NewsGator Collective 2013 - Keynote Daniel Kraft
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Opening Keynote at the NewsGator Collective, the annual user conference. We Make Social Real. With more than 200 Customers and Partners the Collective 2013 has been a great highlight of a record year of the NewsGator team.
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NewsGator Collective 2013 - Keynote Daniel Kraft
- 1. Daniel Kraft President & CEO Speaker & Job Title enterprise @DanielKraft social Together Speaker & Job Title We Make Social Real enterprise social succeed
- 2. Speaker Speaker & Job Title Speaker & Job Title & Job Title
- 6. Speaker & Job Title Social Value Potential $423,000,000,000 $256 – 423 billion annually in Consumer Financial Services according to the McKinsey Global Institute 11/2012
- 7. Speaker & Job Title Social Value Potential 36% Customer Service 21-36% through Communities for consumer co-creation in Packaged Goods succeed according to the McKinsey Global Institute 11/2012
- 8. Speaker & Job Title Social Value Potential Improved Collaboration 14% 12-14% retention, recruiting and collaboration according to the McKinsey Global Institute 11/2012
- 9. Speaker & Job Title Social Value Potential 100% Improved Margin 170 – 200 billion through social technologies in advanced manufacturing industries, succeed according to the McKinsey Global Institute 11/2012
- 10. Speaker & Job Title Christophe Fiessinger Enterprise Social Product Marketing @cfiessinger
- 12. Survival of the Social Network of Hands Productivity4 Time4
- 13. Survival of the Social Network of Minds Network of Hands Productivity4 Time4
- 14. Survival of the Social Network of Hearts Network of Minds Network of Hands Productivity4 Time4
- 15. Survival of the Social
- 17. Empower Your People “As the population of anytime, anywhere information workers grows, so does the need to support more devices and mobilize more business applications that employees use to do their jobs.” Forrester, Mobile Engagement Demands Process Transformation, 2/2013
- 18. “56% of organizations believe a better understanding of business value will improve the adoption of social collaboration tools.” Forrester Research, Social Business: Delivering Critical Value 2012 Leverage Your Ecosystem
- 19. Solutions To Drive Your Business “Focus on customer engagement, field enablement and employee productivity.” Forrester, Mobile Engagement Demands Process Transformation, 2/2013 Corporate Field Innovation Communication Enablement
- 20. Drive Adoption to Make Social Real “Adoption lags behind investment, as business users are not convinced of the business value of social initiatives.” Forrester Social Business: Delivering Critical Business Value 4/2012
- 22. Hackathon Social Sites Live Score Your Social Experience Lounge Workplace
Editor's Notes
- McKinsey on Financial Services$256 – 423 billion in annual social technology value potential#1 Customer Services (up to 26%): Reduced customer service costs#2 Marketing & Sales (up to 24%): Market research savings, improved marketing, communication/lead generationLittle hint for the CFO: Up to $58 billion in reduced recruiting costs and improved collaboration among business support workersUp to $79 billion Fraud reduction in P&C and Increases in operations worker productivityThatisalmost 140 billiion just in efficienciesthroughCollaboration
- McKinsey on Consumer Packaged Goods$212 – 308 billion in annual social technology value potential#1 Customer Services (up to 36%): Communities for consumer co-creation of answers#2 Marketing & Sales (up to 29%): Sentiment analysis of consumer preferences, direct consumer communicationLittle hint for the CFO:Up to $46 billion in value potential by Internal Collaboration among business support workersUp to $25 billion in internal collaboration among operations workersThis leads to a total $71 savings in collaboration of internal workers … any questions?
- McKinsey on Professional Services$256-360 billion in billion in annual social technology value potential#1 up to 14% from improved collaboration#2 up to 21% internal and external collaboration for R&D workers (large in % but “only 2-3 billion)Little hint for the CFO:Up to $140 billion in value potential by Internal Collaboration among business support workersUp to $216 billion in internal collaboration and access to expertsThis leads to a total $356 savings in collaboration of internal workers … tataa!
- McKinsey on Manufacturing$170-200 billion in billion in annual social technology value potential#1 up to 40% in Marketing & Sales: lead generation in specialized communities)#2 up to 60% in Customer Services: Co-create customer services answers with enthusiastsInteresting Fact: total social benefit of 200bln equals the total margin in the industryLittle hint for the CFO:Up to $35 billion R&D related collaborationUp to $40 billion collaboration among operations workersUp to $15 billion collaboration among business support functionsThis leads to a total $90 savings in collaboration … how is that for “soft facts”