Wholesale Products Line Card IMS 2014
Kate Ammerman
 
Store Products Line Card-- IMS 2014
Store Products Line Card-- IMS 2014Store Products Line Card-- IMS 2014
Store Products Line Card-- IMS 2014
Kate Ammerman
 
Store Specials Flyer
Store Specials Flyer Store Specials Flyer
Store Specials Flyer
Kate Ammerman
 
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.Print Ad in Zocalo Magazine - Industrial Metal Supply Co.
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.Kate Ammerman
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Kate Ammerman
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.
Kate Ammerman
 
Welding eblast - Industrial Metal Supply Co.
Welding eblast - Industrial Metal Supply Co.Welding eblast - Industrial Metal Supply Co.
Welding eblast - Industrial Metal Supply Co.Kate Ammerman
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.
Kate Ammerman
 
Car Show Flyer - IMS
Car Show Flyer - IMSCar Show Flyer - IMS
Car Show Flyer - IMSKate Ammerman
 
Direct Mail Piece - IMS
Direct Mail Piece - IMSDirect Mail Piece - IMS
Direct Mail Piece - IMS
Kate Ammerman
 
Holiday Specials Eblast
Holiday Specials EblastHoliday Specials Eblast
Holiday Specials EblastKate Ammerman
 
Holiday Gift Card eblast
Holiday Gift Card eblastHoliday Gift Card eblast
Holiday Gift Card eblastKate Ammerman
 
Textured Metal Eblast
Textured Metal EblastTextured Metal Eblast
Textured Metal EblastKate Ammerman
 
Offroad Tradeshow eblast
Offroad Tradeshow eblast Offroad Tradeshow eblast
Offroad Tradeshow eblast Kate Ammerman
 
Patina Seminar Eblast
Patina Seminar EblastPatina Seminar Eblast
Patina Seminar EblastKate Ammerman
 
Abrasives and Saw Blades eblast
Abrasives and Saw Blades eblastAbrasives and Saw Blades eblast
Abrasives and Saw Blades eblastKate Ammerman
 
Gate Fence & Rail eblast
Gate Fence & Rail eblastGate Fence & Rail eblast
Gate Fence & Rail eblastKate Ammerman
 

More from Kate Ammerman (20)

Store Poster - IMS Riverside Customer Appreciation Party
Store Poster - IMS Riverside Customer Appreciation PartyStore Poster - IMS Riverside Customer Appreciation Party
Store Poster - IMS Riverside Customer Appreciation Party
 
Billboard - Steel IMS Tucson 2014
Billboard - Steel IMS Tucson 2014 Billboard - Steel IMS Tucson 2014
Billboard - Steel IMS Tucson 2014
 
B2B Eblast - IMS Tucson 2014
B2B Eblast - IMS Tucson 2014B2B Eblast - IMS Tucson 2014
B2B Eblast - IMS Tucson 2014
 
Wholesale Products Line Card IMS 2014
Wholesale Products Line Card IMS 2014Wholesale Products Line Card IMS 2014
Wholesale Products Line Card IMS 2014
 
Store Products Line Card-- IMS 2014
Store Products Line Card-- IMS 2014Store Products Line Card-- IMS 2014
Store Products Line Card-- IMS 2014
 
Store Specials Flyer
Store Specials Flyer Store Specials Flyer
Store Specials Flyer
 
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.Print Ad in Zocalo Magazine - Industrial Metal Supply Co.
Print Ad in Zocalo Magazine - Industrial Metal Supply Co.
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.
 
Welding eblast - Industrial Metal Supply Co.
Welding eblast - Industrial Metal Supply Co.Welding eblast - Industrial Metal Supply Co.
Welding eblast - Industrial Metal Supply Co.
 
Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.Direct Mail Piece - Industrial Metal Supply Co.
Direct Mail Piece - Industrial Metal Supply Co.
 
Car Show Flyer - IMS
Car Show Flyer - IMSCar Show Flyer - IMS
Car Show Flyer - IMS
 
Direct Mail Piece - IMS
Direct Mail Piece - IMSDirect Mail Piece - IMS
Direct Mail Piece - IMS
 
Holiday Specials Eblast
Holiday Specials EblastHoliday Specials Eblast
Holiday Specials Eblast
 
Holiday Gift Card eblast
Holiday Gift Card eblastHoliday Gift Card eblast
Holiday Gift Card eblast
 
Textured Metal Eblast
Textured Metal EblastTextured Metal Eblast
Textured Metal Eblast
 
Offroad Tradeshow eblast
Offroad Tradeshow eblast Offroad Tradeshow eblast
Offroad Tradeshow eblast
 
Patina Seminar Eblast
Patina Seminar EblastPatina Seminar Eblast
Patina Seminar Eblast
 
Abrasives and Saw Blades eblast
Abrasives and Saw Blades eblastAbrasives and Saw Blades eblast
Abrasives and Saw Blades eblast
 
Gate Fence & Rail eblast
Gate Fence & Rail eblastGate Fence & Rail eblast
Gate Fence & Rail eblast
 

Recently uploaded

Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
Norma Mushkat Gaffin
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
DerekIwanaka1
 
How MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdfHow MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdf
MJ Global
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
Corey Perlman, Social Media Speaker and Consultant
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
thesiliconleaders
 
Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024
Top Forex Brokers Review
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
NZSG
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
bosssp10
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
Kirill Klimov
 
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
SOFTTECHHUB
 
Industrial Tech SW: Category Renewal and Creation
Industrial Tech SW:  Category Renewal and CreationIndustrial Tech SW:  Category Renewal and Creation
Industrial Tech SW: Category Renewal and Creation
Christian Dahlen
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
my Pandit
 
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 20243 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
SEOSMMEARTH
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
techboxsqauremedia
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
ABHILASH DUTTA
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller
 
2024-6-01-IMPACTSilver-Corp-Presentation.pdf
2024-6-01-IMPACTSilver-Corp-Presentation.pdf2024-6-01-IMPACTSilver-Corp-Presentation.pdf
2024-6-01-IMPACTSilver-Corp-Presentation.pdf
hartfordclub1
 

Recently uploaded (20)

Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
 
How MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdfHow MJ Global Leads the Packaging Industry.pdf
How MJ Global Leads the Packaging Industry.pdf
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
 
Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024Best Forex Brokers Comparison in INDIA 2024
Best Forex Brokers Comparison in INDIA 2024
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
 
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
 
Industrial Tech SW: Category Renewal and Creation
Industrial Tech SW:  Category Renewal and CreationIndustrial Tech SW:  Category Renewal and Creation
Industrial Tech SW: Category Renewal and Creation
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
 
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 20243 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
 
2024-6-01-IMPACTSilver-Corp-Presentation.pdf
2024-6-01-IMPACTSilver-Corp-Presentation.pdf2024-6-01-IMPACTSilver-Corp-Presentation.pdf
2024-6-01-IMPACTSilver-Corp-Presentation.pdf
 

Internet Marketing Plan- for small business owners of OB Centric

  • 1. OB Centric Online Marketing Plan Presented By: Kate Ammerman and Darien Buc
  • 2.
  • 3.
  • 4.
  • 5. OB Centric Goals of the Campaign To create awareness and increase online and in store traffic. To bring San Diego locals together by creating unity through the appreciation of the art and talent that is produced locally. To connect artists with regular local shoppers at a price they can afford
  • 6. OB Centric How OB Centric STANDS OUT! from competition Shipping Convenience Eccentric Theme Store Uniqueness Go Green Environment Local Appeal
  • 7.
  • 8. WEB SITE DESIGN OB Centric LOGO (Background picture of Ocean Beach goes here) HOME ABOUT US SHOP NOW EVENTS GREEN LIVING SHOPPING CART CONTACT US SITE MAP SHOP BY HOLIDAY Thanksgiving Hanukah Kwanza Christmas SHOP BY CATEGORY Music Art Clothing for Her Clothing for Him Accessories Gift Cards Trinkets Clearance What’s New Welcome Text Monthly Featured Sale Newsletter Sign Up Find us on OBMA Monthly Featured Video Monthly Featured Band Monthly Featured Artist Home About Us Shop Now Events Green Living Shopping Cart Contact Us Site Map Find us on Portugalia Portugalia Gift Package
  • 9. OB Centric MEDIA KIT: San Diego City Beat San Diego’s destination for art, music, food, events, politics, and everything else local. Similar theme as OB Centric: Eccentric, unique, and different Similar audience as OB Centric: Unconventional, atypical, local San Diegan
  • 10. OB Centric MEDIA KIT MONTHLY BUDGET Medium Rectangle Ad Buy for MUSIC page............................$1,098.37 Medium Rectangle Ad Buy for ART page………………..…….$1,098.37 Medium Rectangle Ad Buy for NEWS page……………………$1,098.37 Medium Rectangle Ad Buy for SPECIAL ISSUE page............$1,098.37 Online Business DIRECTORY ($99/yr = $8.25/mo)………………..$8.25 TOTAL MONTHLY COSTS………………………………….. $4,401.73
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. “ Entertainment Swap” PR OB Centric
  • 17. Online Press Release OB Centric Posting Recommendations www.sandiergoreader.com www. sdnn .com www. oceanbeachsandiego .com www. sdcitybeat .com www. obrag .org www.944. com/sandiego/ www. discoversd .com
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.

Editor's Notes

  1. emphasis on art, local music, and uniqueness. The interior = art pieces, cultural murals and has live music every evening. performing blues, reggae, classic rock, blue-grass, and jazz. authentic Portuguese cuisine is prepared by the owner himself, Jason Agrella.