For those interested in my consulting background, I've captured some of the high level skills and qualifications in this presentation. I've referenced specific media/entertainment projects but by background isn't restricted to that industry.

1. Background and Qualifications
NICK CHOAT

2. Nick Choat 2/4/2013
AGENDA
 Introduction
 Media and entertainment experience
 Professional services background
 Core principles and competencies
 Work product examples
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3. Nick Choat 2/4/2013
INTRODUCTION
 Somewhere north of 25 years of industry
experience
 9 years in Media and Entertainment
 Business and Computer Science (M.S.)
degrees
 Developer first then project leadership
 Consulting and traditional roles
 Multiple industries
 4.5 years with the Walt Disney Company
 Unique ability to bridge technology and
business functions
 Independent consultant
 project leadership
 organizational coaching
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4. Nick Choat 2/4/2013
GETTY IMAGES
 Pioneer and industry leader in digital stock
photography and footage for commercial and
editorial consumption.
 4+ years as VP of Engineering
 Accomplishments
 Migrated 90% of revenue to on-line channel
 2004 CIO 100 award recipient
 Created www.gettyimages.com
 Created www.gettyimages.co.jp
 Delivered commerce sites to
 NBA
 MLB
 GM
 Boeing …
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5. Nick Choat 2/4/2013
THE WALTDISNEY COMPANY
 4.5 years in corporate technology.
 Provider of technology services to all Disney
Segments.
 Functions:
 Corporate PMO
 Digital Ad Operations
 Ad Technology
 Big Data infrastructure
 Accomplishments
 Built the first successful corporate wide PMO.
 Served as the Program Management community
leader.
 Modernized Ad Operations.
 Led transition off of proprietary Ad technology.
 Led the build-out of the corporate Big Data
infrastructure.
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6. Nick Choat 2/4/2013
PROFESSIONAL SERVICES BACKGROUND
 Ernst & Young
 ERP Implementations
 Custom software development
 VeriSign
 Telco enterprise product implementation
 The Walt Disney Company
 Internal professional services organization
 Organizational coach for Big Data adoption
 GersonLehrman Group Council Member
 Big data advisor to consulting and financial
services firms
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7. Nick Choat 2/4/2013
CLIENTS
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8. Nick Choat 2/4/2013
CORE PRINCIPLES
 Value a relationship more than a
transaction.
 Relationships really, really matter.
 Closely partner with both
technology and business
stakeholders.
 Always remain objective and
emotionally detached.
 Continuously demonstrate value.
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9. Nick Choat 2/4/2013
CONSULTING CORE COMPETENCY
 Project leadership
 Consulting: Leading large
scale and strategic initiatives
 Coaching: Helping software
organizations improve
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10. Nick Choat 2/4/2013
EXAMPLE MEDIA AND ENTERTAINMENT PROJECTS
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11. Nick Choat 2/4/2013
LIVE TELEVISION BROADCAST EVENTS
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12. Nick Choat 2/4/2013
VIDEO ON DEMAND ANALYTICS
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13. Nick Choat 2/4/2013
DO TRAILERS DRIVE VIEWERSHIP?
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14. Nick Choat 2/4/2013
WHERE TO INVEST STUDIO MARKETING
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15. Nick Choat 2/4/2013
WALT DISNEY CORPORATE DATA CENTER
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16. Nick Choat 2/4/2013
EXAMPLE COACHING PROJECTS
 Retooled a product implementation
methodology to become a revenue
source.
 Built-out the first successful corporate
PMO.
 Created a project framework as the
engagement model.
 Establishes communities of practice to
facilitate longer term knowledge sharing.
 Created an innovation framework.
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17. © 2013 Nick Choat
WHY AN INNOVATION FRAMEWORK?
 Companies struggle withguidingnew/innovative
ideas from concept to operational use.
 In creatively driven companies, there’s rarely a
shortage of new ideas.
 Inspiration for the Innovation Framework came
from working closely with world class creative
organizations.
 This framework was developed and proven with
Big Data but can be applied in other domains as
well.
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18. © 2013 Nick Choat
INNOVATION FRAMEWORK OVERVIEW
Experiment Proof of Concept Production
deployment
•Hypothesis •Successful •Successful
tests experiments POCs
•Fail fast. •Understand •Scale to full
broad operations.
requirements.
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19. Nick Choat 2/4/2013
THANK YOU
 Nick Choat
 206.265.3130
 nick.choat@gmail.com
 www.linkedin.com/in/nickchoat/
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