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Leadership for
Local Foods
North Dakota Local Foods
Leadership Training
Presented to the NDSU Extension Fall Conference
October 14, 2015
Glenn Muske, Abby Gold & Megan Myrdal
An NCR-SARE funded project
Leadership for Local Foods
The Situation
Increasing interest among consumers and producers regarding local foods
opportunities.
The Goal
Expand the knowledge, skills, and confidence of educators, agencies, producers,
and local citizens regarding local foods.
The Objectives
- Provide 4 educational programs on the issues, opportunities, food safety issues,
and the marketplace. Support with:
- Blog https://www.ag.ndsu.edu/food/local-foods/main-page-blog-
posts/leadership-for-local-foods
- Web site
- https:///smallbusiness/small-farm-farm-diversification
- Listserv to share local food research & ideas
- happenings - NDSUEXT-LOCALFOOD@LISTSERV.NODAK.EDU
- Provide seed money to participants to do a local foods project in their
community
Leadership for Local Foods
Blogs
SNAP & Town
Square Farmers
Market
Molly Soeby
Sustainable Gluten Free Crops in
Central ND
GlenPhilbrick
• Rational: To promote locally grown gluten free foods in
central ND and prove that ND can sustainably grow gluten free
foods.
• How Did it Go? The tour had 20 participants. Had several
discussions with people about gluten free foods such as
quinoa and amaranth. Distributed recipe cards to provide
meal ideas for products.
• Main Outcomes: Most people were not aware quinoa and
amaranth could be grown in ND. Customers were excited
they will have a local option for gluten free grains.
• Future Plans:
• Will be hosting another farm tour in August.
• Planning to visit Kevin Murphy, Barley & Alternative Crop
Breeding Professor at the University of Washington, Pullman in
August 2015.
Cross-Pollination Tour to Farm to
Table Co-op
StephanieBlumhagen
• Farm to Table Co-op in Glendive is building a local food
system in Eastern Montana and Western North Dakota.
• The point of the cross-pollination trip was to take Local
Food leaders from eastern and central North Dakota to
see what Farm to Table has accomplished, learn from
their experience, and share with themwhat North
Dakota local food leaders have learned in their own
efforts to build local food systems.
• Tour Dates: March 20-21, 2015
FarmersMarketBuying Club of CentralND
RachelBrazil
• A unique collaboration between seven (7) growers and producers
in central North Dakota to aggregate products to provide buyers
in New Rockford and Carrington an excellent assortment of local
goods, as well as a simple buying option.
• First delivery was scheduled for July 1.
• 35 customers on board to receive a variety of local products:
bison, poultry, eggs, produce, and baked goods.
• Brazil plans to travel to the farms later in the summer to take
farm photos to post on the website – hoping that featuring
producer profiles will help to build some farm to buyer
relationships.
BisMarket Farmers Market
PeggyNetzer
Heart of Dakota Local Foods
Educational Wagon
Irene Graves
Project Name: Heart of Dakota Local Foods Educational Wagon
Rational: To educate the public about Local Foods
How Did it Go? GREAT
• 182 surveys
• 379 direct contacts
• Handed out over 1,500 publications and information sheets
• Ponies brought in diverse crowd
Main Outcomes:
• There is a great need for education
• Gardeners do not see there foods as commercial item will give it
away but not sell.
• Local Foods – interpreted as a brand name not a locally grown food.
Future Plans:
• Will repeat the process
• More invitations than available weekends – do as many as possible
Heartof DakotaLocal FoodsEducationalWagon
United Tribes
Technical College
Winter Market
Jana Millner
Northern Small Farm Alliance
Ross& Amber Lockhart
• Four Pillars of NSFA & Actions:
• Local Food Awareness Building
• NSFA Facebook Page
• NSFA Media Message, Marketing Materials & Mission
Statement
• Get Local Event
• Farmer-to-Farmer Education
• On Farm Tours/Best Practice Sharing
• Support for New & Emerging Farmers
• NSFA Internship Program
• NSFA Membership Guidelines
• Aggregation of Produce
• Food Truck/Mobile Farmers Market
www.facebook.com/northernsmallfarmalliance
Dickey County Ag Day – April 23
NicholasPodolland BreanaKiser
• Half-day of programming for 7th and 8th grade
students to learn about various aspects of local food.
• Producers talked about what they are doing
(vegetable, animal, milk, and eggs)
• Natural Resources Conservation Service (NRCS) talked
about the benefits of local food systems for land and
soil, fruit trees/community orchards, and importance
of shelter belts
• Live goats for students to see/touch, and also taste
goat milk
• Had ~65 students attend
Red River
Market
MeganMyrdal
• The Red River Market is a new
farmers market located in the
heart of downtown Fargo, North
Dakota.
• The Market ran from July –
October and attracted ~1200
attendees each week.
• ND SARE funding was utilized for
marketing/promotion: Market
Money tokens and Red River
Market totes
Final Meeting
November10, 2015
Results
• Supported 19 local projects – 5 received 2nd year funding
• Farmers Markets
• 3 new farmers markets
• Downtown
• Winter
• Small community - unique approach – CSA/Farmers Market combo
• 6 new producers
• Capacity building - First step to possible local foods in the school system
• Enhanced marketing for existing farmers market
• Capacity to use SNAP benefits at 2 markets
• BisMan Food Coop effort supported
• Commercial kitchen – Enhanced management skills
• Producer group organized for start-ups/young farmers
• Interest in a phase 2 project for those looking to have their local foods
support their family
• Demonstrated
• Neighborhood coordinated garden
• Viability of amaranth and quinoa production in ND
• Increased consumer and producer awareness. Youth programs
conducted.
Telling Our Story
• ND SARE Food, Fuel and Fiber tour
• Community Development Society
• National Extension Tourism conference
• Included in NDSU NC Region report
Future - ??
• News article
• Social media posts – Blogs, FB, ??
• NACDEP conference – June, 2016
• 7th Annual Small Farm Conference, Virginia, Sept 2016
• Results video
Our Partners
• Cankdeska Cikana
Community College
• Entrepreneurial
Center for
Horticulture, Dakota
College
• FARRMS
• Farmers Union
• ND Dept of
Agriculture
• NDSU Extension
• Riverbound Farm

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North Dakota Leadership for Local Foods

  • 1. Leadership for Local Foods North Dakota Local Foods Leadership Training Presented to the NDSU Extension Fall Conference October 14, 2015 Glenn Muske, Abby Gold & Megan Myrdal
  • 3. Leadership for Local Foods The Situation Increasing interest among consumers and producers regarding local foods opportunities. The Goal Expand the knowledge, skills, and confidence of educators, agencies, producers, and local citizens regarding local foods. The Objectives - Provide 4 educational programs on the issues, opportunities, food safety issues, and the marketplace. Support with: - Blog https://www.ag.ndsu.edu/food/local-foods/main-page-blog- posts/leadership-for-local-foods - Web site - https:///smallbusiness/small-farm-farm-diversification - Listserv to share local food research & ideas - happenings - NDSUEXT-LOCALFOOD@LISTSERV.NODAK.EDU - Provide seed money to participants to do a local foods project in their community
  • 4. Leadership for Local Foods Blogs
  • 5. SNAP & Town Square Farmers Market Molly Soeby
  • 6.
  • 7. Sustainable Gluten Free Crops in Central ND GlenPhilbrick • Rational: To promote locally grown gluten free foods in central ND and prove that ND can sustainably grow gluten free foods. • How Did it Go? The tour had 20 participants. Had several discussions with people about gluten free foods such as quinoa and amaranth. Distributed recipe cards to provide meal ideas for products. • Main Outcomes: Most people were not aware quinoa and amaranth could be grown in ND. Customers were excited they will have a local option for gluten free grains. • Future Plans: • Will be hosting another farm tour in August. • Planning to visit Kevin Murphy, Barley & Alternative Crop Breeding Professor at the University of Washington, Pullman in August 2015.
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  • 9. Cross-Pollination Tour to Farm to Table Co-op StephanieBlumhagen • Farm to Table Co-op in Glendive is building a local food system in Eastern Montana and Western North Dakota. • The point of the cross-pollination trip was to take Local Food leaders from eastern and central North Dakota to see what Farm to Table has accomplished, learn from their experience, and share with themwhat North Dakota local food leaders have learned in their own efforts to build local food systems. • Tour Dates: March 20-21, 2015
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  • 11. FarmersMarketBuying Club of CentralND RachelBrazil • A unique collaboration between seven (7) growers and producers in central North Dakota to aggregate products to provide buyers in New Rockford and Carrington an excellent assortment of local goods, as well as a simple buying option. • First delivery was scheduled for July 1. • 35 customers on board to receive a variety of local products: bison, poultry, eggs, produce, and baked goods. • Brazil plans to travel to the farms later in the summer to take farm photos to post on the website – hoping that featuring producer profiles will help to build some farm to buyer relationships.
  • 13. Heart of Dakota Local Foods Educational Wagon Irene Graves Project Name: Heart of Dakota Local Foods Educational Wagon Rational: To educate the public about Local Foods How Did it Go? GREAT • 182 surveys • 379 direct contacts • Handed out over 1,500 publications and information sheets • Ponies brought in diverse crowd Main Outcomes: • There is a great need for education • Gardeners do not see there foods as commercial item will give it away but not sell. • Local Foods – interpreted as a brand name not a locally grown food. Future Plans: • Will repeat the process • More invitations than available weekends – do as many as possible
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  • 17.
  • 18. Northern Small Farm Alliance Ross& Amber Lockhart • Four Pillars of NSFA & Actions: • Local Food Awareness Building • NSFA Facebook Page • NSFA Media Message, Marketing Materials & Mission Statement • Get Local Event • Farmer-to-Farmer Education • On Farm Tours/Best Practice Sharing • Support for New & Emerging Farmers • NSFA Internship Program • NSFA Membership Guidelines • Aggregation of Produce • Food Truck/Mobile Farmers Market www.facebook.com/northernsmallfarmalliance
  • 19.
  • 20. Dickey County Ag Day – April 23 NicholasPodolland BreanaKiser • Half-day of programming for 7th and 8th grade students to learn about various aspects of local food. • Producers talked about what they are doing (vegetable, animal, milk, and eggs) • Natural Resources Conservation Service (NRCS) talked about the benefits of local food systems for land and soil, fruit trees/community orchards, and importance of shelter belts • Live goats for students to see/touch, and also taste goat milk • Had ~65 students attend
  • 21.
  • 22. Red River Market MeganMyrdal • The Red River Market is a new farmers market located in the heart of downtown Fargo, North Dakota. • The Market ran from July – October and attracted ~1200 attendees each week. • ND SARE funding was utilized for marketing/promotion: Market Money tokens and Red River Market totes
  • 23.
  • 25. Results • Supported 19 local projects – 5 received 2nd year funding • Farmers Markets • 3 new farmers markets • Downtown • Winter • Small community - unique approach – CSA/Farmers Market combo • 6 new producers • Capacity building - First step to possible local foods in the school system • Enhanced marketing for existing farmers market • Capacity to use SNAP benefits at 2 markets • BisMan Food Coop effort supported • Commercial kitchen – Enhanced management skills • Producer group organized for start-ups/young farmers • Interest in a phase 2 project for those looking to have their local foods support their family • Demonstrated • Neighborhood coordinated garden • Viability of amaranth and quinoa production in ND • Increased consumer and producer awareness. Youth programs conducted.
  • 26. Telling Our Story • ND SARE Food, Fuel and Fiber tour • Community Development Society • National Extension Tourism conference • Included in NDSU NC Region report Future - ?? • News article • Social media posts – Blogs, FB, ?? • NACDEP conference – June, 2016 • 7th Annual Small Farm Conference, Virginia, Sept 2016 • Results video
  • 27. Our Partners • Cankdeska Cikana Community College • Entrepreneurial Center for Horticulture, Dakota College • FARRMS • Farmers Union • ND Dept of Agriculture • NDSU Extension • Riverbound Farm

Editor's Notes

  1. This slide show is an overview of the North Dakota Local Foods Leadership Training projects as of Septeber 2015. The goal of this project was to provide training, guidance and support to local food leaders, as well as small mini grant to fund projects. Nearly 20 teams participated in the training and received mini grant to build capacity, education and marketing for local and regional foods. These slides were presented as part of the Leadership for Local Foods training held on December 2, 2014 in Jamestown at the North Dakota Farmer’s Union. The slides were updated in September to reflect project progress.
  2. Beginning – walked people through a visioning process and asked them to describe their projects, goals & objectives & provide a budget.
  3. To capture some of the success and progress to date on the projects, we created bi-monthly blogs that are posted to the North Dakota State University Extension Food & Nutrition website. This website houses a local foods section that shares the benefits of growing and consuming locally grown food. Blogs have been published since February 2015, and have been shared with various local food networks around the state. They have been a great way to share success and progress with the participants and the larger local food community in the state, as well as capture our participants stories.
  4. Molly Soeby, Family & Consumer Science Agent for Grand Forks County Extension, and Community Health Action Response Team “Take Action” Chair joined the Leadership for Local Foods program in 2013 with the goal of getting Supplemental Nutrition Assistant Program (SNAP) dollars accepted at the Town Square Farmer’s Market in Grand Forks.   SNAP offers nutrition assistance to eligible, low-income individuals, and is the largest hunger safety net in the country. There are numerous benefits to allowing SNAP participants to spend their dollars at farmers markets, including increased access to healthy, locally grown foods, and keeping more dollars in the local community.   The Town Square/SNAP initiative began through a diverse community partnership under the “Take Action” umbrella. This group’s been working to allow SNAP use at the farmers market for a number of years, but without the buy-in and participation of the market vendors, they had little success.   There are many steps to implement SNAP acceptance at a farmers market including obtaining an FNS number (USDA certification), identifying a non-profit to sponsor, covering the cost of the point-of-sale machine (SNAP dollars operate like a credit card and many farmers markets operate on cash only), staffing needs to operate the EBT machine, and the costs associated with bookkeeping, start-up, transaction fees, and recruiting vendors to accept the SNAP dollars.   The “Take Action” group was able to complete nearly all of these important logistical pieces, but they were missing one crucial element – buy in from the market vendors. Shortly after the first Local Foods Leadership Training, Molly connected with Caryl Lester, manager of the Town Square Farmer’s Market, who was in full support of the market accepting SNAP and was able to bring all the vendors on board.   Through grant dollars received in the Local Foods Leadership Training, Town Square was able to cover the cost of hiring a summer employee to run the EBT machine. The market operated SNAP with a token system, allowing SNAP participants to purchase tokens to be exchanged for fresh produce, and vendors to be immediately reimbursed for their products. Also, through connections made in the Local Foods Leadership Training, Molly connected with members of the BisMarket Farmers Market, as they successfully began accepting SNAP the previous year. This connection provided guidance and mentorship to Molly and the TownSquare/SNAP team throughout the process.   The Town Square Farmers Market is gearing up for the 2015 market and its second season accepting SNAP benefits. They have many inspiring ideas for the coming year, and one of the key goals, according to Molly, is marketing the EBT capabilities to those in the SNAP program and to see an increase in the use of EBT SNAP at the market.   The Take Action coalition hopes to continue strong, collaborative effort to promote better health, support the local farmers, and ease poverty in the community.
  5. Town Square Farmers Market - Photo of the person hired (Jill Swingen) to operate and manage the EBT machine for the summer.
  6. Participant: Glen Philbrick Project: Sustainable Gluten Free Crops in Central ND
  7. Sustainable Gluten Free Crops in Central ND
  8. Sustainable Gluten Free Crops in Central ND
  9. Participant: Stephanie Blumhagen Project: Cross-Pollination Tour to Farm to Table Co-op Overview: Farm to Table Co-op in Glendive, Montana is building a local food system in Eastern Montana and Western North Dakota. The point of the cross-pollination trip was to take a van-load of Local Food leaders from eastern and central North Dakota to see what Farm to Table has accomplished, learn from their experience and share with them what we’ve learned in our own efforts to build local food systems. Like the bees that help our fields and gardens flourish by moving pollen from plant to plant, we will help local food systems across the region flourish through the exchange of knowledge and ideas. Farm to Table Co-op’s projects: A Local Buyer’s Guide An ag marketing co-op to market member’s produce and products to local stores, restaurants and food services Western Trails Food, a value added business featuring locally grown hull-less barley and beans in pancake, bread, and soup mixes. Partnership with Dawson Community College’s Culinary Arts program to train chefs to work with local growers and producers. A Food Development Center with a commercial kitchen which is can be rented by food entrepreneurs. They documented and photographed their experience, and had great reflections/discussions on the van rides to and from each location, as well as home. Transportation and lodging for participants was be covered by the SARE grant.
  10. Photos of the tours.
  11. Participants: Rachel Brazil Project: Farmers Market Buying Club of Central ND Note: Originally, the project was in combination with Jill Louters, Superintendent at New Rockford Public School, trying to increase farm to school participation in the district. After about a year into the grant project, it was identified that in order to build farm to school, they first needed to increase the aggregating capabilities and networking of local producers. Through conversations with various community members interested in local foods, Brazil determined (and with the support of Louters) that it would be a better use of time and grant funding to support aggregation and distribution of local goods through the buying club. They hope this will support further growth of local foods capacity and interest in the area, and lead to more farm to school activities in the near future.
  12. Participant: Irene Graves Project: Heart of Dakota Local Foods Educational Wagon Irene Graves, NDSU Extension Agent, created the Heart of Dakota Local Foods Education Wagon. Irene, along with her ponies Robby and Joshua, traveled across North Dakota in the summer of 2014 (and have been doing it this summer as well) sharing the good news about local food. They attend festivals and county fairs providing information about why eating locally is good and how it supports the local economy. They also asked those they met to complete surveys to further understand the local food scene in the areas they visited, and to help make connections for individuals to purchase local foods.
  13. Heart of Dakota Local Foods Educational Wagon Irene is taking the wagon around in 2015 and also created a Facebook page to document she and Joshua’s experiences. Visit www.facebook.com/HeartOfDakotaLocalFoodsWagon
  14. Participant: Jana Millner   Project: UTTC Winter Market Overview: The Winter Market completed its second season, running once a month from November 2014 – April 2015. The first season served as a pilot season and was March, April and May of 2014. The market was dedicated to only selling locally grown, or crafted items. The market ranged from local produce, canned foods, baked goods, jewelry, clothing, artwork, pottery, hula hoops, dog treats, plants, soaps, natural products, and more! They wanted to create a warm atmosphere and also included children’s activities at most markets.   ND SARE mini grant dollars were used for three things: advertising, logo development/production and market signage. They hired a graphic design artist to make the Winter Market logo: incorporating shopping locally, food, and a tribal aspect, as UTTC is where the event was hosted.
  15. The market had a fairly consistent stream of customers.
  16. The 2015/2016 Market dates have already been set: November 14, December 19, January 23, February 20, March 19 & April 23 from 10 a.m. – 2 p.m.
  17. Northern Small Farmer Alliance is a network of small-scale producers in the Red River Valley regions of North Dakota and Minnesota. They have held four meetings since January 2015. They have created a logo and are working to do some farm tours/sharing of best practices this summer. They are also hoping to host a Get Local event in Fargo. They They have developed four action pillars for the NSFA and under each pillar listed on the slide, you can see some of the activities they have begun (or hope to begin) in order to meet their goals.
  18. The market will run every Saturday from July 11th through the October or the food producing season.
  19. Red River Market
  20. To date four trainings have been held and participants have learned about many areas of local foods including:   How to Build Food Capacity at the Local and Regional Level Food Safety & GAP Training Local Food Distribution Farm to Grocer, School & Restaurant Telling Your Story - Marketing, Storytelling, & Social Media Making it a Sustainable Business Food Coops & Food Hubs Finding the Resources & Funding The final meeting will take place in November 2015. This meeting will be an opportunity to share all the outcomes that have been achieved throughout the project. Each participant will be given ~5 minutes to share their successes and be recognized for their achievements by fellow local food leaders in the state. We will also utilize the Ripple Effect Mapping method to engage the program participants to reflect upon and visually map the changes produced in their business, community, region & state as a result of this program.