The document discusses data governance and quality challenges for publishers. It defines data governance and highlights common data quality issues like multiple data sources, inconsistent data entry, and challenges identifying individuals and institutions uniquely. The presentation recommends developing a data governance program that includes planning, auditing existing data, improving data capture processes, using identifiers, and ongoing monitoring to improve data quality over time. A publisher example is provided that leverages tools like Ringgold identifiers and data governance dashboards to clean data and monitor quality.